STOCK TITAN

[Form 4] Wayfair Inc. Insider Trading Activity

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
4
Rhea-AI Filing Summary

Wayfair CFO and Chief Admin Officer Kate Gulliver received a significant equity grant of 50,604 Restricted Stock Units (RSUs) on June 19, 2025. Each RSU represents the right to receive one share of Wayfair Class A Common Stock.

Key details of the RSU grant:

  • The RSUs are subject to a service-based vesting condition
  • Full vesting will occur on July 1, 2025 (less than two weeks from grant date)
  • The grant was made at $0 cost to the executive
  • Total potential share delivery upon vesting: 50,604 shares

This Form 4 filing was submitted by Enrique Colbert as attorney-in-fact for Kate Gulliver on June 20, 2025, meeting the SEC's requirement for prompt reporting of insider transactions within two business days.

Kate Gulliver, CFO e Chief Admin Officer di Wayfair, ha ricevuto un'importante assegnazione di azioni per un totale di 50.604 Restricted Stock Units (RSU) il 19 giugno 2025. Ogni RSU conferisce il diritto a ricevere una azione ordinaria di Classe A di Wayfair.

Dettagli principali dell'assegnazione di RSU:

  • Le RSU sono soggette a una condizione di maturazione basata sul servizio
  • La maturazione completa avverrà il 1° luglio 2025 (meno di due settimane dalla data di assegnazione)
  • L'assegnazione è stata effettuata senza alcun costo per la dirigente
  • Numero totale di azioni potenzialmente consegnabili al momento della maturazione: 50.604 azioni

Il modulo Form 4 è stato presentato da Enrique Colbert in qualità di procuratore per Kate Gulliver il 20 giugno 2025, rispettando il requisito della SEC di comunicare tempestivamente le operazioni degli insider entro due giorni lavorativi.

Kate Gulliver, CFO y Chief Admin Officer de Wayfair, recibió una importante concesión de acciones por un total de 50,604 Unidades de Acciones Restringidas (RSU) el 19 de junio de 2025. Cada RSU representa el derecho a recibir una acción ordinaria Clase A de Wayfair.

Detalles clave de la concesión de RSU:

  • Las RSU están sujetas a una condición de adquisición basada en el servicio
  • La adquisición total se realizará el 1 de julio de 2025 (menos de dos semanas desde la fecha de concesión)
  • La concesión se realizó sin costo para la ejecutiva
  • Entrega potencial total de acciones al momento de la adquisición: 50,604 acciones

Este formulario Form 4 fue presentado por Enrique Colbert como apoderado de Kate Gulliver el 20 de junio de 2025, cumpliendo con el requisito de la SEC de reportar rápidamente las transacciones de insiders dentro de dos días hábiles.

Wayfair의 CFO 겸 최고관리책임자(Chief Admin Officer)인 Kate Gulliver는 2025년 6월 19일에 50,604개의 제한 주식 단위(RSU)를 상당히 부여받았습니다. 각 RSU는 Wayfair 클래스 A 보통주 1주를 받을 권리를 의미합니다.

RSU 부여의 주요 내용:

  • RSU는 근무 기간 기반의 베스팅 조건이 적용됩니다
  • 완전 베스팅은 2025년 7월 1일에 이루어집니다 (부여일로부터 2주 미만)
  • 부여는 임원에게 비용 없이 이루어졌습니다
  • 베스팅 시 총 주식 수령 가능 수량: 50,604주

이 Form 4 제출은 Enrique Colbert가 Kate Gulliver의 법정대리인 자격으로 2025년 6월 20일에 이루어졌으며, SEC의 내부자 거래 신속 보고 요건인 영업일 기준 2일 이내 보고를 충족합니다.

Kate Gulliver, CFO et Chief Admin Officer de Wayfair, a reçu une importante attribution d'actions restreintes de 50 604 unités d'actions restreintes (RSU) le 19 juin 2025. Chaque RSU donne le droit de recevoir une action ordinaire de classe A de Wayfair.

Détails clés de l'attribution des RSU :

  • Les RSU sont soumises à une condition d'acquisition basée sur la durée de service
  • L'acquisition complète aura lieu le 1er juillet 2025 (moins de deux semaines après la date d'attribution)
  • L'attribution a été réalisée sans coût pour la dirigeante
  • Nombre total d'actions potentiellement livrables à l'acquisition : 50 604 actions

Ce dépôt du formulaire Form 4 a été soumis par Enrique Colbert en tant que mandataire de Kate Gulliver le 20 juin 2025, respectant l'exigence de la SEC de déclarer rapidement les transactions d'initiés dans un délai de deux jours ouvrables.

Kate Gulliver, CFO und Chief Admin Officer von Wayfair, erhielt am 19. Juni 2025 eine bedeutende Zuteilung von 50.604 Restricted Stock Units (RSUs). Jede RSU berechtigt zum Erhalt einer Aktie der Wayfair Class A Stammaktien.

Wichtige Details zur RSU-Zuteilung:

  • Die RSUs unterliegen einer dienstbasierten Vesting-Bedingung
  • Die vollständige Vesting erfolgt am 1. Juli 2025 (weniger als zwei Wochen nach dem Zuteilungsdatum)
  • Die Zuteilung erfolgte für die Führungskraft ohne Kosten
  • Gesamtpotenzielle Aktienauslieferung bei Vesting: 50.604 Aktien

Diese Form 4 Einreichung wurde von Enrique Colbert als Bevollmächtigter für Kate Gulliver am 20. Juni 2025 eingereicht und erfüllt die SEC-Anforderung zur zeitnahen Meldung von Insider-Transaktionen innerhalb von zwei Werktagen.

Positive
  • CFO Kate Gulliver granted 50,604 RSUs worth approximately $3.5M (based on current market prices), fully vesting on July 1, 2025, demonstrating strong executive retention efforts
Negative
  • None.

Kate Gulliver, CFO e Chief Admin Officer di Wayfair, ha ricevuto un'importante assegnazione di azioni per un totale di 50.604 Restricted Stock Units (RSU) il 19 giugno 2025. Ogni RSU conferisce il diritto a ricevere una azione ordinaria di Classe A di Wayfair.

Dettagli principali dell'assegnazione di RSU:

  • Le RSU sono soggette a una condizione di maturazione basata sul servizio
  • La maturazione completa avverrà il 1° luglio 2025 (meno di due settimane dalla data di assegnazione)
  • L'assegnazione è stata effettuata senza alcun costo per la dirigente
  • Numero totale di azioni potenzialmente consegnabili al momento della maturazione: 50.604 azioni

Il modulo Form 4 è stato presentato da Enrique Colbert in qualità di procuratore per Kate Gulliver il 20 giugno 2025, rispettando il requisito della SEC di comunicare tempestivamente le operazioni degli insider entro due giorni lavorativi.

Kate Gulliver, CFO y Chief Admin Officer de Wayfair, recibió una importante concesión de acciones por un total de 50,604 Unidades de Acciones Restringidas (RSU) el 19 de junio de 2025. Cada RSU representa el derecho a recibir una acción ordinaria Clase A de Wayfair.

Detalles clave de la concesión de RSU:

  • Las RSU están sujetas a una condición de adquisición basada en el servicio
  • La adquisición total se realizará el 1 de julio de 2025 (menos de dos semanas desde la fecha de concesión)
  • La concesión se realizó sin costo para la ejecutiva
  • Entrega potencial total de acciones al momento de la adquisición: 50,604 acciones

Este formulario Form 4 fue presentado por Enrique Colbert como apoderado de Kate Gulliver el 20 de junio de 2025, cumpliendo con el requisito de la SEC de reportar rápidamente las transacciones de insiders dentro de dos días hábiles.

Wayfair의 CFO 겸 최고관리책임자(Chief Admin Officer)인 Kate Gulliver는 2025년 6월 19일에 50,604개의 제한 주식 단위(RSU)를 상당히 부여받았습니다. 각 RSU는 Wayfair 클래스 A 보통주 1주를 받을 권리를 의미합니다.

RSU 부여의 주요 내용:

  • RSU는 근무 기간 기반의 베스팅 조건이 적용됩니다
  • 완전 베스팅은 2025년 7월 1일에 이루어집니다 (부여일로부터 2주 미만)
  • 부여는 임원에게 비용 없이 이루어졌습니다
  • 베스팅 시 총 주식 수령 가능 수량: 50,604주

이 Form 4 제출은 Enrique Colbert가 Kate Gulliver의 법정대리인 자격으로 2025년 6월 20일에 이루어졌으며, SEC의 내부자 거래 신속 보고 요건인 영업일 기준 2일 이내 보고를 충족합니다.

Kate Gulliver, CFO et Chief Admin Officer de Wayfair, a reçu une importante attribution d'actions restreintes de 50 604 unités d'actions restreintes (RSU) le 19 juin 2025. Chaque RSU donne le droit de recevoir une action ordinaire de classe A de Wayfair.

Détails clés de l'attribution des RSU :

  • Les RSU sont soumises à une condition d'acquisition basée sur la durée de service
  • L'acquisition complète aura lieu le 1er juillet 2025 (moins de deux semaines après la date d'attribution)
  • L'attribution a été réalisée sans coût pour la dirigeante
  • Nombre total d'actions potentiellement livrables à l'acquisition : 50 604 actions

Ce dépôt du formulaire Form 4 a été soumis par Enrique Colbert en tant que mandataire de Kate Gulliver le 20 juin 2025, respectant l'exigence de la SEC de déclarer rapidement les transactions d'initiés dans un délai de deux jours ouvrables.

Kate Gulliver, CFO und Chief Admin Officer von Wayfair, erhielt am 19. Juni 2025 eine bedeutende Zuteilung von 50.604 Restricted Stock Units (RSUs). Jede RSU berechtigt zum Erhalt einer Aktie der Wayfair Class A Stammaktien.

Wichtige Details zur RSU-Zuteilung:

  • Die RSUs unterliegen einer dienstbasierten Vesting-Bedingung
  • Die vollständige Vesting erfolgt am 1. Juli 2025 (weniger als zwei Wochen nach dem Zuteilungsdatum)
  • Die Zuteilung erfolgte für die Führungskraft ohne Kosten
  • Gesamtpotenzielle Aktienauslieferung bei Vesting: 50.604 Aktien

Diese Form 4 Einreichung wurde von Enrique Colbert als Bevollmächtigter für Kate Gulliver am 20. Juni 2025 eingereicht und erfüllt die SEC-Anforderung zur zeitnahen Meldung von Insider-Transaktionen innerhalb von zwei Werktagen.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Gulliver Kate

(Last) (First) (Middle)
C/O WAYFAIR INC., 4 COPLEY PLACE

(Street)
BOSTON MA 02116

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Wayfair Inc. [ W ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
CFO and Chief Admin Officer
3. Date of Earliest Transaction (Month/Day/Year)
06/19/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Restricted Stock Unit ("RSU") (1) 06/19/2025 A 50,604 (2) (2) Class A Common Stock 50,604 $0 50,604 D
Explanation of Responses:
1. Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.
2. These RSUs vest upon the satisfaction of a service condition and have no expiration date. The service condition is fully satisfied on July 1, 2025.
Remarks:
/s/ Enrique Colbert, Attorney-In-Fact for Kate Gulliver 06/20/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transaction did Wayfair (W) CFO Kate Gulliver report on June 19, 2025?

Kate Gulliver, Wayfair's CFO and Chief Admin Officer, received 50,604 Restricted Stock Units (RSUs) on June 19, 2025. Each RSU represents a contingent right to receive one share of Class A Common Stock.

When do Kate Gulliver's new Wayfair (W) RSUs vest?

The RSUs granted to Kate Gulliver will fully vest upon satisfaction of the service condition on July 1, 2025, which is less than two weeks after the grant date. The RSUs have no expiration date.

What is the exercise price of the RSUs granted to Wayfair's (W) CFO?

The RSUs were granted at $0 cost to Kate Gulliver, as indicated in the filing's Table II under the 'Price of Derivative Security' column. This is typical for RSU grants, which don't have an exercise price like stock options.

How many Wayfair (W) shares will Kate Gulliver receive when the RSUs vest?

Upon vesting, Kate Gulliver will receive 50,604 shares of Wayfair Class A Common Stock, as each RSU converts to one share of stock according to the filing's explanatory notes.
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