Peloton CCO sells 112,523 shares under 10b5-1 plan

Peloton Interactive Chief Commercial Officer Dion C. Sanders sold 112,523 shares of Class A Common Stock in an open-market transaction at a weighted average price of $5.1865 per share.

Rhea-AI Filing Summary

Peloton Interactive Chief Commercial Officer Dion C. Sanders sold 112,523 shares of Class A Common Stock in an open-market transaction at a weighted average price of $5.1865 per share. The sale on May 20, 2026 was made under a Rule 10b5-1 trading plan adopted on December 2, 2025, and left him holding no shares directly.

Insights

Insider transactions analyst

Peloton CCO executed a pre-planned sale of his remaining direct shares.

Dion C. Sanders, Chief Commercial Officer of Peloton Interactive, sold 112,523 Class A shares at a weighted average of $5.1865 per share in an open-market transaction. This filing shows no remaining directly held shares after the sale.

The footnotes state the trades were executed under a Rule 10b5-1 trading plan adopted on December 2, 2025. Such plans are established in advance, so the timing carries less informational weight about his current view of the stock, though the complete exit from direct holdings is notable context from this filing alone.

Insider Trade Summary 10b5-1

Net Seller: 112,523 shares

Net Sell 1 txn

Insider Sanders Dion C.

Role Chief Commercial Officer

Sold 112,523 shs ($584K)

Type	Security	Shares	Price	Value
Sale	Class A Common Stock	112,523	$5.1865	$584K

Holdings After Transaction: Class A Common Stock — 0 shares (Direct)

Footnotes (2)

1. F1. The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on December 2, 2025.
2. F2. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $5.1200 to $5.2400 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Key Figures

Shares sold: 112,523 shares Average sale price: $5.1865 per share Post-transaction direct holdings: 0 shares +2 more

5 metrics

Shares sold 112,523 shares Class A Common Stock sold on May 20, 2026

Average sale price $5.1865 per share Weighted average sale price for reported transaction

Post-transaction direct holdings 0 shares Direct Class A Common Stock held after sale

Price range of trades $5.1200–$5.2400 per share Range of prices for multiple sale executions

Net shares sold 112,523 shares Net change in buy/sell activity per transaction summary

Key Terms

Rule 10b5-1 trading plan, weighted average price, Class A Common Stock, open-market sale, +1 more

5 terms

Rule 10b5-1 trading plan regulatory

"The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted..."

A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.

weighted average price financial

"The reported price in Column 4 is a weighted average price."

Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.

Class A Common Stock financial

"security_title: Class A Common Stock"

Class A common stock is a category of a company’s shares that carries a specific set of ownership rights—most commonly defined voting power and claims on dividends—set out in the company’s charter. For investors it matters because the class determines how much influence you have over corporate decisions, the share’s likely dividend and trading behavior, and how it compares in value to other share classes, like choosing a particular seat with different privileges at the company’s decision-making table.

open-market sale financial

"transaction_action: open-market sale"

An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.

Form 4 regulatory

"The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan..."

Form 4 is a official document that company insiders, such as executives or major shareholders, file with regulators whenever they buy or sell company shares. It provides transparency about how those with inside knowledge are trading, helping investors see if insiders are confident in the company's prospects or may be selling for personal reasons. This information can influence investor decisions by revealing insiders' perspectives on the company's value.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction did Peloton (PTON) report for Dion C. Sanders?

Peloton reported that Chief Commercial Officer Dion C. Sanders sold 112,523 shares of Class A Common Stock. The open-market sale occurred at a weighted average price of $5.1865 per share and left him with no directly held shares after the transaction.

At what price did Peloton’s Dion C. Sanders sell his PTON shares?

Dion C. Sanders sold 112,523 Peloton Class A shares at a weighted average price of $5.1865. Footnotes state individual trade prices ranged from $5.1200 to $5.2400 per share, all executed as part of the same reported transaction.

Does Dion C. Sanders still own Peloton (PTON) shares after this Form 4?

According to the Form 4, Dion C. Sanders held zero shares of Peloton Class A Common Stock directly after the reported sale. The filing does not list any remaining derivative positions for him in the derivative holdings summary section.

Was the Peloton insider sale by Dion C. Sanders under a Rule 10b5-1 plan?

Yes. A footnote explains that the sales were effected under a Rule 10b5-1 trading plan adopted by Dion C. Sanders on December 2, 2025. Such pre-arranged plans schedule trades in advance, reducing the significance of trade timing decisions.

How many Peloton shares did Dion C. Sanders sell in this transaction?

The Form 4 shows that Dion C. Sanders sold 112,523 shares of Peloton’s Class A Common Stock. All shares were part of a single reported open-market sale transaction with a weighted average price of $5.1865 per share.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Accepted by SEC EDGAR 05/21/2026 - 05:22 PM Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

X

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Sanders Dion C.

(Last) (First) (Middle)

C/O PELOTON INTERACTIVE, INC.

441 NINTH AVENUE, SIXTH FLOOR

(Street)

NEW YORK NEW YORK 10001

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
PELOTON INTERACTIVE, INC. [ PTON ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	Chief Commercial Officer

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
05/20/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Class A Common Stock	05/20/2026		S(1)		112,523	D	$5.1865(2)	0	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on December 2, 2025.

2. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $5.1200 to $5.2400 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Remarks:

	/s/ Tammy Albarran as attorney-in-fact for Dion C. Sanders	05/21/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)