CX360, Inc. Commends FCC Decision to Require SMS Georouting for the 988 Suicide & Crisis Lifeline
CX360 (NYSE:APO) welcomes the FCC's decision to mandate SMS georouting capabilities for the 988 Suicide & Crisis Lifeline. The company, through its Mosaicx division under WestCX, provides intelligent routing technology that supports both georouting and call routing for the crisis lifeline.
The new FCC regulation builds on their October decision for voice services, ensuring that help seekers receive localized care through text messaging while maintaining the 988 Lifeline's centralized routing system. The technology enables specialized crisis care and resources for diverse communities, including veterans and Spanish speakers.
CX360 (NYSE:APO) accoglie con favore la decisione della FCC di rendere obbligatorie le funzionalità di georouting SMS per la 988 Suicide & Crisis Lifeline. La società, tramite la sua divisione Mosaicx sotto WestCX, fornisce una tecnologia intelligente di instradamento che supporta sia il georouting sia l'instradamento delle chiamate per la linea di crisi.
La nuova normativa della FCC si basa sulla decisione di ottobre riguardante i servizi vocali, garantendo che chi cerca aiuto riceva assistenza localizzata tramite messaggi di testo, mantenendo al contempo il sistema centralizzato di instradamento della linea 988. La tecnologia consente di offrire cure specializzate e risorse per comunità diverse, inclusi veterani e parlanti spagnoli.
CX360 (NYSE:APO) acoge con satisfacción la decisión de la FCC de exigir capacidades de georuteo por SMS para la 988 Suicide & Crisis Lifeline. La empresa, a través de su división Mosaicx bajo WestCX, ofrece tecnología inteligente de enrutamiento que soporta tanto el georuteo como el enrutamiento de llamadas para la línea de crisis.
La nueva regulación de la FCC se basa en su decisión de octubre para servicios de voz, asegurando que quienes buscan ayuda reciban atención localizada mediante mensajes de texto, manteniendo al mismo tiempo el sistema centralizado de enrutamiento de la línea 988. La tecnología permite cuidados especializados y recursos para diversas comunidades, incluidos veteranos y hablantes de español.
CX360 (NYSE:APO)는 988 Suicide & Crisis Lifeline에 대한 SMS 지오라우팅 기능을 의무화하는 FCC의 결정을 환영합니다. 회사는 WestCX 산하의 Mosaicx 부서를 통해 위기 핫라인을 위한 지오라우팅과 통화 라우팅을 지원하는 지능형 라우팅 기술을 제공합니다.
새로운 FCC 규정은 10월 음성 서비스 결정에 기반하여, 도움을 요청하는 이들이 문자 메시지를 통해 지역화된 지원을 받을 수 있도록 하면서 988 Lifeline의 중앙 집중식 라우팅 시스템을 유지합니다. 이 기술은 재향군인과 스페인어 사용자를 포함한 다양한 커뮤니티에 특화된 위기 관리 및 자원을 제공합니다.
CX360 (NYSE:APO) accueille favorablement la décision de la FCC d'imposer des capacités de géoroutage SMS pour la 988 Suicide & Crisis Lifeline. L'entreprise, via sa division Mosaicx sous WestCX, fournit une technologie de routage intelligente qui prend en charge à la fois le géoroutage et le routage des appels pour la ligne de crise.
La nouvelle réglementation de la FCC s'appuie sur leur décision d'octobre concernant les services vocaux, garantissant que les personnes en détresse reçoivent une aide localisée par messagerie texte tout en maintenant le système de routage centralisé de la ligne 988. Cette technologie permet des soins spécialisés en cas de crise et des ressources pour diverses communautés, y compris les anciens combattants et les hispanophones.
CX360 (NYSE:APO) begrüßt die Entscheidung der FCC, SMS-Georouting-Funktionen für die 988 Suicide & Crisis Lifeline verbindlich einzuführen. Das Unternehmen bietet über seine Mosaicx-Division unter WestCX intelligente Routing-Technologie, die sowohl Georouting als auch Anrufrouting für die Krisenhotline unterstützt.
Die neue FCC-Regelung baut auf ihrer Oktober-Entscheidung für Sprachdienste auf und stellt sicher, dass Hilfesuchende durch Textnachrichten lokalisierte Unterstützung erhalten, während das zentrale Routing-System der 988 Lifeline beibehalten wird. Die Technologie ermöglicht spezialisierte Krisenbetreuung und Ressourcen für vielfältige Gemeinschaften, einschließlich Veteranen und spanischsprachigen Nutzern.
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New decision ensures help seekers receive localized support across communication channels
OMAHA, Neb., July 24, 2025 (GLOBE NEWSWIRE) -- CX360, Inc. (“Mosaicx”), a leader in AI-powered customer experience solutions and part of WestCX under the West Technology Group portfolio, applauds today’s decision by Chairman Carr and the Federal Communications Commission (FCC) to adopt new regulations requiring text providers to develop a system for georouting text messages to the 988 Suicide & Crisis Lifeline. This decision builds on the FCC’s decision last October for voice services and further enables help seekers to receive localized care, maintains the 988 Lifeline’s centralized routing system and promotes a uniform standard of care for people experiencing a mental health crisis.
Mosaicx provides the intelligent routing technology that supports both georouting and routing of calls from all help seekers, ensuring specialized crisis care and resources for diverse communities, including at-risk groups such as veterans and Spanish speakers.
“We applaud Chairman Carr and the other FCC Commissioners for working with the industry to enable texting as a means of expanding the communications options to better help individuals when they are experiencing a moment in crisis,” said Sam Meckey, president of WestCX. “This decision highlights the FCC’s commitment to ensuring help seekers receive the benefits of georouting either over voice calls or texting while protecting their privacy. We again applaud them for recognizing the importance of maintaining the centralized structure of the 988 Lifeline to support this effort and for giving the industry a sufficient timeline for incorporating texting into 988 Lifeline.”
Mosaicx’ ongoing partnership with Vibrant Emotional Health, the 988 Lifeline network administrator, continues to advance the accessibility, responsibility, and efficiency of this vital resource.
If you or someone you know is struggling or in crisis, help is available. Text or call 988 or visit 988lifeline.org for 24/7 support.
To learn more about Mosaicx and its involvement in advancing the 988 Lifeline, visit mosaicx.com.
About Mosaicx
Mosaicx is an AI-native platform that uses machine learning and agentic AI to automate interactions with customers and employees. Its next-generation customer engagement technology enables intelligent and adaptive self-service interactions across voice, SMS, email, and web chat channels, creating positive and human-like interactions that drive improved customer and employee satisfaction. Mosaicx brings over 30 years of experience delivering enterprise CX solutions and is part of WestCX, within West Technology Group, LLC, controlled by affiliates of certain funds managed by Apollo Global Management, Inc. (NYSE: APO).
Media Contact
Lucy Meneghello
Communiqué PR
mosaicxpr@communiquepr.com
206-282-4923 ext. 129
FAQ
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