Pinterest Director Silbermann Converts and Sells 102K Shares Amid Stock Rally
Filing Impact
Filing Sentiment
Form Type
4
Rhea-AI Filing Summary
Pinterest (PINS) insider Benjamin Silbermann, who serves as both Director and 10% Owner, executed significant stock transactions on June 18, 2025, through planned Rule 10b5-1 trading arrangements established on December 13, 2024.
Key transaction details:
- Converted and sold 83,333 Class A shares at average price of $34.83 through the Benjamin and Divya Silbermann Family Trust
- Converted and sold 18,750 Class A shares at average price of $34.75 through SFTC, LLC
- Maintains direct ownership of 8,414 RSUs subject to vesting
- Retains indirect beneficial ownership of 36.7M Class B shares through Family Trust and 8.9M Class B shares through SFTC, LLC
All transactions were executed under a pre-established trading plan, demonstrating compliance with insider trading regulations. Class B shares maintain conversion rights to Class A shares on a one-to-one basis.
Positive
- None.
Negative
- Co-founder and Director Benjamin Silbermann sold 102,083 shares (combined direct and indirect holdings) at approximately $34.83 per share through a 10b5-1 trading plan, totaling about $3.55 million
Insider Trade Summary
Net Seller: 102,083 shares ($3,554,112)
Net Sell
8 txns
Insider
Silbermann Benjamin
Role
Director, 10% Owner
Sold
102,083 shs ($3.55M)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Conversion | Class B Common Stock | 83,333 | $0.00 | -- |
| Conversion | Class B Common Stock | 18,750 | $0.00 | -- |
| Conversion | Class A Common Stock | 83,333 | $0.00 | -- |
| Sale | Class A Common Stock | 83,333 | $34.8303 | $2.90M |
| Conversion | Class A Common Stock | 18,750 | $0.00 | -- |
| Sale | Class A Common Stock | 18,750 | $34.7519 | $652K |
| holding | Class B Common Stock | -- | -- | -- |
| holding | Class A Common Stock | -- | -- | -- |
Holdings After Transaction:
Class B Common Stock — 36,736,892 shares (Indirect, Benjamin and Divya Silbermann Family Trust);
Class A Common Stock — 83,333 shares (Indirect, Benjamin and Divya Silbermann Family Trust);
Class B Common Stock — 1,174,715 shares (Direct);
Class A Common Stock — 8,414 shares (Direct)
Footnotes (1)
- Represents the conversion of shares of Class B Common Stock, par value $0.00001 ("Class B Common Stock") into Class A Common Stock, par value $0.00001 ("Class A Common Stock"), in connection with the sale of such shares pursuant to a Rule 10b5-1 trading plan. The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on December 13, 2024. The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $34.5200 to $35.0250 per share. The Reporting Person undertakes to provide to the Company, any security holder of the Company or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. Mr. Silbermann disclaims beneficial ownership of the shares held by the SFTC, LLC, a Delaware limited liability company owned by The Silbermann 2012 Irrevocable Trust. This report shall not be deemed an admission that he is the beneficial owner of such shares, except to the extent of his pecuniary interest, if any, in such shares by virtue of certain of his immediate family members' interests in The Silbermann 2012 Irrevocable Trust. The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $34.5500 to $35.0350 per share. The Reporting Person undertakes to provide to the Company, any security holder of the Company or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. Represents previously reported RSUs that are subject to vesting requirements. Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of the Class A Common Stock. Additionally, each share of Class B Common Stock will, subject to certain exceptions, convert automatically into one share of Class A Common Stock upon any transfer, and in other circumstances as outlined in the Issuer's Certificate of Incorporation.
FAQ
Was Benjamin Silbermann's PINS stock sale part of a planned transaction?
Yes, the sales were executed pursuant to a Rule 10b5-1 trading plan that Silbermann adopted on December 13, 2024. This type of plan provides a pre-scheduled framework for insider sales to avoid allegations of trading on material non-public information.
What positions does Benjamin Silbermann hold at Pinterest (PINS) as of June 2025?
According to the Form 4 filing, Benjamin Silbermann serves as both a Director and a 10% Owner of Pinterest, Inc. (PINS).