Porch Group (NASDAQ: PRCH) CFO sells 25,000 shares in Rule 10b5-1 plan

Rhea-AI Filing Summary

Porch Group, Inc. chief financial officer Shawn Tabak reported a sale of 25,000 shares of common stock on August 5, 2026 at a weighted average price of $16.2063 per share, with trade prices between $16.025 and $16.540. Following the sale, he directly holds 215,495 shares. The transaction was made under a Rule 10b5-1 trading plan entered on November 19, 2025, which permits sales of up to 140,000 shares and is scheduled to terminate on March 31, 2027. The company reports that proceeds are being used to help satisfy the reporting person’s tax obligations.

Insider Trade Summary 10b5-1

Net Seller: 25,000 shares

Net Sell 1 txn

Insider Tabak Shawn

Role CHIEF FINANCIAL OFFICER

Sold 25,000 shs ($405K)

Type	Security	Shares	Price	Value
Sale	Common Stock F1, F2	25,000	$16.2063	$405K

Holdings After Transaction: Common Stock — 215,495 shares (Direct)

Footnotes (2)

1. F1. Represents a sale pursuant to a Rule 10b5-1 trading plan entered into by the Reporting Person on November 19, 2025 (the "10b5-1 Plan"). The 10b5-1 Plan is scheduled to terminate on March 31, 2027, and covers the sale of up to an aggregate of 140,000 shares of the Issuer's common stock. The remaining shares covered by the 10b5-1 plan are at a limit price that exceeds the most recent Nasdaq closing price. Trading under the 10b5-1 Plan did not commence until at least 90 days following the date on which the plan was entered. This sale was effected in connection with tax planning, and the proceeds from the transaction are being used to help satisfy tax obligations of the Reporting Person.
2. F2. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $16.025 to $16.540 per share. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Key Figures

Shares sold: 25,000 shares Weighted average sale price: $16.2063 per share Sale price range: $16.025–$16.540 per share +4 more

7 metrics

Shares sold 25,000 shares Common Stock sold on August 5, 2026 by CFO Shawn Tabak

Weighted average sale price $16.2063 per share Average price for the 25,000 shares sold on August 5, 2026

Sale price range $16.025–$16.540 per share Range of prices for individual trades in the reported sale

Shares held after sale 215,495 shares Direct Porch Group common stock holdings of Shawn Tabak after transaction

10b5-1 plan size 140,000 shares Maximum aggregate shares of Porch Group common stock covered for sale

10b5-1 plan entry date November 19, 2025 Date CFO Shawn Tabak entered into the Rule 10b5-1 trading plan

10b5-1 plan termination date March 31, 2027 Scheduled termination date of the trading plan

Key Terms

Rule 10b5-1 trading plan, weighted average price, Nasdaq closing price

3 terms

Rule 10b5-1 trading plan regulatory

"Represents a sale pursuant to a Rule 10b5-1 trading plan entered into by the Reporting Person"

A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.

weighted average price financial

"The reported price in Column 4 is a weighted average price."

Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.

Nasdaq closing price market

"remaining shares covered by the 10b5-1 plan are at a limit price that exceeds the most recent Nasdaq closing price"

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Form 4 Insider Transactions: What Each Field Means →

Available on EDGAR 08/07/2026 - 05:30 PM Accepted by SEC EDGAR 08/07/2026 - 05:30 PM Learn about SEC filing dates

FAQ

What insider sale did Porch Group (PRCH) report for CFO Shawn Tabak?

CFO Shawn Tabak sold 25,000 shares of Porch Group common stock on August 5, 2026 at a weighted average price of $16.2063 per share. The shares were sold in multiple trades at prices ranging from $16.025 to $16.540 per share.

How many Porch Group (PRCH) shares does CFO Shawn Tabak hold after this Form 4 transaction?

After the reported sale, Shawn Tabak directly owns 215,495 shares of Porch Group common stock. This figure reflects his remaining direct holdings immediately following the August 5, 2026 transaction disclosed in the Form 4 filing.

Was the Porch Group (PRCH) CFO’s share sale made under a Rule 10b5-1 plan?

Yes. The sale was made under a Rule 10b5-1 trading plan entered by Shawn Tabak on November 19, 2025. The plan allows pre-arranged sales and is scheduled to terminate on March 31, 2027, covering up to 140,000 shares of Porch Group common stock.

What is the size of CFO Shawn Tabak’s Rule 10b5-1 plan for Porch Group (PRCH) shares?

The Rule 10b5-1 trading plan covers sales of up to an aggregate of 140,000 shares of Porch Group common stock. The filing notes that the remaining shares under the plan are at a limit price above the most recent Nasdaq closing price.

What price range did the Porch Group (PRCH) CFO’s shares sell for in this transaction?

The 25,000 shares sold by CFO Shawn Tabak were executed at prices between $16.025 and $16.540 per share. The reported $16.2063 figure is a weighted average price across these multiple trades, as explained in the filing’s footnote.

How will the proceeds from the Porch Group (PRCH) CFO’s stock sale be used?

According to the disclosure, the sale was effected in connection with tax planning, and the proceeds are being used to help satisfy tax obligations of reporting person Shawn Tabak. This rationale is explicitly stated in the transaction’s explanatory footnote.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

X

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Tabak Shawn

(Last) (First) (Middle)

411 FIRST AVENUE SOUTH

SUITE 501

(Street)

SEATTLE WASHINGTON 98104

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Porch Group, Inc. [ PRCH ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	CHIEF FINANCIAL OFFICER

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
08/05/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	08/05/2026		S(1)		25,000	D	$16.2063(2)	215,495	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. Represents a sale pursuant to a Rule 10b5-1 trading plan entered into by the Reporting Person on November 19, 2025 (the "10b5-1 Plan"). The 10b5-1 Plan is scheduled to terminate on March 31, 2027, and covers the sale of up to an aggregate of 140,000 shares of the Issuer's common stock. The remaining shares covered by the 10b5-1 plan are at a limit price that exceeds the most recent Nasdaq closing price. Trading under the 10b5-1 Plan did not commence until at least 90 days following the date on which the plan was entered. This sale was effected in connection with tax planning, and the proceeds from the transaction are being used to help satisfy tax obligations of the Reporting Person.

2. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $16.025 to $16.540 per share. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Remarks:

	/s/ Meghan Silver as Attorney-in-fact for Shawn Tabak	08/07/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)