Venu CEO buys 1,000 shares in open-market trade

Venu Holding Corp (VENU) director, CEO and Chairman Jay W. Roth reported an open-market purchase of 1,000 shares of common stock on 2026-08-17 at $1.8399 per share.

Rhea-AI Filing Summary

Venu Holding Corp (VENU) director, CEO and Chairman Jay W. Roth reported an open-market purchase of 1,000 shares of common stock on 2026-08-17 at $1.8399 per share. Following this transaction, he holds 9,268,864 shares directly, plus indirect beneficial ownership of 62,500 shares through the JWR Living Trust and 999,720 shares through the KMR Living Trust.

Insider Trade Summary

Net Buyer: 1,000 shares

Net Buy 3 txns

Insider ROTH JAY W

Role CEO & Chairman

Bought 1,000 shs ($2K)

Type	Security	Shares	Price	Value
Purchase	Common Stock, par value $0.001	1,000	$1.8399	$2K
holding	Common Stock, par value $0.001 F1	--	--	--
holding	Common Stock, par value $0.001 F2	--	--	--

Holdings After Transaction: Common Stock, par value $0.001 — 9,268,864 shares (Direct); Common Stock, par value $0.001 — 62,500 shares (Indirect, By JWR Living Trust dated November 19, 2012); Common Stock, par value $0.001 — 999,720 shares (Indirect, By KMR Living Trust dated November 19, 2012)

Footnotes (2)

1. F1. These shares of common stock are owned directly by the JWR Living Trust dated November 19, 2012 (the "JWR Living Trust"), of which Mr. Jay W. Roth is a trustee. As a trustee, Mr. Roth is deemed to have indirect beneficial ownership of the securities held by the JWR Living Trust.
2. F2. These shares of common stock are owned directly by the KMR Living Trust dated November 19, 2012 (the "KMR Living Trust"), of which Mr. Roth is a trustee. As a trustee, Mr. Roth is deemed to have indirect beneficial ownership of the shares held by the KMR Living Trust.

Key Figures

Shares purchased: 1,000 shares Purchase price: $1.8399 per share Direct holdings after transaction: 9,268,864 shares +2 more

5 metrics

Shares purchased 1,000 shares Open-market purchase of Venu Holding Corp common stock on 2026-08-17

Purchase price $1.8399 per share Price paid per share in the 1,000-share purchase on 2026-08-17

Direct holdings after transaction 9,268,864 shares Common stock directly owned by Jay W. Roth following the reported purchase

Indirect holdings – JWR Living Trust 62,500 shares Shares held by the JWR Living Trust dated November 19, 2012

Indirect holdings – KMR Living Trust 999,720 shares Shares held by the KMR Living Trust dated November 19, 2012

Key Terms

beneficial ownership, indirect beneficial ownership, Living Trust

3 terms

beneficial ownership financial

"Mr. Roth is deemed to have indirect beneficial ownership of the securities"

Beneficial ownership means the person or entity that actually enjoys the benefits of owning shares or other assets — such as receiving dividends, voting rights, or price gains — even if the legal title is held in another name. For investors it matters because knowing who truly controls and profits from a company reveals who can influence decisions, exposes potential conflicts of interest or hidden concentration of power, and affects transparency and risk in the stock.

indirect beneficial ownership financial

"Mr. Roth is deemed to have indirect beneficial ownership of the securities"

Living Trust financial

"These shares of common stock are owned directly by the JWR Living Trust"

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction did VENU CEO Jay W. Roth report on this Form 4?

Jay W. Roth reported a purchase of 1,000 VENU shares on 2026-08-17 at $1.8399 per share. The transaction was in Venu Holding Corp common stock, par value $0.001 per share.

How many VENU shares does Jay W. Roth own directly after this transaction?

After the reported transaction, Jay W. Roth directly owns 9,268,864 VENU shares. This figure represents his direct holdings of Venu Holding Corp common stock following the 1,000-share open-market purchase.

What indirect VENU shareholdings does Jay W. Roth report through trusts?

Jay W. Roth is deemed to have indirect beneficial ownership of 62,500 VENU shares held by the JWR Living Trust and 999,720 VENU shares held by the KMR Living Trust, where he serves as trustee for each trust.

Was Jay W. Roth’s VENU share purchase made under a Rule 10b5-1 plan?

The filing indicates the Rule 10b5-1 checkbox is not affirmed for this transaction. That means the reported 1,000-share purchase was not identified as being executed under a Rule 10b5-1 trading plan.

What is the transaction code and nature of Jay W. Roth’s VENU trade?

The transaction is coded P, described as a purchase in open market or private transaction. It involved buying 1,000 shares of Venu Holding Corp common stock at a per-share price of $1.8399.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Accepted by SEC EDGAR 08/19/2026 - 04:00 PM EDT Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

ROTH JAY W

(Last) (First) (Middle)

C/O VENU HOLDING CORPORATION

1755 TELSTAR DRIVE, SUITE 501

(Street)

COLORADO SPRINGS COLORADO 80920

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Venu Holding Corp [ VENU ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director	X	10% Owner
X	Officer (give title below)		Other (specify below)
	CEO & Chairman

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
08/17/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock, par value $0.001	08/17/2026		P		1,000	A	$1.8399	9,268,864	D
Common Stock, par value $0.001								62,500	I	By JWR Living Trust dated November 19, 2012(1)
Common Stock, par value $0.001								999,720	I	By KMR Living Trust dated November 19, 2012(2)

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. These shares of common stock are owned directly by the JWR Living Trust dated November 19, 2012 (the "JWR Living Trust"), of which Mr. Jay W. Roth is a trustee. As a trustee, Mr. Roth is deemed to have indirect beneficial ownership of the securities held by the JWR Living Trust.

2. These shares of common stock are owned directly by the KMR Living Trust dated November 19, 2012 (the "KMR Living Trust"), of which Mr. Roth is a trustee. As a trustee, Mr. Roth is deemed to have indirect beneficial ownership of the shares held by the KMR Living Trust.

	/s/ Heather Atkinson, as attorney-in-fact for Jay W. Roth	08/19/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)