Urban Outfitters (URBN) Co-President linked trust sells 18,666 shares
Filing Impact
Filing Sentiment
Form Type
4
Rhea-AI Filing Summary
Urban Outfitters Inc. insider activity: Co-President and CCO Margaret Hayne reported a series of open-market sales of Urban Outfitters common shares on February 10–11, 2026, executed indirectly through a trust associated with her.
The trust sold a total of 18,666 common shares in four transactions at weighted average prices ranging from about $70.495 to $71.511 per share, under a Rule 105b-1 trading plan adopted on July 10, 2025. After these sales, the trust involved reported 1,978,617 common shares, and Hayne continues to report substantial additional direct and indirect holdings through retirement plans, family trusts, her spouse, and a family foundation.
Positive
- None.
Negative
- None.
Insider Trade Summary
Net Seller: 18,666 shares ($1,325,793)
Net Sell
11 txns
Insider
Hayne Margaret
Role
Co-President & CCO
Sold
18,666 shs ($1.33M)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Sale | Common Shares | 7,028 | $70.773 | $497K |
| Sale | Common Shares | 2,305 | $71.395 | $165K |
| Sale | Common Shares | 3,521 | $70.495 | $248K |
| Sale | Common Shares | 5,812 | $71.511 | $416K |
| holding | Common Shares | -- | -- | -- |
| holding | Common Shares | -- | -- | -- |
| holding | Common Shares | -- | -- | -- |
| holding | Common Shares | -- | -- | -- |
| holding | Common Shares | -- | -- | -- |
| holding | Common Shares | -- | -- | -- |
| holding | Common Shares | -- | -- | -- |
Holdings After Transaction:
Common Shares — 1,980,922 shares (Indirect, By Trust);
Common Shares — 1,176,273 shares (Direct)
Footnotes (1)
- The reported transaction was effected pursuant to a Rule 105b-1 trading plan adopted by the reporting person on 7/10/2025. The price in Column 4 is a weighted average price. The price actually received ranged from $70.10 to $71.065. The reporting person undertakes to provide upon request by the SEC staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price within the range. These shares are owned indirectly by Margaret Hayne and indirectly by her spouse, Richard A. Hayne. Margaret Hayne disclaims beneficial ownership of these shares, except to the extent of any pecuniary interest therein. The price in Column 4 is a weighted average price. The price actually received ranged from $71.22 to $71.87. The reporting person undertakes to provide upon request by the SEC staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price within the range. The price in Column 4 is a weighted average price. The price actually received ranged from $70.10 to $71.09. The reporting person undertakes to provide upon request by the SEC staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price within the range. The price in Column 4 is a weighted average price. The price actually received ranged from $71.10 to $71.94. The reporting person undertakes to provide upon request by the SEC staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price within the range. These shares are owned by three trusts, of which members of Margaret Hayne's immediate family are among the beneficiaries. These shares are owned indirectly by Margaret Hayne and directly by her spouse, Richard A Hayne. Margaret Hayne disclaims beneficial ownership of these shares, except to the extent of any pecuniary interest therein.
FAQ
What insider transaction did URBN Co-President Margaret Hayne report on this Form 4?
The filing reports that a trust associated with Urban Outfitters Co-President and CCO Margaret Hayne executed open-market sales of common shares. These sales occurred over two days in February 2026 and were reported as indirect transactions through the trust rather than direct personal trades.