Synchrony Financial Form 144: $650k Insider Sale of 10k Shares Disclosed

Rhea-AI Filing Summary

Synchrony Financial (SYF) filed a Form 144 notice indicating a proposed insider sale of 10,000 common shares. The shares are to be sold through Fidelity Brokerage Services on or about 24 June 2025 on the NYSE. The filing assigns an aggregate market value of $650,000, implying a reference price of roughly $65.00 per share. Based on the disclosed outstanding share count of 380,650,709, the planned sale represents approximately 0.0026 % of shares outstanding. No other sales have been reported during the past three months, and the seller’s identity is not provided in the filing.

The securities being sold were acquired via a long series of restricted-stock vestings between 2017 and 2024, with individual vesting lots ranging from 169 to 1,146 shares. The filing contains the standard Rule 144 representation that the seller is not in possession of undisclosed material adverse information.

Insights

Securities Analyst

TL;DR – Minor Rule 144 filing; 10k-share sale is immaterial to SYF’s float.

Rule 144 notifications alert the market to potential insider dispositions. Here, the seller plans to liquidate 10,000 shares valued at about $0.65 million. Relative to the 381 million-share base, dilution risk is de minimis. Absence of past-90-day sales and the routine vesting history suggest normal portfolio diversification rather than a directional signal. I view the filing as informational, with negligible valuation impact.

Portfolio Manager

TL;DR – Routine insider liquidity; no portfolio action warranted.

From a fund-allocation perspective, the sale equals roughly two minutes of average daily trading volume for SYF—hardly a supply overhang. Lack of buyer/seller identity limits qualitative reading, but the transaction size and timing (post-vesting cadence) point to ordinary tax/wealth planning. I classify the event as neutral for risk-reward positioning.

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK
Filer CCC
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer

SEC File Number

Address of Issuer

Phone

Name of Person for Whose Account the Securities are To Be Sold

See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.

Relationship to Issuer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Fidelity Brokerage Services LLC 900 Salem Street Smithfield RI 02917	10000	650000.00	380650709	06/24/2025	NYSE

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	09/30/2017	Restricted Stock Vesting	Issuer			1146	09/30/2017	Compensation
Common	12/31/2017	Restricted Stock Vesting	Issuer			949	12/31/2017	Compensation
Common	03/31/2018	Restricted Stock Vesting	Issuer			935	03/31/2018	Compensation
Common	06/30/2018	Restricted Stock Vesting	Issuer			866	06/30/2018	Compensation
Common	07/30/2018	Restricted Stock Vesting	Issuer			313	07/30/2018	Compensation
Common	09/30/2018	Restricted Stock Vesting	Issuer			916	09/30/2018	Compensation
Common	03/31/2019	Restricted Stock Vesting	Issuer			409	03/31/2019	Compensation
Common	06/30/2019	Restricted Stock Vesting	Issuer			439	06/30/2019	Compensation
Common	09/30/2019	Restricted Stock Vesting	Issuer			432	09/30/2019	Compensation
Common	12/31/2019	Restricted Stock Vesting	Issuer			493	12/31/2019	Compensation
Common	12/31/2020	Restricted Stock Vesting	Issuer			384	12/31/2020	Compensation
Common	03/31/2021	Restricted Stock Vesting	Issuer			434	03/31/2021	Compensation
Common	06/30/2021	Restricted Stock Vesting	Issuer			313	06/30/2021	Compensation
Common	09/30/2021	Restricted Stock Vesting	Issuer			263	09/30/2021	Compensation
Common	12/31/2021	Restricted Stock Vesting	Issuer			198	12/31/2021	Compensation
Common	03/31/2022	Restricted Stock Vesting	Issuer			169	03/31/2022	Compensation
Common	12/31/2022	Restricted Stock Vesting	Issuer			182	12/31/2022	Compensation
Common	06/30/2023	Restricted Stock Vesting	Issuer			307	06/30/2023	Compensation
Common	09/30/2023	Restricted Stock Vesting	Issuer			301	09/30/2023	Compensation
Common	12/31/2023	Restricted Stock Vesting	Issuer			258	12/31/2023	Compensation
Common	03/31/2024	Restricted Stock Vesting	Issuer			293	03/31/2024	Compensation

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Nothing to Report

144: Remarks and Signature

Remarks

Date of Notice

Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1

ATTENTION:

The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.

Signature

ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)

FAQ

How many Synchrony Financial (SYF) shares are being sold under this Form 144?

The filing covers 10,000 common shares.

What is the estimated market value of the planned SYF share sale?

The aggregate market value disclosed is $650,000.

When is the approximate sale date for the SYF shares?

The filer lists an approximate sale date of 06/24/2025.

What percentage of SYF’s outstanding shares does the 10,000-share sale represent?

About 0.0026 % of the 380,650,709 outstanding shares.

Which broker is handling the proposed SYF share sale?

The shares will be sold through Fidelity Brokerage Services LLC on the NYSE.

Were there any other insider sales of SYF stock in the past three months?

The filing states "Nothing to Report" for sales during the past three months.