Starco Brands (STCB) CEO buys 1,425,241 shares in open-market trades

Rhea-AI Filing Summary

Starco Brands, Inc. director, CEO and ten percent owner Sklar Ross Jeffery reported a series of open-market purchases of Common Stock. On April 15 and April 17, he bought a total of 1,425,241 shares in 23 separate non-derivative transactions at prices between $0.0200 and $0.0400 per share.

Insights

Insider trading analyst

Starco Brands’ CEO accumulated 1.43M shares in small open-market buys.

Sklar Ross Jeffery, the CEO, director and ten percent owner of Starco Brands, Inc., executed 23 open-market purchases of Common Stock on April 15 and April 17. In total he acquired 1,425,241 shares at prices from $0.0200 to $0.0400 per share.

These are straightforward non-derivative purchases coded “P,” indicating active buying rather than option exercises or tax events. The filing shows only net buying activity with no sales, and no remaining derivative positions are listed in the derivativeSummary, keeping the picture simple and focused on common stock accumulation.

Such insider buying can signal confidence, but its significance depends on how this share count compares with total shares outstanding and the CEO’s broader holdings, which are not fully detailed in the provided data. Future company filings may give more context on how this position fits into overall ownership structure.

Insider Trade Summary

Net Buyer: 1,425,241 shares ($45,657)

Net Buy 23 txns

Insider Sklar Ross Jeffery

Role CEO

Bought 1,425,241 shs ($46K)

Type	Security	Shares	Price	Value
Purchase	Common Stock	70,000	$0.025	$2K
Purchase	Common Stock	10,000	$0.024	$240.00
Purchase	Common Stock	20,000	$0.025	$500.00
Purchase	Common Stock	10,000	$0.03	$300.00
Purchase	Common Stock	9,100	$0.033	$300.30
Purchase	Common Stock	10,000	$0.033	$330.00
Purchase	Common Stock	25,001	$0.029	$725.03
Purchase	Common Stock	5,000	$0.034	$170.00
Purchase	Common Stock	20,000	$0.032	$640.00
Purchase	Common Stock	40,000	$0.035	$1K
Purchase	Common Stock	200,000	$0.04	$8K
Purchase	Common Stock	10,000	$0.036	$360.00
Purchase	Common Stock	500,040	$0.037	$19K
Purchase	Common Stock	20,000	$0.037	$740.00
Purchase	Common Stock	60,000	$0.039	$2K
Purchase	Common Stock	20,000	$0.04	$800.00
Purchase	Common Stock	10,000	$0.038	$380.00
Purchase	Common Stock	10,000	$0.039	$390.00
Purchase	Common Stock	10,000	$0.04	$400.00
Purchase	Common Stock	300,000	$0.02	$6K
Purchase	Common Stock	50,500	$0.02	$1K
Purchase	Common Stock	10,000	$0.024	$240.00
Purchase	Common Stock	5,600	$0.025	$140.00

Holdings After Transaction: Common Stock — 94,780,988 shares (Direct, null)

Footnotes (1)

Key Figures

Total shares bought: 1,425,241 shares Number of buy transactions: 23 trades Purchase price range: $0.0200–$0.0400 per share +2 more

5 metrics

Total shares bought 1,425,241 shares Aggregate open-market purchases reported in this Form 4

Number of buy transactions 23 trades Count of open-market purchases coded P

Purchase price range $0.0200–$0.0400 per share Lowest and highest reported transaction prices

Largest single trade 500,040 shares at $0.0370 Non-derivative Common Stock purchase

Shares after one purchase 95,770,129 shares Total shares following a reported transaction on 2026-04-17

Key Terms

open-market purchase, non-derivative, Common Stock, ten percent owner, +1 more

5 terms

open-market purchase financial

"transaction_action": "open-market purchase""

An open-market purchase is when an investor or a company buys shares on a public stock exchange at the going market price, rather than through a private deal. It matters to investors because these purchases change how many shares are available, can push the stock price up or signal confidence from large buyers, and often affect per-share metrics like earnings—think of it like someone buying lots of apples off a grocery shelf, reducing supply and potentially raising the price.

non-derivative financial

"transaction_type": "non-derivative""

Common Stock financial

"security_title": "Common Stock""

Common stock represents ownership shares in a company, giving investors a stake in its success and a say in important decisions through voting rights. It is the most common type of stock traded on markets and can provide income through dividends, as well as potential for value growth. For investors, holding common stock means sharing in the company’s profits and risks.

ten percent owner financial

""is_ten_percent_owner": 1"

Form 4 regulatory

"INSIDER FILING DATA (Form 4):"

Form 4 is a official document that company insiders, such as executives or major shareholders, file with regulators whenever they buy or sell company shares. It provides transparency about how those with inside knowledge are trading, helping investors see if insiders are confident in the company's prospects or may be selling for personal reasons. This information can influence investor decisions by revealing insiders' perspectives on the company's value.

Form 4 Insider Transactions: What Each Field Means →

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Sklar Ross Jeffery

(Last) (First) (Middle)

706 N. CITRUS AVE.

(Street)

LOS ANGELES CALIFORNIA 90038

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Starco Brands, Inc. [ STCB ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director	X	10% Owner
X	Officer (give title below)		Other (specify below)
	CEO

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
04/15/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	04/15/2026		P		300,000	A	$0.02	94,644,888	D
Common Stock	04/15/2026		P		50,500	A	$0.02	94,695,388	D
Common Stock	04/15/2026		P		10,000	A	$0.024	94,705,388	D
Common Stock	04/15/2026		P		5,600	A	$0.025	94,710,988	D
Common Stock	04/17/2026		P		70,000	A	$0.025	94,780,988	D
Common Stock	04/17/2026		P		10,000	A	$0.024	94,790,988	D
Common Stock	04/17/2026		P		20,000	A	$0.025	94,810,988	D
Common Stock	04/17/2026		P		10,000	A	$0.03	94,820,988	D
Common Stock	04/17/2026		P		9,100	A	$0.033	94,830,088	D
Common Stock	04/17/2026		P		10,000	A	$0.033	94,840,088	D
Common Stock	04/17/2026		P		25,001	A	$0.029	94,865,089	D
Common Stock	04/17/2026		P		5,000	A	$0.034	94,870,089	D
Common Stock	04/17/2026		P		20,000	A	$0.032	94,890,089	D
Common Stock	04/17/2026		P		40,000	A	$0.035	94,930,089	D
Common Stock	04/17/2026		P		200,000	A	$0.04	95,130,089	D
Common Stock	04/17/2026		P		10,000	A	$0.036	95,140,089	D
Common Stock	04/17/2026		P		500,040	A	$0.037	95,640,129	D
Common Stock	04/17/2026		P		20,000	A	$0.037	95,660,129	D
Common Stock	04/17/2026		P		60,000	A	$0.039	95,720,129	D
Common Stock	04/17/2026		P		20,000	A	$0.04	95,740,129	D
Common Stock	04/17/2026		P		10,000	A	$0.038	95,750,129	D
Common Stock	04/17/2026		P		10,000	A	$0.039	95,760,129	D
Common Stock	04/17/2026		P		10,000	A	$0.04	95,770,129	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

	/s/ Ross Sklar	04/21/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

FAQ

How many Starco Brands (STCB) shares did the CEO buy in this Form 4?

The CEO bought 1,425,241 shares of Starco Brands Common Stock. These were executed as 23 separate open-market purchases, indicating active accumulation rather than option exercises or administrative movements, and all transactions involved non-derivative common shares according to the filing data.

On what dates did the Starco Brands (STCB) CEO purchase shares?

The purchases occurred on April 15 and April 17. Across these two days, the CEO executed 23 open-market transactions in Starco Brands Common Stock, all reported as non-derivative acquisitions coded “P” for purchase in the transaction details.

What price did the Starco Brands (STCB) CEO pay for the purchased shares?

The CEO paid prices between $0.0200 and $0.0400 per share. Individual transactions show executions at various points in this range, including sizeable buys such as 500,040 shares at $0.0370 and 300,000 shares at $0.0200, all classified as open-market purchases.

Were the Starco Brands (STCB) insider transactions buys or sells?

All reported transactions were buys of Common Stock. The filing’s transaction summary shows 23 buy transactions totaling 1,425,241 shares, with no reported sales, gifts, tax withholdings, or derivative exercises during the disclosed period.

What type of security did the Starco Brands (STCB) CEO purchase?

The CEO purchased Common Stock of Starco Brands, Inc. Every transaction is listed as a non-derivative security titled “Common Stock,” confirming these were direct equity purchases rather than options, warrants, or other derivative instruments.