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Williams‑Sonoma insider files Form 144/A to sell 90,000 shares via Merrill Lynch

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
144/A

Rhea-AI Filing Summary

Williams‑Sonoma, Inc. insider notice of proposed sale (Form 144/A). The filing shows 90,000 shares of common stock listed with Merrill Lynch (555 California St, San Francisco) to be sold approximately on 09/15/2025 with an aggregate market value of $18,011,359.40. The securities were acquired as 135,000 RSUs on 04/16/2024 and paid in cash. The filer previously sold 30,000 shares on 07/15/2025 for gross proceeds of $5,044,278.19. The filing includes the standard insider representation that the seller is not aware of undisclosed material adverse information.

Positive

  • Disclosure compliance: The filing includes broker details, acquisition date, amount, and recent sales, meeting Rule 144/A reporting elements.
  • Sale sourced from RSUs: Securities were acquired as 135,000 RSUs on 04/16/2024, indicating the shares are vested equity previously granted.

Negative

  • Insider sale planned: The filer intends to sell 90,000 shares on 09/15/2025, which may be interpreted by some investors as insider liquidity.
  • Recent prior sale: The filer sold 30,000 shares on 07/15/2025 for $5,044,278.19, showing ongoing insider dispositions in the period.

Insights

TL;DR Insider filing discloses planned sale of vested RSUs; size is small relative to total shares outstanding.

The Form 144/A documents an intended sale of 90,000 common shares via Merrill Lynch and shows the issuer's outstanding share count as 121,790,333, implying the planned sale represents a very small fraction of outstanding stock. The securities originated from RSUs granted on 04/16/2024 and the filer also reported a recent sale of 30,000 shares on 07/15/2025. From an equity‑analysis perspective this appears to be routine liquidity activity by an insider rather than a company operational disclosure.

TL;DR Filing appears to satisfy Rule 144 disclosure requirements and includes required seller attestation.

The Form 144/A contains required broker identification, amount to be sold, acquisition details (RSU grant date and amount), and recent insider sales, and it is marked as a LIVE submission. The notice includes the statutory attestation regarding absence of undisclosed material adverse information, aligning with standard compliance practices for insider dispositions under Rule 144.

144/A: Filer Information

144/A: Issuer Information

144/A: Securities Information



Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144/A: Securities To Be Sold


* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.



Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144/A: Securities Sold During The Past 3 Months

144/A: Remarks and Signature

FAQ

What does the Form 144/A filed for WSM disclose?

The filing discloses a proposed sale of 90,000 Williams‑Sonoma (WSM) common shares via Merrill Lynch on 09/15/2025 with aggregate market value $18,011,359.40.

How were the shares being sold acquired according to the filing?

The shares were acquired as RSUs on 04/16/2024 (total RSUs shown as 135,000) and payment noted as cash.

Has the filer sold WSM shares recently?

Yes. The filing reports a sale of 30,000 shares on 07/15/2025 with gross proceeds of $5,044,278.19.

Who is the broker handling the proposed sale?

The broker named in the filing is Merrill Lynch located at 555 California Street, San Francisco, CA 94104.

Does the filing indicate undisclosed material information about Williams‑Sonoma?

No. The filer signs the notice representing they do not know any material adverse information about the issuer that has not been publicly disclosed.
Williams Sonoma

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25.25B
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Specialty Retail
Retail-home Furniture, Furnishings & Equipment Stores
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United States
SAN FRANCISCO