STOCK TITAN

Stock option grant expands Winmark (WINA) CEO Brett Heffes’ equity stake

Filing Impact
(Very High)
Filing Sentiment
(Neutral)
Form Type
4

Rhea-AI Filing Summary

WINMARK CORP chair and CEO Brett D. Heffes reported a new grant of 4,620 employee stock options for common stock on June 1, 2026. The options have an exercise price of $378.57 per share, vest 25% per year for four years, and expire on June 1, 2036.

After this grant, Heffes holds 114,400 shares of common stock directly and 338 shares indirectly through a family office. He also retains multiple outstanding option awards with exercise prices between $176.20 and $444.54 per share and expiration dates from 2029 through 2036.

Positive

  • None.

Negative

  • None.
Insider HEFFES BRETT D
Role CHAIR AND CEO
Type Security Shares Price Value
Grant/Award Employee Stock Option (right to buy) 4,620 $378.57 $1.75M
holding Employee Stock Option (right to buy) -- -- --
holding Employee Stock Option (right to buy) -- -- --
holding Employee Stock Option (right to buy) -- -- --
holding Employee Stock Option (right to buy) -- -- --
holding Employee Stock Option (right to buy) -- -- --
holding Employee Stock Option (right to buy) -- -- --
holding Employee Stock Option (right to buy) -- -- --
holding Employee Stock Option (right to buy) -- -- --
holding Employee Stock Option (right to buy) -- -- --
holding Employee Stock Option (right to buy) -- -- --
holding Employee Stock Option (right to buy) -- -- --
holding Common Stock -- -- --
holding Common Stock -- -- --
Holdings After Transaction: Employee Stock Option (right to buy) — 4,620 shares (Direct, null); Common Stock — 114,400 shares (Direct, null); Common Stock — 338 shares (Indirect, by family office)
Footnotes (1)
  1. [object Object]
New options granted 4,620 options Employee Stock Option grant on June 1, 2026
Exercise price of new grant $378.57/share Employee Stock Option exercise price for 4,620 options
New grant expiration June 1, 2036 Expiration date of 4,620 stock options
Direct common shares held 114,400 shares Common Stock directly owned after reported transactions
Indirect common shares held 338 shares Common Stock held indirectly by family office
Lowest existing option strike $176.20/share Employee Stock Option exercise price expiring December 16, 2029
Highest existing option strike $444.54/share Employee Stock Option exercise price expiring December 15, 2035
Largest existing option block 11,100 options Underlying shares at $261.32 strike, expiring December 13, 2031
Employee Stock Option (right to buy) financial
"security_title: "Employee Stock Option (right to buy)""
exercise price financial
"conversion_or_exercise_price: "378.5700""
The exercise price is the fixed amount at which you can buy or sell an asset, like a stock, when using an options contract. It matters because it helps determine whether exercising the option will be profitable or not, depending on the current market price. Think of it as the set price you agree on today to buy or sell later.
expiration date financial
"expiration_date: "2036-06-01T00:00:00.000Z""
The expiration date is the deadline after which a financial contract, such as an option or a futures agreement, is no longer valid or can be exercised. It matters to investors because it determines the timeframe during which they can take action or benefit from the contract, similar to how a coupon or a food item has a limited period of usefulness. Once the expiration date passes, the contract loses its value or ability to be used.
indirect ownership financial
"direct_or_indirect: "I", nature_of_ownership: "by family office""
grant, award, or other acquisition financial
"transaction_code_description: "Grant, award, or other acquisition""
25% per year for four years financial
"footnote: "25% per year for four years.""
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SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
HEFFES BRETT D

(Last)(First)(Middle)
605 HIGHWAY 169 N
SUITE 400

(Street)
MINNEAPOLIS MINNESOTA 55441

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
WINMARK CORP [ WINA ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
XDirector10% Owner
XOfficer (give title below)Other (specify below)
CHAIR AND CEO
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
06/01/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Common Stock114,400D
Common Stock338Iby family office
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Employee Stock Option (right to buy)$378.5706/01/2026A4,62006/01/2027(1)06/01/2036Common Stock4,620$378.574,620D
Employee Stock Option (right to buy)$176.212/16/2020(1)12/16/2029Common Stock1,8971,897D
Employee Stock Option (right to buy)$183.8712/14/2021(1)12/14/2030Common Stock4,0004,000D
Employee Stock Option (right to buy)$195.8206/01/2022(1)06/01/2031Common Stock3,4903,490D
Employee Stock Option (right to buy)$261.3212/13/2022(1)12/13/2031Common Stock11,10011,100D
Employee Stock Option (right to buy)$197.806/01/2023(1)06/01/2032Common Stock9,3609,360D
Employee Stock Option (right to buy)$238.612/12/2023(1)12/12/2032Common Stock5,7405,740D
Employee Stock Option (right to buy)$325.9906/01/2024(1)06/01/2033Common Stock4,1204,120D
Employee Stock Option (right to buy)$355.906/01/2025(1)06/01/2034Common Stock3,5803,580D
Employee Stock Option (right to buy)$400.9712/09/2025(1)12/09/2034Common Stock3,2603,260D
Employee Stock Option (right to buy)$424.8206/01/2026(1)06/01/2035Common Stock2,9842,984D
Employee Stock Option (right to buy)$444.5412/15/2026(1)12/15/2035Common Stock2,7122,712D
Explanation of Responses:
1. 25% per year for four years.
/s/ Brett D. Heffes06/01/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

FAQ

What did WINMARK (WINA) CEO Brett Heffes report in this Form 4?

Brett Heffes reported receiving a grant of 4,620 employee stock options. These options give him the right to buy WINMARK common stock at $378.57 per share, with vesting over four years and an expiration date in 2036.

How many stock options were granted to the WINMARK (WINA) CEO and at what price?

The CEO received 4,620 employee stock options at an exercise price of $378.57 per share. Each option allows the purchase of one share of WINMARK common stock, subject to vesting and the stated expiration date.

When do Brett Heffes’s new WINMARK (WINA) options vest and expire?

The new options vest 25% per year for four years, starting after the grant date. They have an expiration date of June 1, 2036, after which any unexercised options will no longer be exercisable.

How many WINMARK (WINA) shares does the CEO hold after this Form 4?

After this filing, Brett Heffes holds 114,400 WINMARK common shares directly. He also has 338 shares held indirectly through a family office, in addition to multiple outstanding employee stock option awards on WINMARK stock.

What other WINMARK (WINA) stock options does Brett Heffes hold?

The filing lists several existing employee stock option awards on WINMARK common stock. Exercise prices range from $176.20 to $444.54 per share, with expiration dates spanning from 2029 through 2035, alongside the new 2036-dated grant.

Is this WINMARK (WINA) Form 4 mainly a purchase or a compensation grant?

This Form 4 primarily reports a compensation-related stock option grant, not an open-market share purchase or sale. The 4,620 employee stock options are classified as a grant or award, reflecting ongoing equity-based compensation for the CEO.