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PTON Form 144: Insider Plans Sale of 118,681 Shares; Prior 10b5-1 Trade

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
144

Rhea-AI Filing Summary

Peloton Interactive, Inc. (PTON) Form 144 notifies the SEC of a proposed sale of 118,681 common shares, acquired as restricted stock units on 08/15/2025. The filing lists an approximate aggregate market value of $1,011,162.12 and an anticipated sale date of 08/18/2025 on NASDAQ through Morgan Stanley Smith Barney LLC.

The notice also discloses a prior 10b5-1 sale by Elizabeth Coddington of 38,708 shares on 06/16/2025 for gross proceeds of $269,324.20. The filer affirms no undisclosed material adverse information and references Rule 144 sale reporting and 10b5-1 trading plan procedures.

Positive

  • Disclosure compliance: Form 144 filed with acquisition, broker, and sale details as required
  • Use of 10b5-1 plan: Prior 10b5-1 sale on 06/16/2025 shows trading under an established plan

Negative

  • Insider selling: Proposed sale of 118,681 shares (RSUs) valued at $1,011,162.12 may reflect insider liquidity
  • Recent dispositions: 38,708 shares sold on 06/16/2025 for $269,324.20

Insights

TL;DR: Insider plans to sell newly vested RSUs totaling 118,681 shares valued at about $1.01M; previous 10b5-1 sale executed recently.

The filing indicates a standard Section 144 notice for sale of restricted stock units delivered to the insider on 08/15/2025 with an intended sale on 08/18/2025 via a broker. The aggregate value represents roughly $1.01 million, which is a clear, time‑stamped disclosure of potential insider liquidity rather than operational news. The previously executed 10b5-1 sale of 38,708 shares on 06/16/2025 for $269,324.20 demonstrates recent insider selling under an established plan. From a market impact perspective this is routine insider disposition reporting and does not by itself provide information about company performance.

TL;DR: Filing shows compliance with Rule 144 and disclosure of a 10b5-1 sale, indicating governance and insider-trading procedural adherence.

The notice provides the necessary elements for Rule 144 compliance: identification of securities, acquisition date and nature (RSUs), broker details, and an explicit seller representation regarding material nonpublic information. The presence of a prior 10b5-1 sale suggests the insider has used pre-arranged trading mechanisms. There is no indication in this document of departures from disclosure norms or governance concerns; it reads as a routine compliance filing.

144: Filer Information

144: Issuer Information

144: Securities Information



Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold


* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.



Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

144: Remarks and Signature

FAQ

What does Peloton's Form 144 (PTON) disclose?

The Form 144 discloses a proposed sale of 118,681 common shares (RSUs) acquired on 08/15/2025, with an aggregate market value of $1,011,162.12 and an approximate sale date of 08/18/2025 on NASDAQ.

Who is the broker listed for the proposed sale in the Form 144?

The broker named is Morgan Stanley Smith Barney LLC Executive Financial Services, 1 New York Plaza, 8th Floor, New York, NY.

Were there any recent insider sales by Peloton officers reported?

Yes. The filing reports a 10b5-1 sale by Elizabeth Coddington of 38,708 shares on 06/16/2025 for gross proceeds of $269,324.20.

What type of acquisition led to the shares being sold?

The shares to be sold were acquired as Restricted Stock Units (RSUs) on 08/15/2025.

Does the Form 144 state whether the seller has material nonpublic information?

The filer represents by signing the notice that they do not know any material adverse information that has not been publicly disclosed.
Peloton Interactive, Inc.

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