STOCK TITAN

TRUPANION (TRUP) COO sells 430 shares under Rule 10b5-1 plan

Filing Impact
(Neutral)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

TRUPANION, INC. Chief Operating Officer John R. Gallagher executed an open-market sale of 430 shares of common stock at $25.47 per share on March 30, 2026, under a pre-established Rule 10b5-1 trading plan. He continues to hold 31,957 shares directly after this transaction.

Positive

  • None.

Negative

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Insider GALLAGHER JOHN R
Role Chief Operating Officer
Sold 430 shs ($11K)
Type Security Shares Price Value
Sale Common Stock 430 $25.47 $11K
Holdings After Transaction: Common Stock — 31,957 shares (Direct)
Footnotes (1)
  1. [object Object]
Shares sold 430 shares Open-market sale of common stock on March 30, 2026
Sale price per share $25.47 per share Price for the 430-share open-market sale
Shares held after transaction 31,957 shares Direct holdings of John R. Gallagher following the sale
Transaction code S Sale in open market or private transaction as reported on Form 4
Trading plan adoption date August 20, 2025 Date Gallagher adopted Rule 10b5-1 trading plan referenced in footnote
Rule 10b5-1 trading plan regulatory
"The sale reported is effected pursuant to a Rule 10b5-1 trading plan adopted by reporting person"
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
open-market sale financial
"transaction_action": "open-market sale""
An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.
Form 4 regulatory
"INSIDER FILING DATA (Form 4):"
Form 4 is a official document that company insiders, such as executives or major shareholders, file with regulators whenever they buy or sell company shares. It provides transparency about how those with inside knowledge are trading, helping investors see if insiders are confident in the company's prospects or may be selling for personal reasons. This information can influence investor decisions by revealing insiders' perspectives on the company's value.
Chief Operating Officer financial
"officer_title": "Chief Operating Officer""
A chief operating officer (COO) is a senior executive responsible for overseeing the day-to-day activities of a company, ensuring that all parts of the organization work smoothly and efficiently. They often act like a company's operational quarterback, translating strategic plans into practical actions. For investors, the COO's effectiveness can influence a company's performance and stability, making them an important figure in assessing the company's management strength.
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
GALLAGHER JOHN R

(Last)(First)(Middle)
6100 4TH AVENUE S
SUITE 200

(Street)
SEATTLE WASHINGTON 98108

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
TRUPANION, INC. [ TRUP ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director10% Owner
XOfficer (give title below)Other (specify below)
Chief Operating Officer
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
03/30/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Common Stock03/30/2026S430(1)D$25.4731,957D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
1. The sale reported is effected pursuant to a Rule 10b5-1 trading plan adopted by reporting person on August 20, 2025, in order to implement a plan of financial diversification. Accordingly, the reporting person had no discretion with regard to the timing of the transaction.
Remarks:
/s/ Lauren Welsh as attorney-in-fact for John R. Gallagher04/01/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

FAQ

What insider transaction did TRUPANION, INC. (TRUP) report for John R. Gallagher?

TRUPANION, INC. reported that Chief Operating Officer John R. Gallagher completed an open-market sale of 430 shares of common stock. The transaction occurred at a price of $25.47 per share, reflecting a relatively small change compared with his remaining direct holdings of 31,957 shares.

When did the TRUPANION, INC. (TRUP) COO sell shares and at what price?

The Chief Operating Officer of TRUPANION, INC., John R. Gallagher, sold 430 shares of common stock on March 30, 2026. The open-market sale was executed at a price of $25.47 per share, as disclosed in the Form 4 insider trading report.

How many TRUPANION, INC. (TRUP) shares does John R. Gallagher hold after the sale?

Following the reported transaction, John R. Gallagher directly holds 31,957 shares of TRUPANION, INC. common stock. This figure reflects his position after selling 430 shares in an open-market transaction disclosed in the Form 4 filing for March 30, 2026.

Was the TRUPANION, INC. (TRUP) insider sale made under a Rule 10b5-1 plan?

Yes. The sale was executed pursuant to a Rule 10b5-1 trading plan adopted by John R. Gallagher on August 20, 2025. The footnote explains the plan was intended for financial diversification and that he had no discretion over the timing of the transaction.

What type of insider transaction did TRUPANION, INC. (TRUP) disclose in this Form 4?

The Form 4 discloses an open-market sale of common stock by Chief Operating Officer John R. Gallagher. The transaction code is “S,” indicating a sale in an open-market or private transaction, covering 430 shares at a per-share price of $25.47.