Porch Group (NASDAQ: PRCH) CFO sells 30,000 shares

Rhea-AI Filing Summary

Porch Group, Inc. Chief Financial Officer Shawn Tabak sold 30,000 shares of common stock in an open-market transaction at a weighted average price of $10.084 per share. After this sale, he directly holds 269,439 shares.

The transaction was executed under a Rule 10b5-1 trading plan entered on November 19, 2025, which permits sales of up to 140,000 shares through March 31, 2027. The company notes the sale was made in connection with tax planning, with proceeds used to satisfy the reporting person’s tax obligations.

Insider Trade Summary 10b5-1

Net Seller: 30,000 shares ($302,520)

Net Sell 1 txn

Insider Tabak Shawn

Role CHIEF FINANCIAL OFFICER

Sold 30,000 shs ($303K)

Type	Security	Shares	Price	Value
Sale	Common Stock	30,000	$10.084	$303K

Holdings After Transaction: Common Stock — 269,439 shares (Direct, null)

Footnotes (1)

1. Represents a sale pursuant to a Rule 10b5-1 trading plan entered into by the Reporting Person on November 19, 2025 (the "10b5-1 Plan"). The 10b5-1 Plan is scheduled to terminate on March 31, 2027, and covers the sale of up to an aggregate of 140,000 shares of the Issuer's common stock. The remaining shares covered by the 10b5-1 plan are at a limit price that exceeds the most recent Nasdaq closing price. Trading under the 10b5-1 Plan did not commence until at least 90 days following the date on which the plan was entered. This sale was effected in connection with tax planning, and the proceeds from the transaction are being used to help satisfy tax obligations of the Reporting Person. The reported price in Column 4 is a weighted average price. These shares were purchased in multiple transactions at prices ranging from $9.70 to $10.37 per share. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares purchased at each separate price within the range set forth in this footnote.

Key Figures

Shares sold: 30,000 shares Average sale price: $10.084 per share Post-sale holdings: 269,439 shares +4 more

7 metrics

Shares sold 30,000 shares Open-market sale on May 26, 2026

Average sale price $10.084 per share Weighted average sale price for transaction

Post-sale holdings 269,439 shares Common stock directly held after the sale

10b5-1 plan size 140,000 shares Maximum shares covered by trading plan

10b5-1 plan start date November 19, 2025 Date trading plan was entered

10b5-1 plan end date March 31, 2027 Scheduled termination of trading plan

Trade price range $9.70–$10.37 per share Range of individual trade prices in the sale

Key Terms

Rule 10b5-1 trading plan, weighted average price, open-market sale, Common Stock, +1 more

5 terms

Rule 10b5-1 trading plan regulatory

"Represents a sale pursuant to a Rule 10b5-1 trading plan entered into by the Reporting Person"

A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.

weighted average price financial

"The reported price in Column 4 is a weighted average price."

Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.

open-market sale financial

"transaction_action": "open-market sale""

An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.

Common Stock financial

""security_title": "Common Stock""

Common stock represents ownership shares in a company, giving investors a stake in its success and a say in important decisions through voting rights. It is the most common type of stock traded on markets and can provide income through dividends, as well as potential for value growth. For investors, holding common stock means sharing in the company’s profits and risks.

tax obligations financial

"proceeds from the transaction are being used to help satisfy tax obligations of the Reporting Person."

Form 4 Insider Transactions: What Each Field Means →

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

X

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Tabak Shawn

(Last) (First) (Middle)

411 FIRST AVENUE SOUTH

SUITE 501

(Street)

SEATTLE WASHINGTON 98104

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Porch Group, Inc. [ PRCH ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	CHIEF FINANCIAL OFFICER

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
05/26/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	05/26/2026		S(1)		30,000	D	$10.084(2)	269,439	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. Represents a sale pursuant to a Rule 10b5-1 trading plan entered into by the Reporting Person on November 19, 2025 (the "10b5-1 Plan"). The 10b5-1 Plan is scheduled to terminate on March 31, 2027, and covers the sale of up to an aggregate of 140,000 shares of the Issuer's common stock. The remaining shares covered by the 10b5-1 plan are at a limit price that exceeds the most recent Nasdaq closing price. Trading under the 10b5-1 Plan did not commence until at least 90 days following the date on which the plan was entered. This sale was effected in connection with tax planning, and the proceeds from the transaction are being used to help satisfy tax obligations of the Reporting Person.

2. The reported price in Column 4 is a weighted average price. These shares were purchased in multiple transactions at prices ranging from $9.70 to $10.37 per share. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares purchased at each separate price within the range set forth in this footnote.

Remarks:

	/s/ Meghan Silver as Attorney-in-fact for Shawn Tabak	05/28/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

FAQ

What insider transaction did Porch Group (PRCH) report for its CFO?

Porch Group reported that CFO Shawn Tabak sold 30,000 shares of common stock in an open-market transaction at a weighted average price of $10.084 per share. Following the sale, he directly holds 269,439 shares, according to the insider filing.

Was the Porch Group (PRCH) CFO’s share sale part of a Rule 10b5-1 plan?

Yes. The sale was made under a Rule 10b5-1 trading plan entered on November 19, 2025. The plan allows sales of up to 140,000 Porch Group common shares and is scheduled to terminate on March 31, 2027, providing a pre-arranged trading framework.

How many Porch Group (PRCH) shares does the CFO hold after this transaction?

After selling 30,000 shares, CFO Shawn Tabak directly holds 269,439 Porch Group common shares. This post-transaction holding figure comes from the Form 4 and helps show that a substantial ownership stake remains following the reported open-market sale.

At what price did the Porch Group (PRCH) CFO sell his shares?

The Form 4 lists a weighted average sale price of $10.084 per share. A footnote explains the shares were sold in multiple trades at prices ranging from $9.70 to $10.37 per share, with full trade details available on request from the issuer or regulators.

Why did the Porch Group (PRCH) CFO sell shares according to the filing?

The filing states the sale was effected in connection with tax planning. It explains that proceeds from the open-market transaction are being used to help satisfy the reporting person’s tax obligations, providing context that the transaction relates to personal tax management.

How large is the Rule 10b5-1 plan for the Porch Group (PRCH) CFO?

The Rule 10b5-1 plan covers sales of up to an aggregate of 140,000 Porch Group common shares. The filing also notes that remaining shares under the plan are at a limit price above the most recent Nasdaq closing price, affecting when additional trades might execute.