Similarweb CEO sells 79,591 shares near $8.53

Amended Form 4 corrects a duplicate filing and confirms a single set of CEO share sales under a Rule 10b5-1 trading plan.

Available on EDGAR 09/16/2026 - 09:08 AM EDT Accepted by SEC EDGAR 09/16/2026 - 09:07 AM EDT Learn about SEC filing dates

Rhea-AI Filing Summary

SIMILARWEB LTD. (SMWB) reports that Chief Executive Officer Offer Or sold a total of 79,591 Ordinary Shares in open‑market transactions on September 14 and 15, 2026 under a pre‑arranged Rule 10b5-1 trading plan. An earlier pair of Forms 4 had inadvertently double‑reported these sales; this amendment clarifies that only one set of transactions occurred.

Insider Trade Summary 10b5-1

Net Seller: 79,591 shares

Net Sell 2 txns

Insider Offer Or

Role Chief Executive Officer

Sold 79,591 shs ($679K)

Share of Position Sold 1.8%

Type	Security	Shares	Price	Value
Sale	Ordinary Shares F1, F3	26,691	$8.5267	$228K
Sale	Ordinary Shares F1, F2	52,900	$8.5378	$452K

Holdings After Transaction: Ordinary Shares — 4,253,500 shares (Direct)

Holdings Before and After: Ordinary Shares, 4,333,091 to 4,253,500 shares (Direct)

Footnotes (3)

1. F1. The sale reported on this Form 4 were effectuated pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 1st, 2026
2. F2. The price reported is a weighted average price. These shares were sold in multiple transactions ranging from $8.07 to $8.70. The reporting person undertakes to provide full information regarding the number of shares sold at each separate price upon request
3. F3. The price reported is a weighted average price. These shares were sold in multiple transactions ranging from $8.32 to $8.70. The reporting person undertakes to provide full information regarding the number of shares sold at each separate price upon request

Key Figures

Shares sold on September 14, 2026: 52,900 shares Weighted average sale price on September 14, 2026: $8.5378 per share Shares sold on September 15, 2026: 26,691 shares +3 more

6 metrics

Shares sold on September 14, 2026 52,900 shares Ordinary Shares sold by the CEO in open‑market transactions

Weighted average sale price on September 14, 2026 $8.5378 per share Based on multiple trades between $8.07 and $8.70

Shares sold on September 15, 2026 26,691 shares Ordinary Shares sold by the CEO in open‑market transactions

Weighted average sale price on September 15, 2026 $8.5267 per share Based on multiple trades between $8.32 and $8.70

Total shares sold in this reporting period 79,591 shares Sum of the CEO’s reported open‑market sales on September 14–15, 2026

Rule 10b5-1 plan adoption date June 1, 2026 Date the CEO adopted the trading plan governing these sales

Key Terms

Rule 10b5-1 trading plan, weighted average price

2 terms

Rule 10b5-1 trading plan regulatory

"The sale reported on this Form 4 were effectuated pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 1st, 2026"

A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.

weighted average price financial

"The price reported is a weighted average price. These shares were sold in multiple transactions"

Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transactions did SIMILARWEB (SMWB) report in this amended Form 4?

The company reports that Chief Executive Officer Offer Or sold 79,591 Ordinary Shares in total, consisting of 52,900 shares on September 14, 2026 and 26,691 shares on September 15, 2026, in open‑market transactions at weighted average prices per share disclosed in the filing.

Why did SIMILARWEB (SMWB) file this Form 4/A amendment?

The amendment clarifies that only one set of transactions occurred. Earlier Forms 4 had inadvertently reported the same sales twice, and this filing instructs readers to disregard the duplicate report so the insider’s trading record reflects a single pair of transactions.

At what prices did the SIMILARWEB (SMWB) CEO sell shares?

On September 14, 2026, 52,900 shares were sold at a weighted average price of $8.5378 per share, based on multiple trades between $8.07 and $8.70. On September 15, 2026, 26,691 shares were sold at a weighted average price of $8.5267, from trades between $8.32 and $8.70.

Were the SIMILARWEB (SMWB) CEO’s sales made under a Rule 10b5-1 plan?

Yes. A footnote states the sales were effectuated pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on June 1, 2026, indicating they were pre‑arranged under that plan rather than timed discretionarily.

How many SIMILARWEB (SMWB) shares did the CEO sell on each date?

Offer Or sold 52,900 Ordinary Shares on September 14, 2026 and 26,691 Ordinary Shares on September 15, 2026. Together these transactions amount to a total sale of 79,591 shares, all reported as direct ownership sales.

Does the amended Form 4 disclose the CEO’s remaining SIMILARWEB (SMWB) holdings?

No. The lines describing the transactions do not state a post‑transaction share balance for the reporting person, so only the number of shares sold and the sale prices are disclosed in this amendment.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

X

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Offer Or

(Last) (First) (Middle)

87 HAZOREA ST.

(Street)

KFAR SHMARYAHU

(City) (State) (Zip)

ISRAEL

(Country)

2. Issuer Name and Ticker or Trading Symbol
SIMILARWEB LTD. [ SMWB ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	Chief Executive Officer

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
09/14/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)
09/16/2026

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Ordinary Shares	09/14/2026		S(1)		52,900	D	$8.5378(2)	4,280,191	D
Ordinary Shares	09/15/2026		S(1)		26,691	D	$8.5267(3)	4,253,500	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. The sale reported on this Form 4 were effectuated pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 1st, 2026

2. The price reported is a weighted average price. These shares were sold in multiple transactions ranging from $8.07 to $8.70. The reporting person undertakes to provide full information regarding the number of shares sold at each separate price upon request

3. The price reported is a weighted average price. These shares were sold in multiple transactions ranging from $8.32 to $8.70. The reporting person undertakes to provide full information regarding the number of shares sold at each separate price upon request

Remarks:

This transactions were inadvertently reported twice, in a Form 4 filed on ACCESSION NUMBER: 0001976408-26-000849 and again in a Form 4 filed on ACCESSION NUMBER: 0001976408-26-000850. This Form 4/A is filed solely to clarify that only one transaction occurred, as reported herein, and that the duplicate report should be disregarded.

	/s/ Meirav Shemesh on behalf of Oppenheimer Israel, as Attorney-in-fact	09/16/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)