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W insider plans 30,000 Class A share sale on NYSE

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
144

Rhea-AI Filing Summary

W — Form 144 notice of proposed sale by an affiliate. The filer plans to sell 30,000 shares of Class A common stock through Fidelity Brokerage Services LLC on or about 10/28/2025 on the NYSE, with an aggregate market value of $3,152,949.80. The filing lists 105,002,641 shares outstanding.

The shares to be sold were acquired on 01/01/2002 as founder compensation. The notice also details sales in the past three months by the reporting person and an affiliated foundation, including 199,422 shares on 08/13/2025 for $15,633,884.49 and 120,000 shares on 10/23/2025 for $9,860,055.10, among other transactions.

Positive

  • None.

Negative

  • None.

Insights

Routine insider liquidity disclosure; no issuer proceeds.

This Form 144 signals a planned sale of 30,000 Class A shares with an indicated aggregate market value of $3,152,949.80. Form 144 is a notice requirement for affiliates selling restricted or control securities and does not itself effect a sale. The filing lists sale methods via a broker on the NYSE and notes prior acquisitions as founder compensation.

The document also itemizes recent sales by the reporting person and a related foundation across August–October 2025, with several large blocks (e.g., 199,422 shares on 08/13/2025). Actual market impact depends on execution and volume relative to average trading, which is not provided in the excerpt. There are no cash proceeds to the issuer; activity reflects personal or foundation transactions.

144: Filer Information

144: Issuer Information

144: Securities Information



Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold


* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.



Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

144: Remarks and Signature

FAQ

What does W’s Form 144 filing disclose?

It discloses a planned sale of 30,000 Class A shares with an aggregate market value of $3,152,949.80, to be sold on or about 10/28/2025 on the NYSE.

Who is the broker and where will the shares trade?

The broker is Fidelity Brokerage Services LLC, and the shares are listed on the NYSE.

How many shares of the company are outstanding according to the notice?

The filing lists 105,002,641 shares outstanding.

When and how were the shares to be sold acquired?

They were acquired on 01/01/2002 as founder compensation.

Does the company receive any proceeds from this Form 144 sale?

No. Form 144 relates to sales by an affiliate; proceeds go to the selling person or entity, not the company.

What recent insider or related sales are listed in the filing?

Examples include 199,422 shares on 08/13/2025 for $15,633,884.49 and 120,000 shares on 10/23/2025 for $9,860,055.10, among others.
Wayfair Inc

NYSE:W

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