Stitch Fix insider plans 70K-share stock sale

Stitch Fix, Inc. insider Anthony Bacos filed to sell 70,000 shares of Stitch Fix common stock through Charles Schwab & Co., Inc. on August 17, 2026 on NASDAQ.

Rhea-AI Filing Summary

Stitch Fix, Inc. insider Anthony Bacos filed to sell 70,000 shares of Stitch Fix common stock through Charles Schwab & Co., Inc. on August 17, 2026 on NASDAQ. The filing lists an aggregate market value of approximately $242,469 for these planned sales.

The 70,000 shares consist of 50,000 shares underlying an employee stock option exercise via a broker-assisted cashless exercise dated August 17, 2026, and 20,000 shares from RSU/PSU equity compensation dated December 17, 2025. Over the prior three months, Bacos reported multiple sales of Stitch Fix stock in blocks of 70,000–100,000 shares.

Key Figures

Shares proposed to be sold: 70,000 shares Aggregate market value of proposed sale: $242,469.00 Shares from employee stock option exercise: 50,000 shares +4 more

7 metrics

Shares proposed to be sold 70,000 shares Planned sale of Stitch Fix common stock on August 17, 2026

Aggregate market value of proposed sale $242,469.00 Estimated value for 70,000 shares to be sold on August 17, 2026

Shares from employee stock option exercise 50,000 shares Employee Stock Option Exercise dated August 17, 2026 used for cashless exercise

Shares from RSU/PSU equity compensation 20,000 shares RSU / PSU equity compensation dated December 17, 2025

Sale on June 16, 2026 70,000 shares; $290,175.00 Past 3 months sale of Stitch Fix stock by Anthony Bacos

Sale on June 24, 2026 100,000 shares; $450,567.00 Past 3 months sale of Stitch Fix stock by Anthony Bacos

Sale on August 10, 2026 70,000 shares; $284,014.00 Most recent past 3 months sale listed before proposed August 17, 2026 sale

Key Terms

Form 144, Employee Stock Option Exercise, Broker Payment for Cashless Exercise, RSU / PSU, +1 more

5 terms

Form 144 regulatory

"144: Securities Information Common | Charles Schwab & Co., Inc."

Form 144 is a document that investors must file with the government when they plan to sell a large number of shares of a company's stock. It helps ensure transparency so everyone knows how many shares are being sold and when, which can impact the stock's price.

Employee Stock Option Exercise financial

"Common | 08/17/2026 | Employee Stock Option Exercise | Stitch Fix Inc"

Broker Payment for Cashless Exercise financial

"50000 | 08/17/2026 | Broker Payment for Cashless Exercise"

RSU / PSU financial

"Common | 12/17/2025 | RSU / PSU | Stitch Fix Inc"

Equity Compensation financial

"20000 | 12/17/2025 | Equity Compensation"

Equity compensation is pay given to employees, executives or contractors in the form of company ownership—such as stock, stock options or restricted shares—rather than just cash. It matters to investors because it can align workers' incentives with shareholders (like paying someone in slices of the same pie they help grow), but it also increases the number of shares outstanding and company expenses, affecting ownership percentages and earnings per share.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What does the Form 144 filed by SFIX insider Anthony Bacos disclose?

The Form 144 discloses that Anthony Bacos plans to sell 70,000 shares of Stitch Fix, Inc. (SFIX) common stock. The planned sale is through Charles Schwab & Co., Inc. on August 17, 2026, with an indicated market value of about $242,469.

How many SFIX shares is Anthony Bacos planning to sell under this Form 144?

Anthony Bacos is planning to sell 70,000 shares of Stitch Fix, Inc. (SFIX) common stock. These shares are scheduled for potential sale on August 17, 2026 on NASDAQ through Charles Schwab & Co., Inc., subject to market conditions and applicable rules.

What is the source of the SFIX shares to be sold in this Form 144?

The 70,000 SFIX shares consist of 50,000 shares from an employee stock option exercise dated August 17, 2026 and 20,000 shares from RSU/PSU equity compensation dated December 17, 2025, as reported by Anthony Bacos.

What market value is associated with the SFIX shares in this Form 144 filing?

The filing associates an aggregate market value of approximately $242,469 with the 70,000 SFIX shares proposed to be sold. This reflects the estimated value at the time of the planned sale date of August 17, 2026 on NASDAQ.

What prior SFIX stock sales by Anthony Bacos are listed in the last 3 months?

The filing lists multiple SFIX sales by Anthony Bacos between June 16, 2026 and August 10, 2026, including blocks of 70,000–100,000 shares per transaction with total proceeds per trade ranging from about $253,142 to $450,567.

Does the SFIX Form 144 guarantee that the 70,000 shares will be sold?

No. A Form 144 indicates an intention to sell up to a specified number of shares, here 70,000 SFIX shares. Actual sales can differ based on market conditions, trading decisions, and applicable securities law limitations.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Accepted by SEC EDGAR 08/17/2026 - 04:59 PM EDT Learn about SEC filing dates

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK	0002004694
Filer CCC	XXXXXXXX
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer	Stitch Fix, Inc.
SEC File Number	001-38291
Address of Issuer	1 MONTGOMERY STREET SUITE 1500 SAN FRANCISCO CALIFORNIA 94104
Phone	415-882-7765
Name of Person for Whose Account the Securities are To Be Sold	Bacos Anthony
See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.
Relationship to Issuer	Former Affiliate

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Charles Schwab & Co., Inc. 3000 Schwab Way Westlake TX 76262	70000	242469.00	118286238	08/17/2026	NASDAQ

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	08/17/2026	Employee Stock Option Exercise	Stitch Fix Inc			50000	08/17/2026	Broker Payment for Cashless Exercise
Common	12/17/2025	RSU / PSU	Stitch Fix Inc			20000	12/17/2025	Equity Compensation

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
Anthony Bacos 1 MONTGOMERY STREET SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	06/16/2026	70000	290175.00
Anthony Bacos 1 MONTGOMERY STREET, SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	06/22/2026	70000	282453.00
Anthony Bacos 1 MONTGOMERY STREET, SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	06/24/2026	100000	450567.00
Anthony Bacos 1 MONTGOMERY STREET, SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	06/29/2026	70011	309661.00
Anthony Bacos 1 MONTGOMERY STREET, SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	07/06/2026	70000	265086.00
Anthony Bacos 1 MONTGOMERY STREET, SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	07/13/2026	70000	253142.00
Anthony Bacos 1 MONTGOMERY STREET, SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	07/20/2026	70000	265079.00
Anthony Bacos 1 MONTGOMERY STREET, SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	07/27/2026	70000	263481.00
Anthony Bacos 1 MONTGOMERY STREET, SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	08/03/2026	70000	286074.00
Anthony Bacos 1 MONTGOMERY STREET, SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	08/10/2026	70000	284014.00

144: Remarks and Signature

Remarks
Date of Notice	08/17/2026
Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1	03/17/2026
ATTENTION:
The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.
Signature	Anthony Bacos
ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)