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[10-Q] YETI Holdings, Inc. Quarterly Earnings Report

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UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
____________________________________________________________________________________________
FORM 10-Q
____________________________________________________________________________________________
QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
For the quarterly period ended September 27, 2025
OR
TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
For the transition period from           to           
Commission file number 001-38713
_____________________________________________________
YETI Holdings, Inc.
(Exact name of registrant as specified in its charter)
______________________________________________________
Delaware45-5297111
(State or other jurisdiction of incorporation or organization)(I.R.S. Employer Identification No.)
7601 Southwest Parkway
Austin, Texas 78735
(Address of principal executive offices) (Zip Code)
(Registrant’s telephone number, including area code) (512394-9384

Securities registered pursuant to Section 12(b) of the Act:
Title of each classTrading symbol(s)Name of each exchange on which registered
Common stock, par value $0.01 per share
YETINew York Stock Exchange

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15 (d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes   No 
Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 of Regulation S-T during the preceding 12 months (or for such shorter period that the registrant was required to submit such files). Yes   No 
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting company, or an emerging growth company. See the definitions of “large accelerated filer,” “accelerated filer,” “smaller reporting company,” and “emerging growth company” in Rule 12b-2 of the Exchange Act.
Large accelerated filer
Accelerated filer
Non-accelerated filer
Smaller reporting company
Emerging growth company
If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.
Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes No 
There were 77,808,113 shares of common stock ($0.01 par value) outstanding as of October 30, 2025.



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CAUTIONARY NOTE REGARDING FORWARD-LOOKING STATEMENTS

This Quarterly Report on Form 10-Q contains “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. All statements other than statements of historical or current fact included in this Quarterly Report on Form 10-Q are forward-looking statements. Forward-looking statements include statements containing words such as “anticipate,” “assume,” “believe,” “can,” “have,” “contemplate,” “continue,” “could,” “design,” “due,” “estimate,” “expect,” “forecast,” “goal,” “intend,” “likely,” “may,” “might,” “objective,” “plan,” “predict,” “project,” “potential,” “seek,” “should,” “target,” “will,” “would,” and other words and terms of similar meaning in connection with any discussion of the timing or nature of future operational performance or other events. For example, all statements made relating to our expectations about our share repurchase program, expected market or macroeconomic conditions, the impacts of tariffs, supply chain and manufacturing diversification efforts, other tariff mitigation strategies, estimated and projected costs, expenditures, and growth rates, plans and objectives for future operations, growth, or initiatives, or strategies are forward-looking statements. All forward-looking statements are subject to risks and uncertainties that may cause actual results to differ materially from those that are expected and, therefore, you should not unduly rely on such statements. The risks and uncertainties that could cause actual results to differ materially from those expressed or implied by these forward-looking statements include but are not limited to: economic conditions or consumer confidence in future economic conditions; our ability to maintain and strengthen our brand and generate and maintain ongoing demand and prices for our products; our ability to successfully design, develop and market new products; our ability to accurately forecast demand for our products and our results of operations; our ability to effectively manage our growth and supply chain; our ability to expand into additional consumer markets, and our success in doing so; the success of our international expansion plans; our ability to compete effectively in the outdoor and recreation market and protect our brand; the level of customer spending for our products, which is sensitive to general economic conditions and other factors; our ability to attract and retain skilled personnel and senior management, and to maintain the continued efforts of our management and key employees; our ability to protect our intellectual property; claims by third parties that we have infringed on their intellectual property rights; our involvement in legal or regulatory proceedings or audits; product recalls, warranty liability, product liability, or other claims against us; problems with, or loss of, our third-party contract manufacturers and suppliers, or an inability to obtain raw materials; our ability to timely obtain shipments and deliver products; risks related to manufacturer concentrations; fluctuations in the cost and availability of raw materials, equipment, labor, and transportation and subsequent manufacturing delays or increased costs; legal, regulatory, economic, political and public health risks associated with international trade; adverse changes in international trade policies, tariffs and treaties, including increases in tariff rates and the imposition of additional tariffs; the impact of currency exchange rate fluctuations; our ability to appropriately address emerging environmental, social and governance matters and meet our environmental, social and governance goals; our and our suppliers’ and partners’ ability to comply with applicable laws and regulations; our relationships with our national, regional, and independent retail partners, who account for a significant portion of our sales; seasonal and quarterly variations in our business; financial difficulties facing our retail partners; the impact of catastrophic events or failures of our information systems, including due to cybersecurity incidents, on our operations and the operations of our manufacturing partners; the integration and use of artificial intelligence; our ability to raise additional capital on acceptable terms; the impact of our indebtedness on our ability to invest in the ongoing needs of our business; impairment to our goodwill or other intangible assets; changes in tax laws or unanticipated tax liabilities; changes to our estimates or judgments; our ability to successfully execute our share repurchase program and its impact on stockholder value and the volatility of the price of our common stock; strategic transactions targeting us; the impact of stockholder activism, takeover proposals, proxy contests or short sellers; disruptions or diversions of our management’s attention due to acquisitions or investments in other companies; and the risks and uncertainties described in detail in Part I, Item 1A of our Annual Report on Form 10-K for the year ended December 28, 2024 and subsequent Quarterly Reports on Form 10-Q filed with the SEC, as such risk factors may be amended, supplemented or superseded from time to time by other reports we file with the United States Securities and Exchange Commission.

These forward-looking statements are made based upon detailed assumptions and reflect management’s current expectations and beliefs. While we believe that these assumptions underlying the forward-looking statements are reasonable, we caution that it is very difficult to predict the impact of known factors, and it is impossible for us to anticipate all factors that could affect actual results.

The forward-looking statements included herein are made only as of the date hereof. We undertake no obligation to publicly update or revise any forward-looking statement as a result of new information, future events, or otherwise, except as required by law.



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WEBSITE REFERENCES

In this Quarterly Report on Form 10-Q, we make references to our website at YETI.com. References to our website through this Form 10-Q are provided for convenience only and the content on our website does not constitute a part of, and shall not be deemed incorporated by reference into, this Quarterly Report on Form 10-Q.

TRADEMARKS AND SERVICE MARKS

Solely for convenience, certain trademark and service marks (the “marks”) referred to in this Quarterly Report on Form 10‑Q appear without the ® or ™ symbols, but those references are not intended to indicate, in any way, that we will not assert, to the fullest extent under applicable law, our rights to these marks. This Quarterly Report on Form 10-Q may also contain additional marks of other companies, which are the property of their respective owners.



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Page
PART I. FINANCIAL INFORMATION
Item 1. Financial Statements (Unaudited)
Condensed Consolidated Balance Sheets
1
Condensed Consolidated Statements of Operations
2
Condensed Consolidated Statements of Comprehensive Income
3
Condensed Consolidated Statements of Equity
4
Condensed Consolidated Statements of Cash Flows
6
Notes To Unaudited Condensed Consolidated Financial Statements
7
Item 2. Management’s Discussion and Analysis of Financial Condition and Results of Operations
18
Item 3. Quantitative and Qualitative Disclosures About Market Risk
26
Item 4. Controls and Procedures
26
PART II. OTHER INFORMATION
27
Item 1. Legal Proceedings
27
Item 1A. Risk Factors
27
Item 2. Unregistered Sales of Equity Securities and Use of Proceeds
27
Item 5. Other Information
28
Item 6. Exhibits
28
Signatures
29


Table of Contents
PART I. FINANCIAL INFORMATION
Item 1.    Financial Statements
YETI HOLDINGS, INC.
CONDENSED CONSOLIDATED BALANCE SHEETS
(Unaudited)
(In thousands, except shares and par value)
September 27,
2025
December 28,
2024
ASSETS
Current assets
Cash$164,483 $358,795 
Accounts receivable, net157,431 120,190 
Inventory323,995 310,058 
Prepaid expenses and other current assets50,797 37,723 
Total current assets696,706 826,766 
Property and equipment, net142,638 126,270 
Operating lease right-of-use assets126,015 78,279 
Goodwill72,308 72,557 
Intangible assets, net213,820 172,023 
Other assets8,655 10,225 
Total assets$1,260,142 $1,286,120 
LIABILITIES AND STOCKHOLDERS’ EQUITY
Current liabilities
Accounts payable$146,744 $158,499 
Accrued expenses and other current liabilities121,982 128,210 
Taxes payable14,994 38,089 
Accrued payroll and related costs16,471 28,610 
Current operating lease liabilities16,017 19,621 
Current maturities of long-term debt5,841 6,475 
Total current liabilities322,049 379,504 
Long-term debt, net of current portion69,217 72,821 
Operating lease liabilities, non-current131,455 73,586 
Other liabilities34,865 20,102 
Total liabilities557,586 546,013 
Commitments and contingencies (Note 11)
Stockholders’ Equity
Common stock, par value $0.01; 600,000,000 shares authorized; 89,897,252 and 78,070,898 shares issued and outstanding at September 27, 2025, respectively, and 89,190,494 and 82,939,467 shares issued and outstanding at December 28, 2024, respectively
899 892 
Treasury stock, at cost; 11,826,354 shares at September 27, 2025 and 6,251,027 shares at December 28, 2024
(476,168)(281,587)
Preferred stock, par value $0.01; 30,000,000 shares authorized; no shares issued or outstanding
  
Additional paid-in capital456,519 405,921 
Retained earnings721,285 614,125 
Accumulated other comprehensive gain
21 756 
Total stockholders’ equity702,556 740,107 
Total liabilities and stockholders’ equity$1,260,142 $1,286,120 
See Notes to Unaudited Condensed Consolidated Financial Statements
1

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YETI HOLDINGS, INC.
CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS
(Unaudited)
(In thousands, except per share data)
Three Months EndedNine Months Ended
September 27,
2025
September 28,
2024
September 27,
2025
September 28,
2024
Net sales$487,766 $478,440 $1,284,786 $1,283,333 
Cost of goods sold215,244 200,713 552,973 546,487 
Gross profit272,522 277,727 731,813 736,846 
Selling, general, and administrative expenses218,169 208,092 593,765 573,974 
Operating income54,353 69,635 138,048 162,872 
Interest (expense) income, net
(52)384 551 495 
Other (expense) income, net(1,198)4,061 5,951 351 
Income before income taxes53,103 74,080 144,550 163,718 
Income tax expense(13,703)(17,796)(37,390)(41,183)
Net income$39,400 $56,284 $107,160 $122,535 
Net income per share
Basic$0.49 $0.66 $1.31 $1.44 
Diluted$0.48 $0.66 $1.29 $1.42 
Weighted-average common shares outstanding
Basic80,396 84,707 81,909 85,285 
Diluted81,429 85,492 82,812 86,039 
See Notes to Unaudited Condensed Consolidated Financial Statements

2

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YETI HOLDINGS, INC.
CONDENSED CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME
(Unaudited)
(In thousands)
Three Months EndedNine Months Ended
September 27,
2025
September 28,
2024
September 27,
2025
September 28,
2024
Net income$39,400 $56,284 $107,160 $122,535 
Other comprehensive income (loss)
Foreign currency translation adjustments918 (982)(735)(252)
Total comprehensive income$40,318 $55,302 $106,425 $122,283 
See Notes to Unaudited Condensed Consolidated Financial Statements















3

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YETI HOLDINGS, INC.
CONDENSED CONSOLIDATED STATEMENTS OF EQUITY
(Unaudited)
(In thousands, including shares)
Three Months Ended September 27, 2025
Common StockAdditional
Paid-In
Capital
Treasury StockRetained Earnings
Accumulated
Other
Comprehensive
Income (Loss)
Total
Stockholders’
Equity
SharesAmountSharesAmount
Balance, June 28, 202589,668 $897 $445,671 (7,548)$(324,824)$681,885 $(897)$802,732 
Stock-based compensation— — 11,093 — — — — 11,093 
Common stock issued under employee benefit plans235 2 (2)— — — —  
Common stock withheld related to net share settlement of stock-based compensation(7)— (243)— — — — (243)
Repurchase of common stock, including excise tax
— — — (4,278)(151,344)— — (151,344)
Other comprehensive income— — — — — — 918 918 
Net income— — — — — 39,400 — 39,400 
Balance, September 27, 202589,896 $899 $456,519 (11,826)$(476,168)$721,285 $21 $702,556 
Three Months Ended September 28, 2024
Common StockAdditional
Paid-In
Capital
Treasury StockRetained Earnings
Accumulated
Other
Comprehensive
Loss
Total
Stockholders’
Equity
SharesAmountSharesAmount
 Balance, June 29, 202488,967 $890 $402,495 (4,318)$(200,878)$504,687 $(1,334)$705,860 
Stock-based compensation— — 8,695 — — — — 8,695 
Common stock issued under employee benefit plans171 1 288 — — — — 289 
Common stock withheld related to net share settlement of stock-based compensation(6)— (233)— — — — (233)
Repurchase of common stock, including excise tax
— — — — 68 — — 68 
Other comprehensive loss
— — — — — — (982)(982)
Net income— — — — — 56,284 — 56,284 
Balance, September 28, 202489,132 $891 $411,245 (4,318)$(200,810)$560,971 $(2,316)$769,981 
See Notes to Unaudited Condensed Consolidated Financial Statements


4

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YETI HOLDINGS, INC.
CONDENSED CONSOLIDATED STATEMENTS OF EQUITY
(Unaudited)
(In thousands, including shares)
Nine Months Ended September 27, 2025
Common StockAdditional
Paid-In
Capital
Treasury StockRetained Earnings
Accumulated
Other
Comprehensive
 Income (Loss)
Total
Stockholders’
Equity
SharesAmountSharesAmount
Balance, December 28, 202489,189 $892 $405,921 (6,251)(281,587)$614,125 $756 $740,107 
Stock-based compensation— — 32,410 — — — — 32,410 
Common stock issued under employee benefit plans
755 7 (7)— — — —  
Common stock withheld related to net share settlement of stock-based compensation(48)— (1,805)— — — — (1,805)
Repurchase of common stock, including excise tax
— — 20,000 (5,575)(194,581)— — (174,581)
Other comprehensive loss— — — — — — (735)(735)
Net income— — — — — 107,160 — 107,160 
Balance, September 27, 202589,896 $899 $456,519 (11,826)$(476,168)$721,285 $21 $702,556 
Nine Months Ended September 28, 2024
Common StockAdditional
Paid-In
Capital
Treasury StockRetained
Earnings
Accumulated
Other
Comprehensive
Loss
Total
Stockholders’
Equity
SharesAmountSharesAmount
Balance, December 30, 202388,593 $886 $386,377 (1,677)(100,025)$438,436 $(2,064)$723,610 
Stock-based compensation— — 26,020 — — — — 26,020 
Common stock issued under employee benefit plans
575 5 284 — — — — 289 
Common stock withheld related to net share settlement of stock-based compensation(36)— (1,436)— — — — (1,436)
Repurchase of common stock— (2,641)(100,785)— — (100,785)
Other comprehensive income— — — — — — (252)(252)
Net income— — — — — 122,535 — 122,535 
Balance, September 28, 202489,132 $891 $411,245 (4,318)$(200,810)$560,971 $(2,316)$769,981 

See Notes to Unaudited Condensed Consolidated Financial Statements
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YETI HOLDINGS, INC.
CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
(Unaudited)
(In thousands)
Nine Months Ended
September 27,
2025
September 28,
2024
Cash Flows from Operating Activities:
Net income$107,160 $122,535 
Adjustments to reconcile net income to cash provided by (used in) operating activities:
Depreciation and amortization40,090 35,648 
Amortization of deferred financing fees481 488 
Stock-based compensation32,410 26,020 
Deferred income taxes19,211 (2,928)
Impairment of long-lived assets1,194 2,025 
Other(4,473)(1,492)
Changes in operating assets and liabilities:
Accounts receivable(34,788)(43,858)
Inventory(10,159)(15,104)
Other current assets(6,263)(4,022)
Accounts payable and accrued expenses(36,539)(65,515)
Taxes payable(23,567)(21,057)
Other(2,918)3,066 
Net cash provided by operating activities81,839 35,806 
Cash Flows from Investing Activities:
Purchases of property and equipment(31,772)(31,341)
Business acquisition, net of cash acquired
 (36,164)
Additions of intangibles, net(49,470)(19,542)
Net cash used in investing activities(81,242)(87,047)
Cash Flows from Financing Activities:
Repayments of long-term debt(3,164)(3,164)
Taxes paid in connection with employee stock transactions(1,805)(1,436)
Proceeds from employee stock transactions 289 
Payments of finance lease obligations
(14,753)(3,206)
Repurchase of common stock(172,908)(100,000)
Excise tax paid on repurchases of common stock
(1,562) 
Net cash used in financing activities(194,192)(107,517)
Effect of exchange rate changes on cash(717)262 
Net decrease in cash(194,312)(158,496)
Cash, beginning of period358,795 438,960 
Cash, end of period$164,483 $280,464 
See Notes to Unaudited Condensed Consolidated Financial Statements
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YETI HOLDINGS, INC.
NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS 
1. ORGANIZATION AND SIGNIFICANT ACCOUNTING POLICIES

Organization and Business

Headquartered in Austin, Texas, YETI Holdings, Inc. is a global designer, retailer, and distributor of innovative outdoor products. From coolers and drinkware to bags and apparel, YETI products are built to meet the unique and varying needs of diverse outdoor pursuits, whether in the remote wilderness, at the beach, or anywhere life takes you. We sell our products through our wholesale channel, including independent retailers and national and regional accounts across a wide variety of end user markets, as well as through our direct-to-consumer (“DTC”) channel, which includes our websites, YETI Authorized on the Amazon Marketplace, our corporate sales program, and our retail stores. We operate in the U.S., Canada, Australia, New Zealand, Europe, and Asia.
The terms “we,” “us,” “our,” “YETI” and “the Company” as used herein and unless otherwise stated or indicated by context, refer to YETI Holdings, Inc. and its subsidiaries.

Basis of Presentation and Principles of Consolidation

The unaudited condensed consolidated financial statements and the accompanying notes are prepared in accordance with accounting principles generally accepted in the United States of America (“GAAP”) and the rules of the U.S. Securities and Exchange Commission (“SEC”). Accordingly, our financial statements reflect all normal and recurring adjustments that are, in the opinion of management, necessary for a fair statement of our results of operations for the interim periods. Intercompany balances and transactions are eliminated in consolidation. Certain information and footnote disclosures normally included in the consolidated financial statements prepared in accordance with GAAP have been condensed or omitted pursuant to applicable rules and regulations of the SEC. The consolidated balance sheet as of December 28, 2024 is derived from the audited financial statements included in our Annual Report on Form 10-K filed with the SEC for the year ended December 28, 2024, which should be read in conjunction with these unaudited consolidated financial statements and notes thereto.

Use of Estimates

The preparation of consolidated financial statements in conformity with GAAP requires our management to make estimates and assumptions that affect the reported amounts of assets, liabilities, revenue and expenses during the reporting period and disclosure of contingent assets and liabilities at the date of the condensed consolidated financial statements. Estimates and assumptions about future events and their effects cannot be made with certainty. Estimates may change as new events occur, when additional information becomes available and if our operating environment changes. Actual results could differ from our estimates.

Fiscal Year End

We have a 52- or 53-week fiscal year that ends on the Saturday closest in proximity to December 31, such that each quarterly period will be 13 weeks in length, except during a 53-week year when the fourth quarter will be 14 weeks. Our fiscal year ending January 3, 2026 (“2025”) is a 53-week period. The first quarter of our fiscal year 2025 ended on March 29, 2025, the second quarter ended on June 28, 2025, and the third quarter ended on September 27, 2025. Our fiscal year ended December 28, 2024 (“2024”) was a 52-week period. Unless otherwise stated, references to particular years, quarters, months and periods refer to our fiscal years and the associated quarters, months, and periods of those fiscal years. The unaudited condensed consolidated financial results presented herein represent the three and nine months ended September 27, 2025 and September 28, 2024.

Accounts Receivable

Accounts receivable are recorded net of estimated credit losses. Our allowance for credit losses was $0.7 million as of September 27, 2025 and $1.4 million as of December 28, 2024, respectively.

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Inventory

Inventories are comprised primarily of finished goods and are carried at the lower of cost (primarily using weighted-average cost method) or market (net realizable value). At September 27, 2025 and December 28, 2024, inventory reserves were $4.0 million and $6.1 million, respectively.

Fair Value of Financial Instruments

For financial assets and liabilities recorded at fair value on a recurring or non-recurring basis, fair value is the price we would receive to sell an asset, or pay to transfer a liability, in an orderly transaction with a market participant at the measurement date. In the absence of such data, fair value is estimated using internal information consistent with what market participants would use in a hypothetical transaction. In determining fair value, observable inputs reflect market data obtained from independent sources, while unobservable inputs reflect our market assumptions; preference is given to observable inputs. These two types of inputs create the following fair value hierarchy:

Level 1:    Quoted prices for identical instruments in active markets.
Level 2:    Quoted prices for similar instruments in active markets; quoted prices for identical or similar instruments in markets that are not active; and model-derived valuations whose inputs are observable or whose significant value drivers are observable.
Level 3:    Significant inputs to the valuation model are unobservable.

Our financial instruments consist principally of cash, accounts receivable, accounts payable, and bank indebtedness. The carrying amount of cash, accounts receivable, and accounts payable approximates fair value due to the short-term maturity of these instruments. The carrying amount of our long-term bank indebtedness approximates fair value based on Level 2 inputs since our senior secured credit facility (the “Credit Facility”) carries a variable interest rate that is based on the Secured Overnight Financing Rate (“SOFR”).

Supplier Finance Program Obligations

We have a supplier finance program (“SFP”) with a financial institution which provides certain suppliers the option, at their sole discretion, to participate in the program and sell their receivables due from us for early payment. Participating eligible suppliers negotiate the terms directly with the financial institution and we have no involvement in establishing those terms nor are we a party to these agreements. Our payments associated with the invoices from the suppliers participating in the SFP are made to the financial institution according to the original invoice. The outstanding payment obligations under the SFP recorded within accounts payable in our condensed consolidated balance sheets at September 27, 2025 and December 28, 2024 were $72.8 million and $63.1 million, respectively.

Recent Accounting Guidance Not Yet Adopted

In December 2023, the Financial Accounting Standards Board (“FASB”) issued Accounting Standards Update (“ASU”) 2023-09, Income Taxes (Topic 740): Improvements to Income Tax Disclosures. The amendments in this update are intended to enhance the transparency and decision usefulness of income tax disclosures primarily through changes to the rate reconciliation and income taxes paid information. This update is effective for annual periods beginning after December 15, 2024, with early adoption permitted. We are currently evaluating the ASU to determine its impact on our consolidated financial statements and related disclosures.

In November 2024, the FASB issued ASU 2024-03, Income Statement—Reporting Comprehensive Income—Expense Disaggregation Disclosures (Subtopic 220-40): Disaggregation of Income Statement Expenses. The amendments in this update are intended to improve disclosures about an entity’s expenses and provide detailed information about the types of expenses, including purchases of inventory, employee compensation, depreciation, amortization, and depletion, in commonly presented expense captions on the face of financial statements. This update is effective for annual periods beginning after December 15, 2026, and interim reporting periods beginning after December 15, 2027, with early adoption permitted. We are currently evaluating the ASU to determine its impact on our related disclosures.
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In July 2025, the FASB issued ASU 2025-05, Financial Instruments—Credit Losses (Topic 326): Measurement of Credit Losses for Accounts Receivable and Contract Assets. The amendments in this update provide entities with a practical expedient when estimating expected credit losses for current accounts receivable and current contract assets accounted for under Accounting Standards Codification (“ASC”) 606, Revenue from Contracts with Customers. This update is effective for annual periods beginning after December 15, 2025, and interim reporting periods within those annual reporting periods, with early adoption permitted. We are currently evaluating the ASU to determine the impact of adoption on our consolidated financial statements and related disclosures.

In September 2025, the FASB issued ASU 2025-06, Intangibles—Goodwill and Other—Internal-Use Software (Subtopic 350-40): Targeted Improvements to the Accounting for Internal-Use Software. The amendments in this update are intended to modernize the accounting for internal-use software costs accounted for under ASC Subtopic 350-40. The amendment removes all references to software development project stages and requires entities to start capitalizing software costs when both of the following occur: (i) funding has been committed and management authorization has been granted, and (ii) it is probable the project will be completed. This update is effective for annual periods beginning after December 15, 2027, and interim reporting periods within those annual reporting periods, with early adoption permitted. We are currently evaluating the ASU to determine its impact on our consolidated financial statements and related disclosures.
2. ACQUISITIONS
Mystery Ranch Acquisition

On February 2, 2024, we completed the acquisition of all of the equity interests of Mystery Ranch, LLC (“Mystery Ranch”), a designer and manufacturer of durable load-bearing backpacks, bags, and pack accessories. The total purchase price consideration was $36.2 million, net of a working capital adjustment and cash acquired of $2.1 million. We have integrated Mystery Ranch operations and products into our business to further expand our capabilities in our bags category. The acquisition was funded with cash on hand.

We accounted for the acquisition as a business combination using the acquisition method of accounting which requires, among other things, assets acquired and liabilities assumed be recognized at fair value as of the acquisition date. The purchase price allocation is complete and based upon valuation information available to determine the fair value of certain assets and liabilities, including goodwill.

The following table summarizes the final amounts recorded for acquired assets and assumed liabilities at the acquisition date (in thousands):

Cash$2,051 
Accounts receivable, net4,332 
Inventory(1)
17,414 
Prepaid expenses and other current assets3,299 
Property and equipment512 
Operating lease right-of-use assets1,087 
Goodwill18,014 
Intangible assets
5,500 
Total assets acquired52,209 
Current liabilities$(13,240)
Non-current liabilities(753)
Total liabilities assumed
(13,993)
Net assets acquired$38,216 
_________________________
(1)Includes a $4.8 million step-up of inventory to fair value, which was expensed as the related inventory was sold.

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The goodwill recognized is attributable to the expansion of our backpack and bag offerings and expected synergies from integrating Mystery Ranch’s products into our product portfolio. The goodwill will be deductible for income tax purposes. The intangible assets recognized consist of a tradename and customer relationships and have useful lives which range from 8 to 15 years.

Pro forma results are not presented as the impact of this acquisition is not material to our consolidated financial results. The net sales and earnings impact of this acquisition was not material to our consolidated financial results for the three and nine months ended September 27, 2025.

Other Acquisitions

During the first quarter of 2024, we acquired substantially all of the assets of Butter Pat Industries, LLC (“Butter Pat”), a designer and manufacturer of cast iron cookware. The acquisition of Butter Pat expanded our capabilities in the cookware category, as shown by the launch of our new YETI-branded Cast Iron Skillet during the third quarter of 2024. This transaction was accounted for as an asset acquisition and is not material to our consolidated financial statements.

During the fourth quarter of 2024, we acquired powered cooling technology patents for $32.5 million in cash to develop a unique powered cooler platform. This transaction was accounted for as an asset acquisition.

During the third quarter of 2025, we acquired certain assets, including designs, tooling, and intellectual property, related to the Helimix branded shaker bottle for $38.0 million in cash. This transaction was accounted for as an asset acquisition. In connection with this acquisition, we recognized trademarks, patents, and tooling for $26.2 million, $9.4 million, and $2.4 million, respectively. The acquired trademarks and patents are being amortized on a straight-line basis and have weighted average useful lives of 15 and 9 years, respectively.

3. REVENUE

Contract Balances

Accounts receivable represent an unconditional right to receive consideration from a customer and are recorded at net invoiced amounts, less an estimated allowance for credit losses.

Contract liabilities are recorded when the customer pays consideration before the transfer of a good to the customer and thus represent our obligation to transfer the good to the customer at a future date. Our contract liabilities include advance cash deposits received from customers for certain customized product orders and unredeemed gift card liabilities. As products are shipped and control transfers, we recognize contract liabilities as revenue.

During the second quarter of 2023, we began issuing gift cards as remedies in connection with a voluntary recall of certain products. We recognize sales from gift cards as they are redeemed for products. Contract liabilities that represented unredeemed gift card liabilities were $3.3 million and $2.9 million as of September 27, 2025 and December 28, 2024, respectively.

The following table provides information about accounts receivable and contract liabilities at the periods indicated (in thousands):
September 27,
2025
December 28,
2024
Accounts receivable, net$157,431 $120,190 
Contract liabilities$(15,674)$(10,462)
For the nine months ended September 27, 2025, we recognized $10.5 million of revenue that was previously included in the contract liability balance at the beginning of the period.

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Disaggregation of Revenue

The following table disaggregates our net sales by channel, product category, and geography (based on end-consumer location) for the periods indicated (in thousands):
Three Months EndedNine Months Ended
September 27,
2025
September 28,
2024
September 27,
2025
September 28,
2024
Net Sales by Channel
Wholesale$199,047 $197,629 $551,255 $564,326 
Direct-to-consumer288,719 280,811 733,531 719,007 
Total net sales$487,766 $478,440 $1,284,786 $1,283,333 
Net Sales by Category
Coolers & Equipment$215,386 $192,595 $556,175 $518,443 
Drinkware263,791 274,981 705,830 736,084 
Other8,589 10,864 22,781 28,806 
Total net sales$487,766 $478,440 $1,284,786 $1,283,333 
Net Sales by Geographic Region
United States$387,329 $390,176 $1,026,376 $1,052,858 
International100,437 88,264 258,410 230,475 
Total net sales$487,766 $478,440 $1,284,786 $1,283,333 

For each of the three and nine months ended September 27, 2025 and September 28, 2024, no single customer represented over 10% of gross sales.

4. PREPAID EXPENSES AND OTHER CURRENT ASSETS

Prepaid expenses and other current assets include the following (in thousands):
September 27,
2025
December 28,
2024
Prepaid expenses$26,257 $18,115 
Prepaid taxes15,623 14,278 
Other8,917 5,330 
Total prepaid expenses and other current assets$50,797 $37,723 
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5. LEASES
We lease certain retail locations, office space, distribution facilities, manufacturing space, and machinery and equipment. While the substantial majority of these leases are operating leases, certain machinery and equipment agreements are finance leases. As of September 27, 2025, the initial lease terms of the various leases range from one to 20 years. Right-of-use (“ROU”) lease assets and liabilities associated with leases with an initial term of twelve months or less are not recorded on the balance sheet.

The following table presents the assets and liabilities related to operating and finance leases (in thousands):
Balance Sheet LocationSeptember 27, 2025December 28, 2024
Assets:
Operating lease assetsOperating lease right-of-use assets$126,015 $78,279 
Finance lease assetsProperty and equipment16,888 5,625 
Total lease assets$142,903 $83,904 
Liabilities:
Current
Operating lease liabilitiesOperating lease liabilities$16,017 $19,621 
Finance lease liabilitiesCurrent maturities of long-term debt1,622 2,256 
Non-current
Operating lease liabilitiesOperating lease liabilities, non-current131,455 73,586 
Finance lease liabilitiesLong-term debt, net of current portion269 1,190 
Total lease liabilities$149,363 $96,653 

The following table presents the components of lease costs (in thousands):
Three Months EndedNine Months Ended
September 27, 2025September 28, 2024September 27, 2025September 28,
2024
Operating lease costs$6,018 $5,067 $17,157 $14,515 
Finance lease cost - amortization of right-of-use assets892 516 1,888 1,548 
Finance lease cost - interest on lease liabilities13 25 48 88 
Short-term lease cost374 89 904 256 
Variable lease cost1,775 1,406 4,685 3,403 
Sublease income (207)(7)(620)
Total lease cost$9,072 $6,896 $24,675 $19,190 

The following table presents lease terms and discount rates:
September 27, 2025September 28,
2024
Weighted average remaining lease term:
Operating leases8.53 years6.35 years
Finance leases2.30 years3.21 years
Weighted average discount rate:
Operating leases6.08 %6.00 %
Finance leases2.63 %2.35 %

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The following table presents the minimum lease payment obligations of operating and finance lease liabilities (leases with terms in excess of one year) for the next five years and thereafter as of September 27, 2025 (in thousands):

Operating LeasesFinance LeasesTotal
2025$6,753 $712 $7,465 
202619,871 973 20,844 
202721,786 142 21,928 
202822,528 106 22,634 
202921,621  21,621 
203021,451  21,451 
Thereafter82,757  82,757 
Total lease payments196,767 1,933 198,700 
Less: Effect of discounting to net present value49,295 42 49,337 
Present value of lease liabilities$147,472 $1,891 $149,363 

The following table presents supplemental cash flow information related to our leases (in thousands):
Nine Months Ended
September 27, 2025September 28,
2024
Cash paid for amounts included in measurement of liabilities:
Operating cash flows used in operating leases$17,004 $14,344 
Operating cash flows used in finance leases48 88 
Financing cash flows used in finance leases14,753 3,206 
Right-of-use assets obtained in exchange for new lease liabilities:
Finance leases$ $1,362 
Operating leases(1)
66,520 16,235 
_________________________
(1)During the three months ended September 27, 2025, we extended the lease term of our headquarters in Austin, Texas and extended the term of the service agreement related to one of our distribution facilities. This resulted in an increase to right-of-use assets and corresponding lease liabilities of approximately $50.4 million recorded during the quarter.
6. ACCRUED EXPENSES AND OTHER CURRENT LIABILITIES

Accrued expenses and other current liabilities consist of the following (in thousands):

September 27,
2025
December 28, 2024
Product recall reserves
$4,577 $12,059 
Accrued freight and other operating expenses44,400 44,953 
Contract liabilities15,674 10,462 
Customer discounts, allowances, and returns12,629 11,989 
Advertising and marketing4,906 9,218 
Warranty reserve9,463 9,416 
Interest payable235 142 
Accrued capital expenditures5,503 1,194 
Other24,595 28,777 
Total accrued expenses and other current liabilities$121,982 $128,210 

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7. INCOME TAXES

Income tax expense was $13.7 million and $17.8 million for the three months ended September 27, 2025 and September 28, 2024, respectively. The decrease in income tax expense was primarily due to lower income before income taxes. The effective tax rate for the three months ended September 27, 2025 was 26% compared to 24% for the three months ended September 28, 2024. The effective tax rate for the three months ended September 27, 2025 was unfavorably impacted by lower income before income taxes and increased primarily due to the non-deductible portion of executive compensation and a lower tax benefit from our foreign-derived intangible income deduction.

Income tax expense was $37.4 million and $41.2 million for the nine months ended September 27, 2025 and September 28, 2024, respectively. The decrease in income tax expense was primarily due to lower income before income taxes. The effective tax rate for the nine months ended September 27, 2025 was 26% compared to 25% for the nine months ended September 28, 2024. The effective tax rate for the nine months ended September 27, 2025 was unfavorably impacted by lower income before taxes and increased primarily due to the non-deductible portion of executive compensation.

Deferred tax liabilities were $12.9 million as of September 27, 2025 compared to deferred tax assets of $9.1 million as of December 28, 2024. Deferred tax liabilities are presented in other liabilities on our unaudited condensed consolidated balance sheet.

The Organization for Economic Co-operation and Development enacted model rules for a new global minimum tax framework, also known as Pillar Two, and certain governments globally have enacted, or are in the process of enacting, legislation to address Pillar Two. For the nine months ended September 27, 2025, the impact of Pillar Two on our consolidated financial statements was not material.

On July 4, 2025, the One Big Beautiful Bill Act (“OBBBA”) was enacted in the U.S. The OBBBA includes significant provisions, such as the permanent extension of certain expiring provisions of the Tax Cuts and Jobs Act, modifications to the international tax framework and the restoration of favorable tax treatment for certain business provisions. The legislation has multiple effective dates, with certain provisions effective in 2025 and others implemented through 2027. The effects of the OBBBA were incorporated into our income tax provision for the nine months ended September 27, 2025 and there was no material impact to our income tax expense for the third quarter of 2025. We will continue to evaluate the impacts of OBBBA and do not expect the OBBBA to have a material impact on our consolidated financial statements.

For interim periods, our income tax expense and resulting effective tax rate are based upon an estimated annual effective tax rate adjusted for the effects of items required to be treated as discrete to the period, including changes in tax laws, changes in estimated exposures for uncertain tax positions, and other items.
8. STOCK-BASED COMPENSATION

We award stock-based compensation to employees and directors under our 2024 Equity and Incentive Compensation Plan (“2024 Plan”). The 2024 Plan was approved by the Company’s stockholders in May 2024 and replaced the 2018 Equity and Incentive Compensation Plan (the “2018 Plan”). No new awards have been or will be granted under the 2018 Plan since the 2024 Plan was approved. The 2018 Plan replaced the 2012 Equity and Performance Incentive Plan, as amended and restated on June 20, 2018 (the “2012 Plan”). No awards remain outstanding under the 2012 Plan. Awards outstanding under the 2018 Plan will continue to remain outstanding according to their terms. Shares subject to stock awards granted under the 2018 Plan (a) that expire or terminate without being exercised or (b) that are forfeited under an award, return to the 2024 Plan.

We recognized non-cash stock-based compensation expense of $11.1 million and $8.7 million for the three months ended September 27, 2025 and September 28, 2024, respectively. For the nine months ended September 27, 2025 and September 28, 2024, we recognized non-cash stock-based compensation expense of $32.4 million and $26.0 million, respectively. At September 27, 2025, total unrecognized stock-based compensation expense of $61.7 million for all stock-based compensation plans is expected to be recognized over a weighted-average period of 2.2 years.

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Stock-based activity for the nine months ended September 27, 2025 is summarized below (in thousands, except per share data):

Stock OptionsPerformance-Based
Restricted Stock Awards and Units
Restricted Stock Units, Restricted Stock Awards, and Deferred Stock Units
Number of OptionsWeighted
Average Exercise
Price
Number of PBRSs and PRSUsWeighted
Average Grant
Date Fair Value
Number of RSUs, RSAs, and DSUsWeighted
Average Grant Date
Fair Value
Balance, December 28, 2024559 $19.72 507 $42.92 1,444 $39.54 
Granted  231 40.99 1,054 36.46 
Exercised/released  (86)64.48 (668)40.13 
Performance adjustment(1)
  18 64.48   
Forfeited/expired    (151)38.71 
Balance, September 27, 2025559 $19.72 670 $40.06 1,679 $37.44 
_________________________
(1)Represents additional performance-based awards issued as a result of the achievement of actual performance results above the performance targets at grant date.
9. EARNINGS PER SHARE
Basic income per share is computed by dividing net income by the weighted-average number of common shares outstanding during the period. Diluted income per share includes the effect of all potentially dilutive securities, which include dilutive stock options and other stock-based awards.
The following table sets forth the calculation of earnings per share and weighted-average common shares outstanding at the dates indicated (in thousands, except per share data):
Three Months EndedNine Months Ended
September 27,
2025
September 28,
2024
September 27,
2025
September 28,
2024
Net income$39,400 $56,284 $107,160 $122,535 
Weighted-average common shares outstanding—basic80,396 84,707 81,909 85,285 
Effect of dilutive securities1,033 785 903 754 
Weighted-average common shares outstanding—diluted81,429 85,492 82,812 86,039 
Earnings per share
Basic$0.49 $0.66 $1.31 $1.44 
Diluted$0.48 $0.66 $1.29 $1.42 
Effects of potentially dilutive securities are presented only in periods in which they are dilutive. For the three and nine months ended September 27, 2025, outstanding stock-based awards representing 0.1 million and 0.9 million shares, respectively, of common stock were excluded from the calculation of diluted earnings per share because their effect would be anti-dilutive. For each of the three and nine months ended September 28, 2024, outstanding stock-based awards representing less than 0.1 million shares of common stock were excluded from the calculation of diluted earnings, because their effect would be anti-dilutive.
10. STOCKHOLDERS’ EQUITY
On February 1, 2024, our Board of Directors authorized the repurchase of up to $300.0 million of YETI’s common stock (the “Share Repurchase Program”), excluding fees, commissions, and excise tax due under the Inflation Reduction Act of 2022.
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As part of the Share Repurchase Program, on February 27, 2024, we entered into an accelerated share repurchase agreement (the “February ASR Agreement”) with Goldman Sachs & Co. LLC (“Goldman Sachs”) to repurchase $100.0 million of YETI’s common stock. Pursuant to the February ASR Agreement, we made a payment of $100.0 million to Goldman Sachs and received an initial delivery of 1,998,501 shares of YETI’s common stock (the “February Initial Shares”), representing 80% of the total shares that we expected to receive under the February ASR Agreement based on the market price of $40.03 per share at the time of delivery of the February Initial Shares. The February ASR Agreement was accounted for as an equity transaction.

On April 25, 2024, we settled the transactions contemplated by the February ASR Agreement, resulting in a final delivery of 642,674 shares (the “February Final Shares”). The total number of shares repurchased under the February ASR Agreement was 2,641,175 at an average cost per share of $37.86, based on the volume-weighted average share price of YETI’s common stock during the calculation period under the February ASR Agreement.

As part of the Share Repurchase Program, on November 12, 2024, we entered into a second accelerated share repurchase agreement (the “November ASR Agreement”) with Goldman Sachs to repurchase an additional $100.0 million of YETI’s common stock. Pursuant to the November ASR Agreement, we made a payment of $100.0 million to Goldman Sachs and received an initial delivery of 1,933,301 shares of YETI’s common stock (the “November Initial Shares”), representing 80% of the total shares that we expected to receive under the November ASR Agreement based on the market price of $41.38 per share at the time of delivery of the November Initial Shares. The November ASR Agreement was accounted for as an equity transaction. The fair value of the November Initial Shares of $80.0 million was recorded as a treasury stock transaction. The remaining $20.0 million was recorded as a reduction to additional paid-in capital.

On January 6, 2025, we settled the transactions contemplated by the November ASR Agreement, resulting in a final delivery of 551,955 shares (the “November Final Shares”). The total number of shares repurchased under the November ASR Agreement was 2,485,256 at an average cost per share of $40.24, based on the volume-weighted average share price of YETI’s common stock during the calculation period under the November ASR Agreement.

At the time they each were received, the initial share deliveries and the final share deliveries related to the February ASR Agreement and the November ASR Agreement resulted in an immediate reduction of the outstanding shares used to calculate the weighted average common shares calculation for basic and diluted earnings per share.

During the first quarter of 2025, our Board of Directors approved a $350.0 million increase to the Share Repurchase Program authorization, for a total of $450.0 million available under the Share Repurchase Program. Repurchases under the Share Repurchase Program may be made from time to time at prevailing prices in the open market, through various methods, including, but not limited to, open market, privately negotiated, or accelerated share repurchase transactions. Repurchases under the Share Repurchase Program may also be made pursuant to a plan adopted under Rule 10b5-1 promulgated under the Exchange Act.

During the second quarter of 2025, we repurchased 744,572 shares of YETI’s common stock on the open market for approximately $23.0 million, at an average repurchase price of $30.85 per share. The repurchased common stock is held as treasury stock.

During the third quarter of 2025, we repurchased 4,278,800 shares of YETI’s common stock on the open market for approximately $150.0 million, at an average repurchase price of $35.02 per share. The repurchased common stock is held as treasury stock.

In total, we repurchased 5,023,372 shares of YETI’s common stock on the open market for approximately $172.8 million, at an average repurchase price of $34.41 per share, during the nine months ended September 27, 2025.

11. COMMITMENTS AND CONTINGENCIES

Claims and Legal Proceedings

We are involved in various claims and legal proceedings, some of which are covered by insurance. We believe that our existing claims and proceedings, and the potential losses relating to such contingencies, will not have a material adverse effect on our consolidated financial position, results of operations, or cash flows.

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12. SEGMENT INFORMATION
Our Chief Operating Decision Maker (“CODM”), who is our Chief Executive Officer, reviews financial information, makes operating decisions, evaluates operating performance, and allocates resources based on consolidated net income. We manage our business as one reportable operating segment that constitutes consolidated results. Our operational structure, which includes sales, research, product design, operations, marketing, and administrative functions, is focused on the entire product suite rather than individual product categories, channels, and geographies.
The following table presents segment information for net sales, segment profit, and significant expenses (in thousands):
Three Months Ended
Nine Months Ended
September 27,
2025
September 28,
2024
September 27,
2025
September 28,
2024
Net sales$487,766 $478,440 $1,284,786 $1,283,333 
Cost of goods sold(1)
215,244 200,713 552,973 546,487 
Gross profit272,522 277,727 731,813 736,846 
Selling, general, and administrative expenses
Distribution and fulfillment84,208 83,286 216,511 220,238 
Compensation and benefits(2)
50,697 47,641 146,896 140,556 
Marketing35,585 37,589 96,957 99,243 
General and administrative(3)
38,654 32,432 108,080 92,244 
Depreciation and amortization 9,025 7,144 25,321 21,693 
Total selling, general and administrative expenses
218,169 208,092 593,765 573,974 
Operating income54,353 69,635 138,048 162,872 
Interest (expense) income, net
(52)384 551 495 
Other (expense) income, net
(1,198)4,061 5,951 351 
Income before income taxes53,103 74,080 144,550 163,718 
Income tax expense(13,703)(17,796)(37,390)(41,183)
Net income$39,400 $56,284 $107,160 $122,535 
_________________________
(1)Includes depreciation expense of $4.8 million and $4.9 million for the three months ended September 27, 2025 and September 28, 2024, respectively. Includes depreciation expense of $14.8 million and $13.9 million for the nine months ended September 27, 2025 and September 28, 2024, respectively.
(2)Represents employee compensation and benefits, including non-cash stock-based compensation expense.
(3)Includes information technology, corporate infrastructure costs, contract labor, professional fees and services, asset impairments, and organizational realignment costs.


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Item 2. Management’s Discussion and Analysis of Financial Condition and Results of Operations

The following discussion and analysis contains forward-looking statements within the meaning of the federal securities laws and should be read in conjunction with the disclosures we make concerning risks and other factors that may affect our business and operating results, including those described in more detail in Part I “Item 1A. Risk Factors” included in our Annual Report on Form 10-K for the year ended December 28, 2024 and subsequent Quarterly Reports on Form 10-Q filed with the SEC. The information contained in this section should also be read in conjunction with our consolidated financial statements and related notes and the information contained elsewhere in this Report. See also “Cautionary Note Regarding Forward-Looking Statements” immediately prior to Part I, Item I in this Quarterly Report on Form 10-Q.

The terms “we,” “us,” “our,” “YETI,” and “the Company” as used herein, and unless otherwise stated or indicated by context, refer to YETI Holdings, Inc. and its subsidiaries.
Business Overview

Headquartered in Austin, Texas, YETI is a global designer, retailer, and distributor of innovative outdoor products. From coolers and drinkware to bags and apparel, YETI products are built to meet the unique and varying needs of diverse outdoor pursuits, whether in the remote wilderness, at the beach, or anywhere life takes you. By consistently delivering high-performing, exceptional products, we have built a strong following of brand loyalists throughout the world, ranging from serious outdoor enthusiasts to individuals who simply value products of uncompromising quality and design. We have an unwavering commitment to outdoor and recreation communities, and we are relentless in our pursuit of building superior products for people to confidently enjoy life outdoors and beyond.
We distribute our products through a balanced omni-channel platform, consisting of our wholesale and direct-to-consumer (“DTC”) channels. In our wholesale channel, we sell our products through select national and regional accounts and an assemblage of independent retail partners throughout the United States, Canada, Australia, New Zealand, Europe, and Japan, among others. We carefully evaluate and select retail partners that have an image and approach that are consistent with our premium brand and pricing. Our domestic national and regional specialty retailers include Dick’s Sporting Goods, REI, Academy Sports + Outdoors, Bass Pro Shops, Ace Hardware, Scheels, and Tractor Supply Company. We sell our products in our DTC channel to customers through our websites and YETI Authorized on the Amazon Marketplace, as well as in our retail stores. Additionally, we offer customized products with licensed marks and original artwork primarily through our DTC channel, including our corporate sales channel, on our websites, and at select retail stores. Our corporate sales program offers customized products to corporate customers for a wide-range of events and activities and in certain instances may also offer products to re-sell.

Product Introductions and Updates

During the first quarter of 2025, we expanded our bag offerings with the launch of the new Ranchero backpack in two sizes and introduced new seasonal colorways across our Drinkware and Coolers & Equipment categories.

During the second quarter of 2025, we expanded our Drinkware category with the launch of the Rambler Travel Bottle in two sizes and introduced the redesigned and improved Rambler Jug in two sizes. We continued the expansion of our outdoor kitchen offerings with the launch of the Rambler Insulated Bowls in six sizes and the 14” Cast Iron Skillet. In our Coolers & Equipment category, we expanded our hard cooler offerings with the redesigned Roadie 24, the new Hondo Beach Chair, and the limited release Can Crusher. We continued the expansion of our bag offerings with the launch of the new Cayo backpack in two sizes and two new sizes of the Ranchero backpack. In our bag offerings, we also introduced the Daytrip collection, which includes the Daytrip Lunchboxes in two sizes, the Daytrip Lunch Bag, and the Daytrip Tote Bag. We also introduced new seasonal colorways across our Drinkware and Coolers & Equipment categories.

During the third quarter of 2025, we expanded our Drinkware category with the launch of the Rambler Ceramic Mug Collection in two sizes and introduced a new size of the Rambler Travel Bottle. We continued the expansion of our outdoor kitchen offerings with the launch of the Rambler Food Jars in two sizes. In our Coolers & Equipment category, we expanded our bags offerings with the introduction of a new size of the Cayo backpack. We also introduced new seasonal colorways across our Drinkware and Coolers & Equipment categories.

Acquisition

During the third quarter of 2025, we acquired certain assets, including designs, tooling, and intellectual property, related to the Helimix branded shaker bottle, for $38.0 million in cash. This transaction was accounted for as an asset acquisition.
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Macroeconomic Conditions

Our business is exposed to and impacted by macroeconomic factors, including but not limited to uncertainty surrounding inflationary pressures, consumer confidence and purchasing behaviors, foreign currency exchange rate fluctuations, geopolitical conflicts, and government actions and policies, including changes in interest rates, tax rates, and tariff rates. We have experienced a challenging macroeconomic and consumer spending environment through the third quarter of 2025 and expect such challenges to continue through the remainder of 2025.

During 2025, the United States implemented incremental tariffs on imports from many countries. Most of our products are produced in countries that are subject to these tariffs. As a result, the cost to import our products into the U.S. has increased. These increased costs have had a material negative impact on our gross margins and results of operations in 2025. If current tariff levels persist or worsen, we expect that tariffs will continue to have a negative impact on our gross margins and results of operations.

We have been, and will continue, pursuing strategic options to mitigate the impact of tariffs. For example, in response to the elevated tariffs on imports from China announced earlier this year, we have continued our efforts to accelerate the diversification of our Drinkware manufacturing to additional countries beyond China. We continue to expect a large percentage of our Drinkware manufacturing capacity to be outside of China by the end of 2025. These accelerated diversification efforts have caused short-term supply chain disruptions, which have impacted our ability to source certain products. As a result, we have experienced inventory constraints that have adversely impacted sales in 2025, and we expect such impact to continue in the fourth quarter of 2025.

In addition to diversifying Drinkware manufacturing beyond China, to mitigate the impact of tariffs we are also managing operating expenses, working capital and cash; negotiating with suppliers; evaluating pricing strategies; leveraging tariff exemptions where possible; and pursuing other supply chain optimization activities.

General
Components of Our Results of Operations

Net Sales. Net sales are comprised of wholesale channel sales to our retail partners and sales through our DTC channel. Net sales in both channels reflect the impact of product returns as well as discounts for certain sales programs or promotions.

We discuss the net sales of our products in our two primary categories: Coolers & Equipment and Drinkware. Our Coolers & Equipment category includes hard coolers, soft coolers, bags, outdoor equipment, and cargo, as well as accessories and replacement parts for these products. Our Drinkware category is primarily composed of our stainless-steel drinkware products and related accessories. In addition, our Other category is primarily comprised of ice substitutes and YETI-branded gear, such as shirts, hats, and other miscellaneous products.

Gross profit. Gross profit reflects net sales less cost of goods sold, which primarily includes the purchase cost of our products from our third-party contract manufacturers, inbound freight and duties, product quality testing and inspection costs, depreciation expense of our molds, tooling, and equipment, and the cost of customizing products. We calculate gross margin as gross profit divided by net sales. Our DTC channel generally generates higher gross margin than our wholesale channel due to differentiated pricing between these channels.

Selling, general, and administrative expenses. Selling, general, and administrative (SG&A) expenses consist primarily of marketing costs, employee compensation and benefits costs, including non-cash stock-based compensation, distribution and fulfillment costs, depreciation and amortization expense, and general and administrative expenses. Our distribution and fulfillment costs include costs of our third-party warehousing and logistics operations, outbound freight costs, costs of operating on third-party DTC marketplaces, and credit card processing fees. Certain distribution and fulfillment costs will vary as they are dependent on our sales volume and our channel mix. Our DTC channel variable SG&A costs are generally higher as a percentage of net sales than our wholesale channel distribution costs.

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Fiscal Year. We have a 52- or 53-week fiscal year that ends on the Saturday closest in proximity to December 31, such that each quarterly period will be 13 weeks in length, except during a 53-week year when the fourth quarter will be 14 weeks. Our fiscal year ending January 3, 2026 (“2025”) is a 53-week period. The first quarter of our fiscal year 2025 ended on March 29, 2025, the second quarter ended on June 28, 2025, and the third quarter ended on September 27, 2025. Our fiscal year ended December 28, 2024 (“2024”) was a 52-week period. Unless otherwise stated, references to particular years, quarters, months and periods refer to our fiscal years and the associated quarters, months, and periods of those fiscal years. The unaudited condensed consolidated financial results presented herein represent the three and nine months ended September 27, 2025 and September 28, 2024.
Results of Operations

The discussion below should be read in conjunction with the following table and our unaudited condensed consolidated financial statements and related notes contained elsewhere in this Quarterly Report on Form 10-Q. The following table sets forth selected statement of operations data, and their corresponding percentage of net sales, for the periods indicated (dollars in thousands):

Three Months EndedNine Months Ended
September 27, 2025September 28, 2024September 27, 2025September 28, 2024
Statement of Operations
Net sales$487,766 100 %$478,440 100 %$1,284,786 100 %$1,283,333 100 %
Cost of goods sold215,244 44 %200,713 42 %552,973 43 %546,487 43 %
Gross profit272,522 56 %277,727 58 %731,813 57 %736,846 57 %
Selling, general, and administrative expenses218,169 45 %208,092 43 %593,765 46 %573,974 45 %
Operating income54,353 11 %69,635 15 %138,048 11 %162,872 13 %
Interest income
(52)— %384 — %551 — %495 — %
Other (expense) income, net(1,198)— %4,061 %5,951 — %351 — %
Income before income taxes53,103 11 %74,080 15 %144,550 11 %163,718 13 %
Income tax expense(13,703)%(17,796)%(37,390)%(41,183)%
Net income$39,400 %$56,284 12 %$107,160 %$122,535 10 %

Comparison of the Three Months Ended September 27, 2025 and September 28, 2024

Three Months Ended
September 27,
2025
September 28,
2024
Change
(dollars in thousands)$%
Net sales$487,766 $478,440 $9,326 %
Gross profit$272,522 $277,727 $(5,205)(2)%
Gross margin (gross profit as a % of net sales)
55.9 %58.0 %(210) basis points
Selling, general, and administrative expenses$218,169 $208,092 $10,077 %
SG&A as a % of net sales44.7 %43.5 %120 basis points

Net Sales

Net sales increased $9.3 million, or 2%, to $487.8 million for the three months ended September 27, 2025, compared to $478.4 million for the three months ended September 28, 2024. Net sales for each of the third quarters of 2025 and 2024 include $2.7 million of sales related to gift card redemptions in connection with recall remedies.

Net sales in our channels were as follows:

DTC channel net sales increased $7.9 million, or 3%, to $288.7 million, compared to $280.8 million in the prior year quarter, primarily due to growth in our Amazon Marketplace business, Corporate Sales and YETI retail stores, partially offset by a decline in sales on our U.S. YETI website. DTC channel mix was 59% for both the third quarters of 2025 and 2024.
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Wholesale channel net sales increased $1.4 million, or 1%, to $199.0 million, compared to $197.6 million in the same period last year, primarily due to growth in Coolers & Equipment.

Net sales in our two primary product categories were as follows:

Drinkware net sales decreased by $11.2 million, or 4%, to $263.8 million, compared to $275.0 million in the prior year quarter. Drinkware growth in our international regions was more than offset by a decline in our U.S. region, reflecting a promotional market environment and inventory constraints driven by our supply chain transition in the current year quarter.
Coolers & Equipment net sales increased by $22.8 million, or 12%, to $215.4 million, compared to $192.6 million in the same period last year, primarily driven by strong performance in soft coolers and bags.

Net sales in the U.S. decreased $2.8 million, or 1%, to $387.3 million for the three months ended September 27, 2025. Net sales in international locations increased $12.2 million, or 14%, to $100.4 million for the three months ended September 27, 2025 reflecting growth across all regions, led by Europe and Australia, as well as Japan, which launched in the second quarter of 2025. Net sales in international locations represented 21% and 18% of total net sales in the third quarter of 2025 and 2024, respectively.

Gross Profit

Gross profit decreased $5.2 million, or 2%, to $272.5 million, compared to $277.7 million in the prior year quarter. Gross margin rate decreased 210 basis points to 55.9% from 58.0% in the prior year quarter, primarily due to the following factors:

higher tariff costs, which unfavorably impacted gross margin by 320 basis points; and
a decrease in the mix of Drinkware net sales, which unfavorably impacted gross margin by 80 basis points.

These were partially offset by:

lower product costs, which favorably impacted gross margin by 60 basis points;
the impact of selective price increases on certain drinkware products implemented during the second quarter of 2025, which favorably impacted gross margin by 50 basis points;
lower inbound freight, which favorably impacted gross margin by 30 basis points;
the absence in the current year quarter of the amortization of inventory fair value step-up in connection with the Mystery Ranch acquisition, which favorably impacted gross margin by 20 basis points; and
other impacts, which favorably impacted gross margin by 30 basis points.

Selling, General, and Administrative Expenses

SG&A expenses increased $10.1 million, or 5%, to $218.2 million for the three months ended September 27, 2025, compared to $208.1 million for the three months ended September 28, 2024. As a percentage of net sales, SG&A expenses increased 120 basis points to 44.7% from 43.5% in the prior year quarter. The increase in SG&A expenses was primarily driven by:

an increase in general and administrative expenses of $6.2 million (increasing SG&A as a percent of sales by 110 basis points) mainly due to growth investments in technology and facilities as well as asset impairments in the current year quarter;
an increase in employee compensation and benefits expenses of $3.1 million (increasing SG&A as a percent of sales by 40 basis points) primarily due to an increase in non-cash stock-based compensation expense;
an increase in depreciation and amortization expense of $1.9 million (increasing SG&A as a percent of sales by 40 basis points) primarily related to our continued capital investments; and
an increase in distribution and fulfillment expenses of $0.9 million (decreasing SG&A as a percent of sales by 10 basis points) primarily due to higher third-party logistics fees and higher online marketplace fees associated with higher Amazon Marketplace net sales, partially offset by lower outbound freight expenses.

The increases in SG&A expenses were partially offset by lower marketing and advertising expenses of $2.0 million (decreasing SG&A as a percent of sales by 60 basis points).



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Non-Operating Expenses

Interest expense, net was $0.1 million for the three months ended September 27, 2025. Interest income, net was $0.4 million for the three months ended September 28, 2024. The change versus the prior year quarter was primarily due to a decrease in interest income.

Other expense was $1.2 million for the three months ended September 27, 2025. Other income was $4.1 million for the three months ended September 28, 2024. The change versus the prior year quarter was primarily due to foreign currency losses on intercompany balances for the three months ended September 27, 2025 versus foreign currency gains on intercompany balances for the three months ended September 28, 2024.

Income tax expense was $13.7 million for the three months ended September 27, 2025, compared to $17.8 million for the three months ended September 28, 2024. The decrease in income tax expense was primarily due to lower income before income taxes. The effective tax rate was 26% for the three months ended September 27, 2025, compared to 24% for the three months ended September 28, 2024. The effective tax rate for the three months ended September 27, 2025 was unfavorably impacted by lower income before taxes and increased primarily due to the non-deductible portion of executive compensation and a lower tax benefit from our foreign-derived intangible income deduction.

Nine Months Ended September 27, 2025 Compared to September 28, 2024
Nine Months EndedChange
September 27,
2025
September 28,
2024
(dollars in thousands)$%
Net sales$1,284,786 $1,283,333 $1,453 — %
Gross profit$731,813 $736,846 $(5,033)(1)%
Gross margin (gross profit as a % of net sales)
57.0 %57.4 %(40) basis points
Selling, general, and administrative expenses$593,765 $573,974 $19,791 %
SG&A as a % of net sales46.2 %44.7 %150 basis points

Net Sales

Net sales increased $1.5 million to $1,284.8 million for the nine months ended September 27, 2025, compared to $1,283.3 million for the nine months ended September 28, 2024. Net sales for the nine months ended September 27, 2025 and September 28, 2024 included $5.1 million and $7.1 million, respectively, of sales related to gift card redemptions in connection with recall remedies.

Net sales in our two channels were as follows:

DTC channel net sales increased $14.5 million, or 2%, to $733.5 million, compared to $719.0 million in the prior year period, primarily due to growth in our Amazon Marketplace business, Corporate Sales and YETI retail stores, partially offset by a decline in sales on our U.S. YETI website. DTC channel mix was 57% and 56% for the nine months ended September 27, 2025 and September 28, 2024, respectively.
Wholesale channel net sales decreased $13.1 million, or 2%, to $551.3 million, compared to $564.3 million in the same period last year, primarily due to a decline in Drinkware, partially offset by growth in Coolers & Equipment.

Net sales in our two primary product categories were as follows:

Drinkware net sales decreased by $30.3 million, or 4%, to $705.8 million, compared to $736.1 million in the prior year period. Drinkware growth in our international regions was more than offset by a decline in our U.S. region, reflecting a promotional market environment and inventory constraints driven by our supply chain transition in the current year period.
Coolers & Equipment net sales increased by $37.7 million, or 7%, to $556.2 million, compared to $518.4 million in the same period last year, primarily driven by strong performance in bags, soft coolers, and hard coolers.

Net sales in the U.S. decreased $26.5 million, or 3%, to $1,026.4 million for the nine months ended September 27, 2025. Net sales in international locations increased $27.9 million, or 12%, to $258.4 million for the nine months ended September 27, 2025 reflecting growth across all regions, led by Europe and Canada, as well as Japan, which launched in the second quarter of
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2025. Net sales in international locations represented 20% and 18% of total net sales in the first nine months of 2025 and 2024, respectively.

Gross Profit

Gross profit decreased $5.0 million to $731.8 million compared to $736.8 million in the prior year period. Gross margin rate decreased 40 basis points to 57.0% from 57.4% in the same period last year, primarily due to the following factors:

higher tariff costs, which unfavorably impacted gross margin by 190 basis points;
a decrease in the mix of Drinkware net sales, which unfavorably impacted gross margin by 60 basis points; and
the unfavorable impact of foreign currency exchange rates, which unfavorably impacted gross margin by 10 basis points.

These were partially offset by:

lower product costs, which favorably impacted gross margin by 90 basis points;
the absence in the current year quarter of the amortization of inventory fair value step-up in connection with the Mystery Ranch acquisition, which favorably impacted gross margin by 50 basis points;
the impact of selective price increases on certain drinkware products implemented during the second quarter of 2025, which favorably impacted gross margin by 40 basis points;
lower inbound freight, which favorably impacted gross margin by 20 basis points; and
other impacts, which favorably impacted gross margin by 20 basis points.

Selling, General, and Administrative Expenses

SG&A expenses increased by $19.8 million, or 3%, to $593.8 million for the nine months ended September 27, 2025 compared to $574.0 million for the nine months ended September 28, 2024. As a percentage of net sales, SG&A expenses increased by 150 basis points to 46.2% for the nine months ended September 27, 2025 compared to 44.7% for the nine months ended September 28, 2024. The increase in SG&A expenses was primarily driven by:

an increase in general and administrative expenses of $15.8 million (increasing SG&A as a percent of sales by 130 basis points) mainly due to growth investments in technology and facilities as well as higher advisory and legal fees;
an increase in employee compensation and benefits expenses of $6.3 million (increasing SG&A as a percent of sales by 40 basis points) primarily due to an increase in non-cash stock-based compensation expense; and
an increase in depreciation and amortization expense of $3.6 million (increasing SG&A as a percent of sales by 30 basis points) primarily related to our continued capital investments.

The increases in SG&A expenses were partially offset by:

a decrease in distribution and fulfillment expenses of $3.7 million (decreasing SG&A as a percent of sales by 30 basis points) mainly due to lower outbound freight fees, partially offset by higher third-party logistics fees and higher online marketplace fees associated with higher Amazon Marketplace net sales; and
a decrease in marketing and advertising expenses of $2.3 million (decreasing SG&A as a percent of sales by 20 basis points).

Non-Operating Expenses

Interest income, net was $0.6 million for the nine months ended September 27, 2025. Interest income, net was $0.5 million for the nine months ended September 28, 2024. The change versus the prior year quarter was primarily due to a decrease in interest expense, partially offset by a decrease in interest income.

Other income was $6.0 million for the nine months ended September 27, 2025, compared to other income of $0.4 million for the nine months ended September 28, 2024. The change versus the prior year period was primarily due to higher foreign currency gains on intercompany balances.

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Income tax expense was $37.4 million for the nine months ended September 27, 2025, compared to $41.2 million for the nine months ended September 28, 2024. The decrease in income tax expense was primarily due to lower income before income taxes. The effective tax rate was 26% for the nine months ended September 27, 2025 compared to 25% for the nine months ended September 28, 2024. The effective tax rate for the nine months ended September 27, 2025 was unfavorably impacted by lower income before taxes and increased primarily due to the non-deductible portion of executive compensation.
Liquidity and Capital Resources

General

Our cash requirements have principally been for working capital purposes, long-term debt repayments, and capital expenditures. We fund our working capital and our capital investments from cash flows from operating activities, cash on hand, and borrowings available under our revolving credit facility (the “Revolving Credit Facility”). Pursuant to our Share Repurchase Program described below, we may also use cash to repurchase shares of our common stock. We believe that our current operating performance, operating plan, strong cash position, and borrowings available under our Revolving Credit Facility, will be sufficient to satisfy our liquidity needs and cash requirements for at least the next twelve months and foreseeable future.

Current Liquidity

As of September 27, 2025, we had a cash balance of $164.5 million, working capital (excluding cash) of $210.2 million, and $300.0 million of borrowings available under the Revolving Credit Facility.

Credit Facility

Our Credit Facility provides for a $300.0 million Revolving Credit Facility and an $84.4 million term loan (the “Term Loan A”).

At September 27, 2025, we had $74.9 million principal amount of indebtedness outstanding under the Term Loan A under the Credit Facility and no outstanding borrowings under the Revolving Credit Facility. The weighted-average interest rate for borrowings under the Term Loan A was 6.15% during the three months ended September 27, 2025.

The Credit Facility requires us to comply with certain covenants, including financial covenants regarding our total net leverage ratio and interest coverage ratio. Fluctuations in these ratios may increase our interest expense. Failure to comply with these covenants and certain other provisions of the Credit Facility, or the occurrence of a change of control, could result in an event of default and an acceleration of our obligations under the Credit Facility or other indebtedness that we may incur in the future. At September 27, 2025, we were in compliance with all covenants and expect to remain in compliance with all covenants under the Credit Facility.

Share Repurchase Program

On February 1, 2024, our Board of Directors authorized the repurchase of up to $300.0 million of YETI’s common stock (the “Share Repurchase Program”), excluding fees, commissions, and excise tax due under the Inflation Reduction Act of 2022.

As part of the Share Repurchase Program, on February 27, 2024, we entered into an accelerated share repurchase agreement (the “February ASR Agreement”) with Goldman Sachs & Co. LLC (“Goldman Sachs”) to repurchase $100.0 million of YETI’s common stock. Pursuant to the February ASR Agreement, we made a payment of $100.0 million to Goldman Sachs and received an initial delivery of 1,998,501 shares of our common stock. We received a final delivery of an additional 642,674 shares on April 25, 2024. The February ASR Agreement resulted in the total repurchase of 2,641,175 shares.

In addition, as part of the Share Repurchase Program, on November 12, 2024, we entered into a second accelerated share repurchase agreement (the “November ASR Agreement”) with Goldman Sachs to repurchase an additional $100.0 million of YETI’s common stock. Pursuant to the November ASR Agreement, we made a payment of $100.0 million to Goldman Sachs and received an initial delivery of 1,933,301 shares of YETI’s common stock. We received a final delivery of an additional 551,955 shares on January 6, 2025. The November ASR resulted in the total repurchase of 2,485,256 shares.

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During the first quarter of 2025, our Board of Directors approved a $350.0 million increase to the Share Repurchase Program authorization, for a total of $450.0 million available under the Share Repurchase Program. Repurchases under the Share Repurchase Program may be made from time to time at prevailing prices in the open market, through various methods, including, but not limited to, open market, privately negotiated, or accelerated share repurchase transactions. Repurchases under the Share Repurchase Program may also be made pursuant to a plan adopted under Rule 10b5-1 promulgated under the Securities Exchange Act of 1934, as amended (the “Exchange Act”). The timing, manner, price, and actual amount of share repurchases will be determined by management based on various factors, including, but not limited to, stock price, economic and market conditions, other capital allocation needs and opportunities, and corporate and regulatory considerations. YETI has no obligation to repurchase any amount of our common stock, and such repurchases may be suspended or discontinued at any time.

During the second quarter of 2025, we repurchased 744,572 shares of YETI’s common stock on the open market for approximately $23.0 million, at an average repurchase price of $30.85 per share. The repurchased common stock is held as treasury stock.

During the third quarter of 2025, we repurchased 4,278,800 shares of YETI’s common stock on the open market for approximately $150.0 million, at an average repurchase price of $35.02 per share. The repurchased common stock is held as treasury stock.

In total, we repurchased 5,023,372 shares of YETI’s common stock on the open market for approximately $172.8 million, at an average repurchase price of $34.41 per share, during the nine months ended September 27, 2025.

Material Cash Requirements

There have been no material changes in our material cash requirements for contractual and other obligations compared to the disclosures included under “Material Cash Requirements” included in Part II, Item 7 of our Annual Report on Form 10-K for the year ended December 28, 2024 filed with the U.S. Securities and Exchange Commission (the “SEC”).

Cash Flows from Operating, Investing, and Financing Activities

The following table summarizes our cash flows from operating, investing and financing activities for the periods indicated (in thousands):
Nine Months Ended
September 27,
2025
September 28,
2024
Cash flows provided by (used in):
Operating activities$81,839 $35,806 
Investing activities$(81,242)$(87,047)
Financing activities$(194,192)$(107,517)
Operating Activities

Cash flows related to operating activities are dependent on net income, non-cash adjustments to net income, and changes in working capital. The increase in cash provided by operating activities during the nine months ended September 27, 2025 compared to cash provided by operating activities during the nine months ended September 28, 2024 is primarily due to a decrease in cash used in working capital driven by a decrease in cash used in the changes of accounts payable and accrued expenses and accounts receivable balances.
Investing Activities
The decrease in cash used in investing activities during the nine months ended September 27, 2025 was primarily due to lower purchases of property and equipment, and lower cash paid for acquisitions in the current year period.
Financing Activities

The increase in cash used by financing activities during the nine months ended September 27, 2025 was primarily due to higher repurchases of common stock compared to the prior year period.
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Recent Accounting Pronouncements

For a description of recently issued and adopted accounting pronouncements, including the respective dates of adoption and expected effects on our results of operations and financial condition, see “Recently Adopted Accounting Pronouncements” in Note 1 of the Unaudited Condensed Consolidated Financial Statements.
Critical Accounting Policies and Estimates
Our unaudited condensed consolidated financial statements are prepared in accordance with GAAP. The preparation of these unaudited condensed consolidated financial statements requires us to make estimates and assumptions that affect the reported amounts of assets, liabilities, revenue, expenses and related disclosures. We evaluate our estimates and assumptions on an ongoing basis. Our estimates are based on historical experience and various other assumptions that we believe to be reasonable under the circumstances. Actual results could differ materially from those estimates. A discussion of the accounting policies that management considers critical in that they involve significant management judgments and assumptions require estimates about matters that are inherently uncertain and because they are important for understanding and evaluating our reported financial results is included in Part II, Item 7 of our Annual Report on Form 10-K for the year ended December 28, 2024 filed with the SEC.
Item 3. Quantitative and Qualitative Disclosures About Market Risk
There have been no material changes to our market risk exposures or management of market risk from those disclosed in Quantitative and Qualitative Disclosures About Market Risk included under Item 7A in our Annual Report on Form 10-K for the year ended December 28, 2024.
Item 4. Controls and Procedures

Evaluation of Disclosure Controls and Procedures

Our disclosure controls and procedures (as defined in Rules 13a-15(e) and 15d-15(e) under the Securities Exchange Act of 1934, as amended (“Exchange Act”)) are designed to ensure that information required to be disclosed in the reports that we file or submit under the Exchange Act is recorded, processed, summarized, and reported within the time periods specified in the SEC’s rules and forms and to ensure that information required to be disclosed is accumulated and communicated to our management, including our Chief Executive Officer and Chief Financial Officer, as appropriate, to allow for timely decisions regarding disclosures. Our management, with the participation of our Chief Executive Officer and Chief Financial Officer, has evaluated the effectiveness of our disclosure controls and procedures as of the end of the period covered by this Quarterly Report on Form 10-Q. Based on this evaluation, our Chief Executive Officer and Chief Financial Officer have concluded that our disclosure controls and procedures were effective as of September 27, 2025.

Changes in Internal Control over Financial Reporting

During the quarter ended September 27, 2025, there were no changes in our internal control over financial reporting that have materially affected, or are reasonably likely to materially affect, our internal control over financial reporting.

Inherent Limitations in Effectiveness of Controls

Our management, including our Chief Executive Officer and Chief Financial Officer, does not expect that our disclosure controls and procedures, or our internal controls, will prevent all error and all fraud. A control system, no matter how well conceived and operated, can provide only reasonable, not absolute, assurance that the objectives of the control system are met. Further, the design of a control system must reflect the fact that there are resource constraints, and the benefits of controls must be considered relative to their costs. Because of the inherent limitations in all control systems, no evaluation of controls can provide absolute assurance that all control issues and instances of fraud, if any, within the Company have been detected. These inherent limitations include the realities that judgments in decision making can be faulty and that breakdowns can occur because of simple error or mistake or fraud. Additionally, controls can be circumvented by individuals or groups of persons or by an unauthorized override of the controls. Accordingly, because of the inherent limitations in our control system, misstatements in our public reports due to error or fraud may occur and not be detected.


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PART II. OTHER INFORMATION
Item 1. Legal Proceedings

We are involved in various claims and legal proceedings, some of which are covered by insurance. We believe that our existing claims and proceedings are not material.

Item 1A. Risk Factors

Except as set forth below, there have been no material changes to the risk factors contained in Part I, Item 1A of our Annual Report on Form 10-K for the year ended December 28, 2024.

Adverse changes in international trade policies, tariffs and treaties, including increases in tariff rates and the imposition of additional tariffs, may materially adversely affect our business and results of operations.

Most of our imported products are subject to tariffs, duties, indirect taxes, quotas and non-tariff trade barriers, any of which may limit the quantity of products that we may import into the United States and other countries or that may impact the cost of such products. To maximize opportunities, we rely on free trade agreements and other supply chain initiatives, and, as a result, we are subject to government regulations and restrictions with respect to our cross-border activity. Additionally, we are subject to government regulations relating to importation activities, including related to U.S. Customs and Border Protection (“CBP”) withhold release orders. The imposition of taxes, duties and quotas, the withdrawal from or the material modification to trade agreements, retaliatory actions from other countries, and/or if CBP detains shipments of our goods pursuant to a withhold release order could have a material adverse effect on our business, results of operations and financial condition.

During 2025, the United States implemented incremental tariffs on imports from many countries. Most of our products are produced in countries that are subject to these tariffs. As a result, the cost to import our products into the U.S. has increased. These increased costs have had a material negative impact on our gross margins and results of operations in 2025. If current tariff levels persist or worsen, we expect that tariffs will continue to have a negative impact on our gross margins and results of operations.

We have been, and will continue, pursuing strategic options to mitigate the impact of tariffs. For example, in response to the elevated tariffs on imports from China announced earlier this year, we have continued our efforts to accelerate the diversification of our Drinkware manufacturing to additional countries beyond China. We continue to expect a large percentage of our Drinkware manufacturing capacity to be outside of China by the end of 2025. These accelerated diversification efforts have caused short-term supply chain disruptions, which have impacted our ability to source certain products. As a result, we have experienced inventory constraints that have adversely impacted sales in 2025, and we expect such impact to continue in the fourth quarter of 2025. If we do not meet demand due to constrained inventory, we could damage our relationships with our wholesale partners and customers and delay or lose sales opportunities, which could unfavorably impact our future sales and materially negatively impact our results of operations. In addition, a change in available exemptions, an increase in tariffs in other countries, or retaliatory actions from other countries, could further constrain our supply chain and further raise the cost of our products.

In addition to diversifying Drinkware manufacturing beyond China, we are managing operating expenses, working capital and cash; negotiating with suppliers; evaluating pricing strategies; leveraging tariff exemptions where possible; and pursuing other supply chain optimization activities.

Tariffs have potential tangential economic impacts that may also harm our business. If businesses are forced to raise their prices in response to tariffs or other factors, higher prices for consumers may lead to a decrease in disposable consumer income and reduced consumer demand for many types of products, including ours. Demand for our products could also be harmed if the indirect impacts of tariffs cause a recession and there is a decrease in consumer discretionary spending.

Given the uncertainty regarding the scope and duration of the current and potential tariffs, as well as the potential for additional trade actions by the United States or other countries, the ultimate impact on our business and results of operations is uncertain but could continue to be material or worsen.

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Item 2. Unregistered Sales of Equity Securities and Use of Proceeds

Issuer Purchases of Equity Securities

The following table sets forth the repurchases of our common stock during the three months ended September 27, 2025:

PeriodTotal Number of Shares Purchased
Average Price Paid Per Share(1)
Total Number of Shares Purchased as Part of Publicly Announced Programs
Dollar Value of Shares that May Yet Be Purchased Under the Plans or Programs
(in thousands)(2)
June 29 - August 2, 2025936,608 $34.62 936,608 $394,595 
August 3 - August 30, 20251,914,249 34.81 1,914,249 327,964 
August 31 - September 27, 20251,427,943 35.57 1,427,943 277,168 
4,278,8004,278,800
_________________________________________
(1)Average price paid per share excludes fees, commissions, and excise tax due under the Inflation Reduction Act of 2022.
(2)In February 2024, YETI’s Board of Directors approved a $300.0 million share repurchase program (the “Share Repurchase Program”). During Fiscal 2024, we entered into two separate accelerated share repurchase agreements to repurchase an aggregate $200 million of YETI’s common stock. During the first quarter of 2025, YETI’s Board of Directors increased the Share Repurchase Program authorization by $350.0 million. See Note 10-Stockholders’ Equity and Management’s Discussion and Analysis—Liquidity and Capital Resources—Share Repurchase Program for additional information about the Share Repurchase Program.

Item 5. Other Information

Insider Trading Arrangements

On September 11, 2025, Bryan C. Barksdale, the Company’s Chief Legal Officer, adopted a 10b5-1 trading plan (the “Trading Plan”). The Trading Plan is intended to satisfy the affirmative defense of Rule 10b5-1(c) under the Exchange Act. The Trading Plan provides for the potential sale of 9,756 shares of the Company’s common stock commencing December 11, 2025. The Trading Plan terminates on the earlier of April 10, 2026 or the date all shares are sold.

Item 6. Exhibits

Exhibit NumberExhibit
3.1
Amended and Restated Certificate of Incorporation of YETI Holdings, Inc. (filed as Exhibit 3.1 to the Company’s Current Report on Form 8-K on October 26, 2018 and incorporated herein by reference)
3.2
Amended and Restated Bylaws of YETI Holdings, Inc. (filed as Exhibit 3.1 to the Company's Current Report on Form 8-K on February 7, 2024 and incorporated herein by reference)
31.1*
Certification of Chief Executive Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002
31.2*
Certification of Chief Financial Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002
32.1**
Certification of Chief Executive Officer and Chief Financial Officer pursuant to Section 906 of the Sarbanes-Oxley Act of 2002
101*
The following unaudited financial statements from YETI Holdings, Inc.’s Quarterly Report on Form 10-Q for the fiscal quarter ended September 27, 2025, formatted in Inline eXtensible Business Reporting Language (XBRL): (i) Condensed Consolidated Balance Sheets, (ii) Condensed Consolidated Statements of Operations, (iii) Condensed Consolidated Statements of Comprehensive Income, (iv) Condensed Consolidated Statements of Equity, (v) Consolidated Statements of Cash Flows, and (v) Notes to the Unaudited Condensed Consolidated Financial Statements
104*Cover Page Interactive Data File (embedded within the Exhibit 101 Inline XBRL document)

* Filed herewith.
** Furnished herewith.
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SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.
YETI Holdings, Inc.
Dated: November 6, 2025By:/s/ Matthew J. Reintjes
Matthew J. Reintjes
President and Chief Executive Officer
(Principal Executive Officer)
Dated: November 6, 2025By:/s/ Michael J. McMullen
Michael J. McMullen
Senior Vice President, Chief Financial Officer and Treasurer
(Principal Financial Officer and Principal Accounting Officer)

29
Yeti Holdings

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