Porch Group director sells 33,135 shares at $16.46

Porch Group director Amanda L. Reierson sold shares under a Rule 10b5-1 plan, leaving her with 134,180 Porch Group common shares held directly.

Rhea-AI Filing Summary

Porch Group, Inc. (PRCH) director Amanda L. Reierson reported selling 33,135 shares of common stock on September 14, 2026 at a weighted average price of $16.4573 per share, in open-market transactions executed under a pre-established Rule 10b5-1 trading plan. Following these sales, she directly holds 134,180 shares of Porch Group common stock.

The Rule 10b5-1 plan was entered into on June 15, 2026, is scheduled to terminate on June 18, 2027, and covers the potential sale of up to 54,054 shares to help satisfy tax obligations related to vesting of equity granted for service on the company’s board of directors. The September 14 sales occurred in multiple trades at prices ranging from $16.08 to $16.79 per share.

Insider Trade Summary 10b5-1

Net Seller: 33,135 shares

Net Sell 1 txn

Insider Reierson Amanda L

Role Director

Sold 33,135 shs ($545K)

Type	Security	Shares	Price	Value
Sale	Common Stock F1, F2	33,135	$16.4573	$545K

Holdings After Transaction: Common Stock — 134,180 shares (Direct)

Footnotes (2)

1. F1. Represents a sale pursuant to a Rule 10b5-1 trading plan entered into by the Reporting Person on June 15, 2026 (the "10b5-1 Plan"). The 10b5-1 Plan is scheduled to terminate on June 18, 2027, and covers the sale of up to an aggregate of 54,054 shares of the Issuer's common stock to help satisfy tax obligations upon the vesting of shares received for service on the Company's board of directors. Trading under the 10b5-1 Plan did not commence until at least 90 days following the date on which the plan was entered.
2. F2. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $16.08 to $16.79 per share. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Key Figures

Shares sold: 33,135 shares Weighted average sale price: $16.4573 per share Sale price range: $16.08–$16.79 per share +3 more

6 metrics

Shares sold 33,135 shares Common stock sale by director Amanda L. Reierson on September 14, 2026

Weighted average sale price $16.4573 per share Average price for 33,135 PRCH shares sold on September 14, 2026

Sale price range $16.08–$16.79 per share Range of prices for individual trades on September 14, 2026

Shares owned after transaction 134,180 shares Direct holdings of Porch Group common stock after the sale

10b5-1 plan share limit 54,054 shares Maximum aggregate shares covered by Reierson’s Rule 10b5-1 trading plan

10b5-1 plan term June 15, 2026 to June 18, 2027 Scheduled duration of the Rule 10b5-1 trading plan

Key Terms

Rule 10b5-1 trading plan, weighted average price, vesting

3 terms

Rule 10b5-1 trading plan regulatory

"Represents a sale pursuant to a Rule 10b5-1 trading plan entered into"

A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.

weighted average price financial

"The reported price in Column 4 is a weighted average price."

Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.

vesting financial

"to help satisfy tax obligations upon the vesting of shares received"

Vesting is the process by which you earn full ownership of something, like company stock or a retirement benefit, over time. It’s like earning the right to keep a gift piece by piece the longer you stay with a company, making sure employees stay committed before they receive all the benefits.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction did PRCH director Amanda L. Reierson report?

She reported a sale of 33,135 shares of Porch Group common stock on September 14, 2026, executed as open-market transactions under a pre-established Rule 10b5-1 trading plan.

At what prices were Amanda L. Reierson’s PRCH shares sold?

The filing states a weighted average price of $16.4573 per share for the 33,135 shares sold, with individual trades executed in a price range of $16.08 to $16.79 per share.

How many PRCH shares does Amanda L. Reierson own after this sale?

After the reported transaction, Amanda L. Reierson directly owns 134,180 shares of Porch Group common stock, as disclosed in the Form 4.

Was Amanda L. Reierson’s PRCH trade under a Rule 10b5-1 plan?

Yes. The sale was made pursuant to a Rule 10b5-1 trading plan entered on June 15, 2026, which is scheduled to terminate on June 18, 2027 and covers up to 54,054 shares.

Why does Amanda L. Reierson’s 10b5-1 plan for PRCH exist?

The Rule 10b5-1 plan covers the sale of up to 54,054 shares of Porch Group common stock to help satisfy tax obligations arising upon the vesting of shares granted for her service on the company’s board of directors.

When did trading begin under Amanda L. Reierson’s PRCH 10b5-1 plan?

Trading under the Rule 10b5-1 plan did not commence until at least 90 days after the plan was entered on June 15, 2026, according to the disclosure.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Available on EDGAR 09/16/2026 - 05:41 PM Accepted by SEC EDGAR 09/16/2026 - 05:39 PM Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

X

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Reierson Amanda L

(Last) (First) (Middle)

411 FIRST AVENUE SOUTH

SUITE 501

(Street)

SEATTLE WASHINGTON 98104

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Porch Group, Inc. [ PRCH ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
	Officer (give title below)		Other (specify below)

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
09/14/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	09/14/2026		S(1)		33,135	D	$16.4573(2)	134,180	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. Represents a sale pursuant to a Rule 10b5-1 trading plan entered into by the Reporting Person on June 15, 2026 (the "10b5-1 Plan"). The 10b5-1 Plan is scheduled to terminate on June 18, 2027, and covers the sale of up to an aggregate of 54,054 shares of the Issuer's common stock to help satisfy tax obligations upon the vesting of shares received for service on the Company's board of directors. Trading under the 10b5-1 Plan did not commence until at least 90 days following the date on which the plan was entered.

2. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $16.08 to $16.79 per share. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Remarks:

	/s/Meghan Silver as Attorney-in-fact for Amanda Reierson	09/16/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)