Sally Beauty (NYSE: SBH) CFO granted 98,280 RSUs vesting 2027-2029

Rhea-AI Filing Summary

Sally Beauty Holdings granted its SVP & CFO, Adrianne Lee, 98,280 Restricted Stock Units as equity compensation. These RSUs convert into common stock on a one-for-one basis.

The RSUs vest in three equal installments on June 1, 2027, June 1, 2028, and June 1, 2029, encouraging longer-term retention and alignment with shareholder interests.

Insider Trade Summary

1 transaction reported

Mixed 1 txn

Insider Lee Adrianne

Role SVP & CFO

Type	Security	Shares	Price	Value
Grant/Award	Restricted Stock Units	98,280	$0.00	--

Holdings After Transaction: Restricted Stock Units — 98,280 shares (Direct, null)

Footnotes (1)

1. Restricted stock units ("RSUs") convert into common stock on a one-for-one basis. The RSUs vest in three equal installments on June 1, 2027, June 1, 2028, and June 1, 2029.

Key Figures

RSU grant size: 98,280 units Underlying common stock: 98,280 shares Vesting dates: June 1, 2027; June 1, 2028; June 1, 2029

3 metrics

RSU grant size 98,280 units Granted to SVP & CFO on May 13, 2026

Underlying common stock 98,280 shares RSUs convert into common stock on a one-for-one basis

Vesting dates June 1, 2027; June 1, 2028; June 1, 2029 RSUs vest in three equal installments

Key Terms

Restricted Stock Units, RSUs, vest

3 terms

Restricted Stock Units financial

"security_title: "Restricted Stock Units""

Restricted stock units are a type of company reward where employees are promised shares of stock, but they only fully own these shares after meeting certain conditions, like staying with the company for a set time. They matter because they can become valuable assets and are often used to motivate employees to help the company succeed.

RSUs financial

"Restricted stock units ("RSUs") convert into common stock on a one-for-one basis."

RSUs, or restricted stock units, are a form of company shares given to employees as part of their compensation. They are typically awarded with certain restrictions, such as a waiting period before they can be fully owned or sold, similar to earning a gift that becomes fully yours over time. For investors, RSUs can impact a company's stock offerings and reflect how much the company relies on stock-based incentives to attract and retain talent.

vest financial

"The RSUs vest in three equal installments on June 1, 2027, June 1, 2028, and June 1, 2029."

A vest is the process by which an employee earns the right to receive certain benefits or ownership interests, such as stock or retirement funds, over time. It’s similar to earning a reward gradually, ensuring that the benefit becomes fully yours only after a set period or meeting specific conditions. This makes it important for investors because it determines when they can actually claim or use those benefits.

Form 4 Insider Transactions: What Each Field Means →

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Lee Adrianne

(Last) (First) (Middle)

C/O SALLY BEAUTY HOLDINGS, INC.

7900 WINDROSE AVENUE

(Street)

PLANO TEXAS 75024

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Sally Beauty Holdings, Inc. [ SBH ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	SVP & CFO

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
05/13/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares
Restricted Stock Units(1)	$0	05/13/2026		A		98,280		06/01/2027(2)	06/01/2029	Common Stock	98,280	$0	98,280	D

Explanation of Responses:

1. Restricted stock units ("RSUs") convert into common stock on a one-for-one basis.

2. The RSUs vest in three equal installments on June 1, 2027, June 1, 2028, and June 1, 2029.

	/s/ Rebecca L. Morley, Attorney-in-Fact	05/15/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

FAQ

What insider transaction did Sally Beauty (SBH) report for its CFO?

Sally Beauty reported that SVP & CFO Adrianne Lee received 98,280 Restricted Stock Units as equity compensation. These RSUs were granted at no cash cost and represent a future right to receive an equal number of common shares.

How many RSUs did the Sally Beauty (SBH) CFO receive in this Form 4?

The CFO received 98,280 Restricted Stock Units. Each RSU can convert into one share of Sally Beauty common stock, giving the award significant long-term value tied directly to the company’s future stock performance and retention goals.

When do the newly granted RSUs for Sally Beauty (SBH) CFO vest?

The RSUs vest in three equal installments on June 1, 2027, June 1, 2028, and June 1, 2029. This staged vesting schedule is designed to retain the executive and align compensation with multi-year company performance.

Do the Sally Beauty (SBH) RSUs granted to the CFO convert into common stock?

Yes, the Restricted Stock Units convert into common stock on a one-for-one basis. This means each of the 98,280 RSUs granted can become one share of Sally Beauty common stock once vested and settled.

Was the Sally Beauty (SBH) CFO’s Form 4 a stock purchase or a compensation grant?

The Form 4 reflects a compensation grant, not an open-market stock purchase. Adrianne Lee received 98,280 RSUs as a grant, classified as an acquisition under code A for grant, award, or other acquisition.