Albertsons Companies Announces Winners of the First FRESH PICKS Exclusive Product Awards
Albertsons Companies (NYSE: ACI) announced the winners of its inaugural FRESH PICKS Exclusive Product Awards, highlighting popular Own Brands products based on customer votes.
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Rhea-AI Summary
Albertsons Companies (NYSE: ACI) announced the winners of its inaugural FRESH PICKS Exclusive Product Awards, highlighting popular Own Brands products based on customer votes. The winning product is the Signature SELECT Ice Cream paired with Fresh Baked Signature SELECT Cookies. Additional winners include the Signature RESERVE Cabernet Sauvignon and Signature SELECT Mac & Cheese. To celebrate, Albertsons stores will offer exclusive deals and recipe content throughout January, aiming to inspire customers as more meals are enjoyed at home.
Positive
- Launch of the FRESH PICKS Exclusive Product Awards promotes customer engagement and brand loyalty.
- Increased focus on Own Brands products could drive sales and enhance customer satisfaction.
Negative
- None.
Details
News Market Reaction – ACI
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BOISE, Idaho, Jan. 10, 2022 /PRNewswire/ -- Today, Albertsons Companies, Inc. (NYSE: ACI) announced the winners of its FRESH PICKS Exclusive Product Awards, which asked customers to vote on their favorite Own Brands product across seven grocery categories. The results are in, and topping the list was the Signature SELECT Ice Cream + Store Baked Cookies combination. Six additional winners were also awarded the FRESH PICKS Awards Seal including Signature RESERVE Cabernet Sauvignon, which voters picked over coffee, and kids-favorite Signature SELECT Mac & Cheese.
To celebrate the FRESH PICKS winners, Albertsons Cos. banner stores will be offering exclusive deals, loyalty offers and recipe content featuring the winning products during the month of January.
"As more meals are eaten at home, we're always looking for ways to inspire our loyal shoppers," said Katie Ceclan, Vice President of Brand Marketing. "From quick and easy dinners to go-to snacks, the FRESH PICKS Awards are an exciting way to celebrate our fan-favorite Own Brands products and provide inspiration in the kitchen."
The winners were chosen among the top-rated Own Brands portfolio products, which is comprised of 12 private label brands that are exclusive to Albertsons Cos. more than 20 well-known banners including Albertsons, Safeway, Vons, Jewel-Osco, Shaw's, and Acme. The full list of categories, winners and runners-up include:
- 'Treat Yourself' Combo: For the moments when you deserve that special combination to treat yourself, these product pairs are perfect.
- Winner: Signature SELECT Ice Cream + Fresh Baked Signature SELECT Chocolate Chip Cookies
- Runner Up: Signature SELECT Cheesecake + Its a HeadSnapper Wine Prosecco
- Go-To Easy Meal: When you're running short on time and need to get a delicious, but quick meal on the table.
- Winner: Signature SELECT Pasta & Signature SELECT Pasta Sauce
- Runner Up: Signature Cafe Deli Rotisserie Chicken
- Good For You Favorite: Select products that are good and good for you
- Winner: O Organics Salads and O Organics Veggies
- Runner Up: Open Nature Gluten Free Cauliflower Crust Pizza
- Grab-And-Go: On the go snacks that are your go-to
- Winner: O Organics Popcorn
- Runner Up: Open Nature Cheese Crisps
- Kid Favorites: Kid and parent approved products that will ensure your kids are satisfied
- Winner: Signature SELECT Mac & Cheese
- Runner Up: Lucerne Family Size Cheeses
- Breakfast Nosh: The perfect morning kick-start products for the most important meal of the day
- Winner: Signature SELECT Bacon
- Runner Up: O Organics Cage Free Eggs
- Adult Beverage: Products reserved for only the adults
- Winner: Signature RESERVE Cabernet Sauvignon
- Runner Up: O Organics Coffee
Visit Albertsons website to find a store location near you and access featured deals, loyalty offers, recipe inspiration and more.
About Albertsons Companies
Albertsons Companies is a leading food and drug retailer that operates stores across 34 states and the District of Columbia with more than 20 well-known banners including Albertsons, Safeway, Vons, Jewel-Osco, Shaw's, Acme, Tom Thumb, Randalls, United Supermarkets, Pavilions, Star Market, Haggen, Carrs, Kings Food Markets and Balducci's Food Lovers Market. The Company is committed to helping people across the country live better lives by making a meaningful difference, neighborhood by neighborhood.
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SOURCE Albertsons Companies
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