Trade Desk (TTD) director records open-market sale of 53,681 shares

Rhea-AI Filing Summary

Trade Desk, Inc. director Samantha Jacobson reported an open-market sale of Class A Common Stock. She sold 53,681 shares on May 28, 2026 at a weighted average price of $21.14 per share. After this transaction, she directly holds 13,099 Class A shares.

Insider Trade Summary

Net Seller: 53,681 shares ($1,134,816)

Net Sell 1 txn

Insider Jacobson Samantha

Role null

Sold 53,681 shs ($1.13M)

Type	Security	Shares	Price	Value
Sale	Class A Common Stock	53,681	$21.14	$1.13M

Holdings After Transaction: Class A Common Stock — 13,099 shares (Direct, null)

Footnotes (1)

1. [object Object]

Key Figures

Shares sold: 53,681 shares Weighted average sale price: $21.14 per share Trade price range: $21.13–$21.20 per share +1 more

4 metrics

Shares sold 53,681 shares Open-market sale of Class A Common Stock on May 28, 2026

Weighted average sale price $21.14 per share Reported price for the May 28, 2026 sale

Trade price range $21.13–$21.20 per share Range of prices across multiple sale transactions

Shares held after transaction 13,099 shares Direct Class A Common Stock holdings after the sale

Key Terms

weighted average price, open-market sale, Class A Common Stock

3 terms

weighted average price financial

"The price reported in Column 4 is a weighted average price."

Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.

open-market sale financial

"transaction_action": "open-market sale""

An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.

Class A Common Stock financial

""security_title": "Class A Common Stock""

Class A common stock is a category of a company’s shares that carries a specific set of ownership rights—most commonly defined voting power and claims on dividends—set out in the company’s charter. For investors it matters because the class determines how much influence you have over corporate decisions, the share’s likely dividend and trading behavior, and how it compares in value to other share classes, like choosing a particular seat with different privileges at the company’s decision-making table.

See more from StockTitan in Google Search and AI answers. Adds StockTitan as a preferred source · opens Google

Add on Google Not now

Form 4 Insider Transactions: What Each Field Means →

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Jacobson Samantha

(Last) (First) (Middle)

C/O THE TRADE DESK, INC.

42 NORTH CHESTNUT STREET

(Street)

VENTURA CALIFORNIA 93001

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Trade Desk, Inc. [ TTD ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
	Officer (give title below)		Other (specify below)

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
05/28/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Class A Common Stock	05/28/2026		S		53,681	D	$21.14(1)	13,099	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. The price reported in Column 4 is a weighted average price. These shares were purchased in multiple transactions at prices ranging from $21.13 to $21.20, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares purchased at each separate price within the ranges set forth in this footnote.

Remarks:

	/s/ Kelli Faerber, Attorney-In-Fact for Samantha Jacobson	06/01/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

FAQ

What insider transaction did Trade Desk (TTD) report for Samantha Jacobson?

Samantha Jacobson reported selling 53,681 Trade Desk Class A shares. The open-market sale occurred on May 28, 2026 at a weighted average price of $21.14 per share, and she now directly holds 13,099 Class A shares afterward.

At what price did Samantha Jacobson sell Trade Desk (TTD) shares?

The weighted average sale price was $21.14 per Trade Desk share. A footnote explains the shares were sold in multiple transactions, with prices ranging between $21.13 and $21.20 per share, resulting in the reported weighted average price.

How many Trade Desk (TTD) shares does Samantha Jacobson hold after the reported sale?

After the transaction, Samantha Jacobson directly holds 13,099 Class A shares. Before this open-market sale she owned more shares, and the Form 4 lists 13,099 as her direct ownership position following the May 28, 2026 transaction.

What type of security did Samantha Jacobson trade in this Trade Desk (TTD) Form 4?

The transaction involved Trade Desk Class A Common Stock. The Form 4 shows a non-derivative open-market sale of 53,681 Class A shares, with no related derivative exercises or conversions reported in the derivative section of the filing.

Does the Trade Desk (TTD) Form 4 mention multiple trade prices for the Jacobson sale?

Yes, the filing notes multiple trade prices within a narrow range. A footnote states that the shares were sold in several transactions, at prices between $21.13 and $21.20 per share, leading to the weighted average price of $21.14 reported.