Alpha Modus Strikes Kroger Again: Major Patent Infringement Lawsuit Filed Targeting Kroger’s Digital Retail Ecosystem
Alpha Modus (AMOD) has filed its second patent infringement lawsuit against Kroger in the Eastern District of Texas on August 29, 2025. The lawsuit targets Kroger's digital retail ecosystem, alleging infringement of seven patents and one pending patent application related to real-time consumer monitoring, AI-powered advertising, seamless checkout, and inventory management technologies.
The legal action specifically challenges multiple Kroger technologies, including Barrows Connected Store, BlueZoo analytics, Everseen Visual AI, Kroger Precision Marketing, 84.51° analytics, KroGO smart carts, and EDGE shelving. Alpha Modus is seeking treble damages, attorneys' fees, and a permanent injunction, citing Kroger's alleged willful infringement of their patent portfolio.
Alpha Modus (AMOD) ha depositato la sua seconda causa per violazione di brevetto contro Kroger presso la Eastern District of Texas il 29 agosto 2025. L'azione giudiziaria prende di mira l'ecosistema di vendita al dettaglio digitale di Kroger, sostenendo la violazione di sette brevetti e di una domanda di brevetto in corso relativa a monitoraggio dei consumatori in tempo reale, pubblicità potenziata dall'IA, casse senza attrito e tecnologie di gestione dell'inventario.
La causa contesta specificamente diverse tecnologie di Kroger, tra cui Barrows Connected Store, BlueZoo analytics, Everseen Visual AI, Kroger Precision Marketing, 84.51° analytics, KroGO smart carts e EDGE shelving. Alpha Modus chiede danni triplicati, spese legali e un'ingiunzione permanente, sostenendo la presunta violazione intenzionale del proprio portafoglio di brevetti da parte di Kroger.
Alpha Modus (AMOD) presentó su segunda demanda por infracción de patentes contra Kroger en el Distrito Este de Texas el 29 de agosto de 2025. La demanda apunta al ecosistema minorista digital de Kroger, alegando la infracción de siete patentes y una solicitud de patente pendiente relacionadas con monitoreo de consumidores en tiempo real, publicidad potenciada por IA, pago sin fricciones y tecnologías de gestión de inventario.
La acción legal impugna concretamente varias tecnologías de Kroger, incluidas Barrows Connected Store, BlueZoo analytics, Everseen Visual AI, Kroger Precision Marketing, 84.51° analytics, KroGO smart carts y EDGE shelving. Alpha Modus solicita daños triplicados, honorarios de abogados y una orden judicial permanente, citando la presunta infracción deliberada de su cartera de patentes por parte de Kroger.
Alpha Modus (AMOD)는 2025년 8월 29일 텍사스 동부지방법원에 Kroger를 상대로 두 번째 특허침해 소송을 제기했습니다. 이 소송은 Kroger의 디지털 리테일 생태계를 겨냥하며, 실시간 소비자 모니터링, AI 기반 광고, 원활한 결제, 재고 관리 기술과 관련된 7건의 특허와 1건의 출원 중인 특허의 침해를 주장합니다.
소장은 특히 Barrows Connected Store, BlueZoo analytics, Everseen Visual AI, Kroger Precision Marketing, 84.51° analytics, KroGO smart carts, EDGE shelving 등 Kroger의 여러 기술을 문제 삼습니다. Alpha Modus는 배상금의 3배, 변호사 비용 및 영구 금지명령을 청구하며 Kroger의 고의적 특허 침해를 주장하고 있습니다.
Alpha Modus (AMOD) a déposé sa deuxième plainte pour violation de brevets contre Kroger devant le district Est du Texas le 29 août 2025. La plainte vise l'écosystème de vente au détail numérique de Kroger, alléguant la violation de sept brevets et d'une demande de brevet en instance liée à la surveillance des consommateurs en temps réel, la publicité alimentée par l'IA, le paiement fluide et les technologies de gestion des stocks.
L'action en justice conteste spécifiquement plusieurs technologies de Kroger, notamment Barrows Connected Store, BlueZoo analytics, Everseen Visual AI, Kroger Precision Marketing, 84.51° analytics, KroGO smart carts et EDGE shelving. Alpha Modus demande des dommages-intérêts triplés, les frais d'avocats et une injonction permanente, alléguant une violation délibérée de son portefeuille de brevets par Kroger.
Alpha Modus (AMOD) hat am 29. August 2025 die zweite Klage wegen Patentverletzung gegen Kroger beim Eastern District of Texas eingereicht. Die Klage richtet sich gegen Krogers digitales Einzelhandels-Ökosystem und wirft die Verletzung von sieben Patenten sowie einer anhängigen Patentanmeldung im Zusammenhang mit Echtzeit-Kundenüberwachung, KI-gestützter Werbung, nahtlosen Checkout- und Bestandsverwaltungstechnologien vor.
Die rechtliche Auseinandersetzung beanstandet insbesondere mehrere Technologien von Kroger, darunter Barrows Connected Store, BlueZoo analytics, Everseen Visual AI, Kroger Precision Marketing, 84.51° analytics, KroGO smart carts und EDGE shelving. Alpha Modus verlangt dreifache Schadensersatzleistungen, Anwaltskosten und eine dauerhafte Einstweilige Verfügung und beruft sich auf eine angeblich vorsätzliche Verletzung seines Patentportfolios durch Kroger.
- Strong patent portfolio cited by major companies in AI-driven retail technology
- Company actively enforcing intellectual property rights against major retail players
- Potential for significant monetary damages if lawsuit succeeds
- Company open to licensing partnerships, indicating potential revenue streams
- Litigation outcomes are uncertain and could be costly
- Legal proceedings may be lengthy and resource-intensive
- Potential challenges in proving willful infringement claims
Insights
Alpha Modus escalates IP conflict with Kroger through comprehensive patent lawsuit targeting core digital retail technologies.
This new litigation represents a significant escalation in Alpha Modus's intellectual property enforcement strategy. Unlike their previous lawsuit which targeted Kroger's implementation of Cooler Screens technology, this action directly challenges seven existing patents plus one pending patent that allegedly cover fundamental technologies in Kroger's digital ecosystem.
The lawsuit's scope is remarkably broad, targeting nearly every aspect of Kroger's digital retail infrastructure: Barrows Connected Store, BlueZoo analytics, Everseen Visual AI, Kroger Precision Marketing, 84.51° analytics, KroGO smart carts, Scan, Bag, Go, Kroger Pay, QueVision, and EDGE shelving. These systems represent core components of Kroger's digital transformation strategy.
The filing in the Eastern District of Texas is strategically significant, as this jurisdiction has historically been favorable to patent holders. The complaint's allegations of willful infringement are particularly consequential, as they open the door to treble damages under U.S. patent law, potentially multiplying any monetary award by three.
Alpha Modus's CEO statement that they "will not accept anything less than being paid what we are owed" suggests they're positioning for a substantial settlement rather than just licensing fees. The request for a permanent injunction is especially aggressive, as it could theoretically force Kroger to disable key digital systems pending resolution.
This case exemplifies the intensifying battles over intellectual property in retail technology as traditional retailers digitize operations. The outcome could significantly impact both companies' valuations and future technology implementation strategies.
CORNELIUS, N.C., Sept. 02, 2025 (GLOBE NEWSWIRE) -- Alpha Modus, Corp. (“Alpha Modus”), a leading innovator in AI-driven retail technology, filed its second patent infringement lawsuit against The Kroger Co. (“Kroger”), on August 29, 2025, in the United States District Court for the Eastern District of Texas. The lawsuit alleges that Kroger is willfully infringing on a wide range of Alpha Modus’s patents that form the backbone of next-generation retail technology.
In contrast to the prior action, which focused on Kroger’s implementation of Cooler Screens, this subsequent complaint is directed at Kroger itself with respect to its own digital platforms. The complaint asserts seven patents, and a soon to issue patent application, encompassing technologies relating to real-time consumer monitoring, AI-powered advertising, seamless checkout, and advanced inventory management. The accused Kroger technologies include Barrows Connected Store with BlueZoo analytics, Everseen Visual AI technology, Kroger Precision Marketing, 84.51° analytics, KroGO smart carts, Scan, Bag, Go, Kroger Pay, QueVision, and EDGE shelving.
“Settling our dispute over Cooler Screens did not mean Kroger had a free pass to infringe Alpha Modus’s broader portfolio,” said William Alessi, CEO of Alpha Modus. “Kroger must face up to the fact that it is infringing directly on Alpha Modus’s technology. We will not accept anything less than being paid what we are owed and securing proper licensing moving forward.”
Alpha Modus alleges that Kroger continued rolling out infringing technologies even after being made fully aware of Alpha Modus’s patent rights. The lawsuit seeks treble damages, attorneys’ fees, and a permanent injunction, citing Kroger’s willful disregard of Alpha Modus’s intellectual property rights.
“This isn’t about one vendor relationship or one deployment—it’s about a retail giant choosing to build its digital future on technology covered by Alpha Modus’s patents,” added Alessi. “We are confident in our position, and we will enforce our rights as far as needed.”
Alpha Modus’s patent portfolio has been cited by some of the world’s largest companies and underpins key innovations in AI-driven retail. The company continues to welcome licensing partnerships, but it will not hesitate to pursue litigation when its rights are violated.
For more information, visit: www.alphamodus.com
About Alpha Modus Holdings, Inc.
Alpha Modus Holdings, Inc. (NASDAQ: AMOD) is redefining the retail experience through its patented AI technologies, intelligent kiosks, and targeted consumer engagement tools. By integrating innovation with infrastructure, Alpha Modus is unlocking new monetization pathways for retailers and fintech providers alike.
For more information and to access Alpha Modus’ press room, visit: https://alphamodus.com/press-room/
Forward-Looking Statements
This press release includes “forward-looking statements” within the meaning of the “safe harbor” provisions of the United States Private Securities Litigation Reform Act of 1995. Alpha Modus’s actual results may differ from their expectations, estimates, and projections, and, consequently, you should not rely on these forward-looking statements as predictions of future events. Words such as “expect,” “estimate,” “project,” “budget,” “forecast,” “anticipate,” “intend,” “plan,” “may,” “will,” “could,” “should,” “believes,” “predicts,” “potential,” “continue,” and similar expressions (or the negative versions of such words or expressions) are intended to identify such forward-looking statements, but are not the exclusive means of identifying these statements. These forward-looking statements include, without limitation, Alpha Modus’s expectations with respect to future performance.
Alpha Modus cautions readers not to place undue reliance upon any forward-looking statements, which speak only as of the date made. Alpha Modus does not undertake or accept any obligation or undertaking to release publicly any updates or revisions to any forward-looking statements to reflect any change in its expectations or any change in events, conditions, or circumstances on which any such statement is based.
Contact Information
Investor Relations
Alpha Modus Holdings, Inc.
Email: ir@alphamodus.com
Website: www.alphamodus.com
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FAQ
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