Venu Holding Corp (VENU) CEO Jay Roth adds 7,850 shares in open-market buy

Rhea-AI Filing Summary

Venu Holding Corp director, CEO and Chairman Jay W. Roth reported an open-market purchase of 7,850 shares of common stock at $2.5364 per share. Following this transaction, he holds 9,263,114 shares directly, plus indirect beneficial ownership of 999,720 shares through the KMR Living Trust and 62,500 shares through the JWR Living Trust.

Insider Trade Summary

Net Buyer: 7,850 shares ($19,911)

Net Buy 3 txns

Insider ROTH JAY W

Role CEO & Chairman

Bought 7,850 shs ($20K)

Type	Security	Shares	Price	Value
Purchase	Common Stock, par value $0.001	7,850	$2.5364	$20K
holding	Common Stock, par value $0.001	--	--	--
holding	Common Stock, par value $0.001	--	--	--

Holdings After Transaction: Common Stock, par value $0.001 — 9,263,114 shares (Direct, null); Common Stock, par value $0.001 — 62,500 shares (Indirect, By JWR Living Trust dated November 19, 2012)

Footnotes (1)

1. These shares of common stock are owned directly by the JWR Living Trust dated November 19, 2012 (the "JWR Living Trust"), of which Mr. Jay W. Roth is a trustee. As a trustee, Mr. Roth is deemed to have indirect beneficial ownership of the securities held by the JWR Living Trust. These shares of common stock are owned directly by the KMR Living Trust dated November 19, 2012 (the "KMR Living Trust"), of which Mr. Roth is a trustee. As a trustee, Mr. Roth is deemed to have indirect beneficial ownership of the shares held by the KMR Living Trust.

Key Figures

Shares purchased: 7,850 shares Purchase price: $2.5364 per share Direct holdings after transaction: 9,263,114 shares +2 more

5 metrics

Shares purchased 7,850 shares Open-market purchase of common stock coded P

Purchase price $2.5364 per share Price paid for 7,850 shares of common stock

Direct holdings after transaction 9,263,114 shares Common stock held directly by Jay W. Roth after purchase

KMR Living Trust holdings 999,720 shares Indirect beneficial ownership through KMR Living Trust

JWR Living Trust holdings 62,500 shares Indirect beneficial ownership through JWR Living Trust

Key Terms

open-market purchase, indirect beneficial ownership, Living Trust

3 terms

open-market purchase financial

"reported an open-market purchase of 7,850 shares of common stock"

An open-market purchase is when an investor or a company buys shares on a public stock exchange at the going market price, rather than through a private deal. It matters to investors because these purchases change how many shares are available, can push the stock price up or signal confidence from large buyers, and often affect per-share metrics like earnings—think of it like someone buying lots of apples off a grocery shelf, reducing supply and potentially raising the price.

indirect beneficial ownership financial

"Mr. Roth is deemed to have indirect beneficial ownership of the securities"

Living Trust financial

"owned directly by the JWR Living Trust dated November 19, 2012"

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Form 4 Insider Transactions: What Each Field Means →

Available on EDGAR 07/10/2026 - 06:36 PM Accepted by SEC EDGAR 07/10/2026 - 06:35 PM Learn about SEC filing dates

FAQ

What did VENU CEO Jay W. Roth report in this Form 4 transaction?

Jay W. Roth reported an open-market purchase of 7,850 shares of Venu Holding Corp common stock at $2.5364 per share, increasing his directly held position.

How many VENU shares does Jay W. Roth hold directly after the reported trade?

After the reported transaction, Jay W. Roth holds 9,263,114 shares of VENU common stock directly, according to the Form 4 ownership table.

What was the purchase price per share in Jay W. Roth’s VENU Form 4 filing?

The Form 4 shows Jay W. Roth bought 7,850 VENU shares at an average price of $2.5364 per share in an open-market purchase.

What indirect VENU shareholdings does Jay W. Roth report through trusts?

Jay W. Roth is deemed to have indirect beneficial ownership of 999,720 shares held by the KMR Living Trust and 62,500 shares held by the JWR Living Trust, where he serves as trustee.

Is the VENU Form 4 transaction a purchase or sale of shares?

The Form 4 reports an open-market purchase of VENU common stock by Jay W. Roth, coded as a P transaction, with no reported share sales.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

ROTH JAY W

(Last) (First) (Middle)

C/O VENU HOLDING CORPORATION

1755 TELSTAR DRIVE, SUITE 501

(Street)

COLORADO SPRINGS COLORADO 80920

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Venu Holding Corp [ VENU ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director	X	10% Owner
X	Officer (give title below)		Other (specify below)
	CEO & Chairman

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
07/09/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock, par value $0.001	07/09/2026		P		7,850	A	$2.5364	9,263,114	D
Common Stock, par value $0.001								62,500	I	By JWR Living Trust dated November 19, 2012(1)
Common Stock, par value $0.001								999,720	I	By KMR Living Trust dated November 19, 2012(2)

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. These shares of common stock are owned directly by the JWR Living Trust dated November 19, 2012 (the "JWR Living Trust"), of which Mr. Jay W. Roth is a trustee. As a trustee, Mr. Roth is deemed to have indirect beneficial ownership of the securities held by the JWR Living Trust.

2. These shares of common stock are owned directly by the KMR Living Trust dated November 19, 2012 (the "KMR Living Trust"), of which Mr. Roth is a trustee. As a trustee, Mr. Roth is deemed to have indirect beneficial ownership of the shares held by the KMR Living Trust.

	/s/ Heather Atkinson, as attorney-in-fact for Jay W. Roth	07/10/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)