Damian Warshall joins Reed’s (NYSE: REED) as new COO in 2026
Rhea-AI Filing Summary
Reed’s, Inc. has appointed Damian Warshall as Chief Operating Officer, effective April 27, 2026, taking over the role from Neal M. Cohane, who remains interim Chief Executive Officer. Warshall previously served as Reed’s Vice President of Operations and brings extensive beverage manufacturing and supply chain experience.
Under his offer of employment, Warshall will receive an initial annual base salary of $300,000 and will be eligible for an initial annual target bonus of up to 80% of that base salary. The company highlighted his track record in improving cost structures, scaling operations, and supporting profitable growth as it focuses on strengthening margins and operational efficiency.
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8-K Event Classification
Key Figures
Key Terms
emerging growth company regulatory
indemnification agreement regulatory
Item 404(a) of Regulation S-K regulatory
forward-looking statements regulatory
Private Securities Litigation Reform Act of 1995 regulatory
Annual Report on Form 10-K regulatory
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| Item 5.02 | Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers. |
On April 24, 2026, Reed’s, Inc. (the “Company”) announced the appointment of Damian Warshall as the Company’s Chief Operating Officer, effective April 27, 2026, assuming the role from Neal M. Cohane, who will continue to serve as the Company’s interim Chief Executive Officer.
Mr. Warshall, 43, most recently served as Chief Operating Officer of Pittston Co-Packers from April 2025 to April 2026. Prior to that, he served as Vice President of Operations of Munk Pack, from June 2024 to March 2025. Previously, Mr. Warshall served as the Vice President of Operations for the Company, from October 2020 to May 2024. Mr. Warshall earned a Master of Business Administration from the University of Virginia and a Bachelor of Science in Business Administration in Accounting and Finance from Georgetown University.
In connection with Mr. Warshall’s appointment, the Company entered into an Offer of Employment with Mr. Warshall (the “Warshall Offer Letter”), pursuant to which Mr. Warshall will receive an initial annual base salary of $300,000, less applicable withholdings, and will be eligible for an initial annual target bonus of up to 80% of his annual base salary. A copy of the Warshall Offer Letter is attached as Exhibit 10.1 to this Current Report on Form 8-K and is incorporated herein by reference. The foregoing description of the Warshall Offer Letter does not purport to be complete and is qualified in its entirety by reference to the full text of the Warshall Offer Letter.
Mr. Warshall is eligible to enter into the Company’s standard form of indemnification agreement.
There are no family relationships between Mr. Warshall and any director or executive officer of the Company, and Mr. Warshall is not a party to any transaction required to be disclosed pursuant to Item 404(a) of Regulation S-K.
| Item 7.01 | Regulation FD Disclosure. |
On April 24, 2026, the Company issued a press release announcing Mr. Warshall’s appointment. The press release is furnished as Exhibit 99.1 to this Current Report on Form 8-K and incorporated herein by reference.
The information contained in this Item 7.01 of this Current Report on Form 8-K, including Exhibit 99.1 attached hereto, is furnished pursuant to Item 7.01 of Form 8-K and shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended, or subject to the liabilities of that section or Sections 11 and 12(a)(2) of the Securities Act of 1933, as amended. The information shall not be deemed incorporated by reference into any other filing with the Securities Exchange Commission made by the Company regardless of any general incorporation language in such filing, except as shall be expressly set forth by specific reference in such filing.
| Item 9.01 | Financial Statements and Exhibits. |
(d) Exhibits
Exhibit Number |
Description | |
| 10.1 | Offer of Employment, dated April 10, 2026, between the Company and Damian Warshall. | |
| 99.1 | Press Release, dated April 24, 2026. | |
| 104 | Cover Page Interactive Date File (embedded within the Inline XBRL document). |
| 2 |
SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.
| Reed’s, Inc. | ||
| Date: April 24, 2026 | By: | /s/ Douglas W. McCurdy |
| Douglas W. McCurdy | ||
| Chief Financial Officer | ||
| 3 |
Exhibit 99.1
Reed’s Announces Appointment of Damian Warshall as Chief Operating Officer
NORWALK, CT, (April 24, 2026) — Reed’s, Inc. (NYSE American: REED) (“Reed’s” or the “Company”), owner of the nation’s leading portfolio of handcrafted, natural ginger beverages, today announced the appointment of Damian Warshall as Chief Operating Officer, effective April 27, 2026.
Mr. Warshall is a seasoned consumer packaged goods (CPG) operations executive with deep expertise in scaling beverage manufacturing operations, enhancing supply chain efficiency and driving profitable growth across complex organizations. Most recently, he served as Chief Operating Officer at Pittston Co-Packers, where he led the revitalization of a large-scale beverage manufacturing facility and secured a multi-million-dollar revenue pipeline. Prior to this, he served as Vice President of Operations at Munk Pack, leading production and commercialization initiatives, including a nationwide retail launch. Mr. Warshall is well known to Reed’s, having previously served as Vice President of Operations. He holds an M.B.A. from the University of Virginia’s Darden School of Business and a B.S.B.A. in Accounting and Finance from Georgetown University.
“Damian’s operational leadership and proven ability to build efficient, scalable manufacturing and supply chain systems position him well to enhance execution across our business operations,” said Neal Cohane, Interim Chief Executive Officer of Reed’s. “He brings a strong track record of driving operational discipline, improving cost structures and supporting profitable growth, which we believe will be critical as we continue to optimize our business. We believe his experience will be instrumental in strengthening our operational foundation, improving margins and creating long-term value for our shareholders.”
Mr. Warshall added, “I’m excited to return to Reed’s as Chief Operating Officer and to work alongside the team to further strengthen our operational capabilities. Our priorities will focus on driving efficiencies across our manufacturing and logistics network, increasing throughput, and enhancing execution with our partners. Delivering more consistent, scalable performance will be a central focus in 2026 and beyond as we continue to build a stronger, more efficient operating platform.”
About Reed’s, Inc.
Reed’s is an innovative company and category leader that provides the world with high quality, premium and better-for-you beverages. Established in 1989, Reed’s is a leader in craft beverages under the Reed’s®, Virgil’s® and Flying Cauldron® brand names. The Company’s beverages are now sold in over 32,000 stores nationwide.
Forward-Looking Safe Harbor Statement
This press release contains forward-looking statements which are subject to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, as amended. Forward-looking statements are statements that are not historical facts, reflect management’s expectations as of the date of this press release, and involve certain risks and uncertainties. Forward-looking statements include, but are not limited to, statements herein with respect to implied or express statements regarding the anticipated contributions and impact of the executive appointment, and the Company’s expectations regarding its business strategies and plans and its ability to create long-term value for our shareholders. These forward-looking statements are based on our current expectations and may differ materially from actual results due to a variety of factors, including the risk factors and uncertainties described under the caption “Risk Factors” in the Company’s filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended December 31, 2025, filed with the Securities and Exchange Commission on March 25, 2026. The forward-looking statements in this press release are based on information available to the Company as of the date hereof, and the Company disclaims any obligation to update any forward-looking statements, except as required by law.
Investor Relations Contact
Sean Mansouri, CFA or Aaron D’Souza
Elevate IR
ir@reedsinc.com
(720) 330-2829