Peloton (NASDAQ: PTON) exec eyes new sale after 132K-share May trade
Rhea-AI Filing Summary
PELOTON INTERACTIVE, INC. (PTON) disclosed a notice of proposed sale of common stock under Rule 144 by officer Jennifer Cotter. The notice covers 151,247 shares of common stock, with a stated value of $803,121.57, to be sold through Morgan Stanley Smith Barney LLC on NASDAQ.
The shares to be sold are tied to Restricted Stock Units acquired from the issuer on 08/15/2026. The filing also lists prior Rule 144 activity: on 05/20/2026, 132,509 common shares were sold for an aggregate $687,085.67 under a 10b5-1 sales plan for Jennifer Cotter.
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Key Figures
Shares to be sold: 151,247 shares
Proposed sale value: $803,121.57
Prior 3‑month shares sold: 132,509 shares
+3 more
6 metrics
Shares to be sold
151,247 shares
Common stock covered by the Rule 144 notice for Jennifer Cotter
Proposed sale value
$803,121.57
Value associated with the 151,247 Peloton common shares in the notice
Prior 3‑month shares sold
132,509 shares
Common shares sold on 05/20/2026 under a 10b5-1 Sales Plan
Prior 3‑month sale proceeds
$687,085.67
Aggregate amount for the 05/20/2026 sale under the 10b5-1 plan
Acquisition date of RSUs
08/15/2026
Date listed as when Restricted Stock Units were acquired from the issuer
Proposed sale date reference
08/19/2026
Date associated with the common stock information in the notice
Key Terms
Rule 144, Restricted Stock Units, 10b5-1 Sales Plan, Form 144
4 terms
Rule 144 regulatory
"See the definition of "person" in paragraph (a) of Rule 144."
Rule 144 is a U.S. securities regulation that sets conditions under which restricted or insider-held shares can be legally resold to the public, such as required holding periods, availability of public information, limits on how much can be sold at once, and certain filing requirements. For investors it matters because it determines when previously locked-up shares can enter the market — like a release valve that can increase supply, affect share price, and signal insider intent.
Restricted Stock Units financial
"Common | 08/15/2026 | Restricted Stock Units | Issuer"
Restricted stock units are a type of company reward where employees are promised shares of stock, but they only fully own these shares after meeting certain conditions, like staying with the company for a set time. They matter because they can become valuable assets and are often used to motivate employees to help the company succeed.
10b5-1 Sales Plan regulatory
"10b5-1 Sales Plan for JENNIFER COTTER 441 Ninth Avenue"
A 10b5-1 sales plan is a written, prearranged schedule that company insiders use to buy or sell their employer’s stock under a U.S. securities rule, so trades occur automatically at set times or prices regardless of later private information. It matters to investors because it reduces the risk of insider-trading accusations and signals that certain insider trades were planned ahead—like putting transactions on autopilot—while still affecting share supply and market confidence.
Form 144 regulatory
"144: Securities To Be Sold"
Form 144 is a document that investors must file with the government when they plan to sell a large number of shares of a company's stock. It helps ensure transparency so everyone knows how many shares are being sold and when, which can impact the stock's price.
FAQ
What does Peloton Interactive (PTON) report in this Form 144 filing?
The filing reports a planned Rule 144 sale of 151,247 shares of Peloton common stock by officer Jennifer Cotter, with a stated value of $803,121.57, to be executed through Morgan Stanley Smith Barney LLC.
What prior 3‑month sales of Peloton (PTON) stock are disclosed?
The filing discloses that on 05/20/2026, 132,509 shares of Peloton common stock were sold for an aggregate $687,085.67. These sales were made under a 10b5-1 Sales Plan for Jennifer Cotter, as required disclosure for the past three months.
AI-generated analysis. How Rhea-AI works. Not financial advice.