STOCK TITAN

V F CORP (VFC) CEO Bracken granted 395K shares and 547K-share option

Filing Impact
(Very High)
Filing Sentiment
(Neutral)
Form Type
4

Rhea-AI Filing Summary

V F CORP President & Chief Executive Officer Darrell Bracken received equity compensation consisting of restricted common stock and stock options. He was granted 395,210 shares of common stock at a grant price of $16.70 per share, increasing his direct common stock holdings to 1,400,370.273 shares.

He was also granted a FY 2027 non-qualified stock option for 547,306 shares of common stock with an exercise price of $16.70 per share and an expiration date of May 21, 2036. According to the footnote, this option will vest in three substantially equal annual installments beginning on May 22, 2027. These transactions are coded as grants/awards rather than open-market purchases or sales.

Positive

  • None.

Negative

  • None.
Insider Darrell Bracken
Role President & Chief Exec Officer
Type Security Shares Price Value
Grant/Award FY 2027 Non-qualified Stock Option (Right to Buy) 547,306 $0.00 --
Grant/Award Common Stock 395,210 $16.70 $6.60M
Holdings After Transaction: FY 2027 Non-qualified Stock Option (Right to Buy) — 547,306 shares (Direct, null); Common Stock — 1,400,370.273 shares (Direct, null)
Footnotes (1)
  1. [object Object]
Common stock grant 395,210 shares at $16.70 Equity award on May 22, 2026
Shares held after grant 1,400,370.273 shares Direct common stock holdings after transactions
Option grant size 547,306 option shares FY 2027 non-qualified stock option
Option exercise price $16.70 per share Exercise price for FY 2027 non-qualified stock option
Option expiration May 21, 2036 Expiration date of FY 2027 non-qualified stock option
Option vesting start May 22, 2027 First vesting date; three annual installments
Acquisition transactions 2 grants Both reported as grant/award acquisitions (code A)
Non-qualified Stock Option financial
"FY 2027 Non-qualified Stock Option (Right to Buy)"
A non-qualified stock option (NSO) is a contract that lets an employee or service provider buy company shares at a fixed price for a set period, like a voucher to purchase stock later at today’s price. It matters to investors because exercising NSOs creates ordinary income for the holder and can increase share count, affecting a company’s earnings and ownership mix; think of it as a future sale that can dilute existing shareholders and has immediate tax consequences for the recipient.
grant/award acquisition financial
"transaction_action": "grant/award acquisition""
vest financial
"This option will vest in three substantially equal annual installments"
A vest is the process by which an employee earns the right to receive certain benefits or ownership interests, such as stock or retirement funds, over time. It’s similar to earning a reward gradually, ensuring that the benefit becomes fully yours only after a set period or meeting specific conditions. This makes it important for investors because it determines when they can actually claim or use those benefits.
exercise price financial
"conversion_or_exercise_price": "16.7000""
The exercise price is the fixed amount at which you can buy or sell an asset, like a stock, when using an options contract. It matters because it helps determine whether exercising the option will be profitable or not, depending on the current market price. Think of it as the set price you agree on today to buy or sell later.
Common Stock financial
"security_title": "Common Stock""
Common stock represents ownership shares in a company, giving investors a stake in its success and a say in important decisions through voting rights. It is the most common type of stock traded on markets and can provide income through dividends, as well as potential for value growth. For investors, holding common stock means sharing in the company’s profits and risks.
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Darrell Bracken

(Last)(First)(Middle)
1551 WEWATTA STREET

(Street)
DENVER COLORADO 80202

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
V F CORP [ VFC ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
XDirector10% Owner
XOfficer (give title below)Other (specify below)
President & Chief Exec Officer
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
05/22/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Common Stock05/22/2026A395,210A$16.71,400,370.273D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
FY 2027 Non-qualified Stock Option (Right to Buy)$16.705/22/2026A547,306 (1)05/21/2036Common Stock547,306$0547,306D
Explanation of Responses:
1. This option will vest in three substantially equal annual installments beginning on May 22, 2027.
/s/ Vivian Coates for Bracken Darrell (Pursuant to Signing Authority on file)05/27/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

FAQ

What did V F CORP (VFC) CEO Darrell Bracken report in this Form 4?

Darrell Bracken reported receiving equity compensation grants, not open-market trades. He was awarded 395,210 shares of common stock and a non-qualified stock option for 547,306 shares, both tied to a grant price of $16.70 per share as part of his compensation.

How many V F CORP (VFC) shares does Darrell Bracken hold after these grants?

After the reported grants, Darrell Bracken directly holds 1,400,370.273 shares of V F CORP common stock. This figure reflects his position following the 395,210-share stock grant and excludes shares underlying the newly granted 547,306-share stock option.

What are the key terms of Darrell Bracken’s new V F CORP stock option?

The new non-qualified stock option covers 547,306 shares of V F CORP common stock at an exercise price of $16.70 per share. It expires on May 21, 2036 and represents a right to buy shares in the future if vesting and exercise conditions are met.

When will Darrell Bracken’s V F CORP stock option start vesting?

The option will begin vesting on May 22, 2027. According to the footnote, it vests in three substantially equal annual installments starting on that date, meaning the rights to exercise portions of the option accrue over three years.

Were these V F CORP (VFC) transactions open-market buys or sells?

These transactions were not open-market buys or sells. They are coded as “A” transactions, described as grant, award, or other acquisition. Bracken received shares and options as part of compensation rather than trading existing shares in the market.

What price is associated with the V F CORP common stock granted to Darrell Bracken?

The common stock grant and the underlying shares for the stock option use a reference price of $16.70 per share. This price functions as the grant price for the stock award and as the exercise price for the non-qualified stock option reported in the Form 4.