Caesars Entertainment and Bread Financial Introduce New Caesars Rewards® Prestige Visa, a Premium-Level Credit Card Allowing Caesars Rewards Members to Earn Tier Status Faster and Unlock Luxury Rewards with Every Purchase
Bread Financial (NYSE:BFH) and Caesars Entertainment have launched the new Caesars Rewards Prestige Visa Signature credit card, a premium-level card offering enhanced rewards and benefits. For a $149 annual fee, cardmembers receive benefits valued at up to $450 annually, including a complimentary hotel night (up to $300), $50 Slot Play, and $100 dining credit.
The card offers accelerated earning rates with 7 Reward Credits per $1 spent at Caesars destinations. New cardholders can earn up to 25,000 Tier Credits in their first year through welcome offers and spending bonuses. The card complements the existing Caesars Rewards Visa suite and features no foreign transaction fees.
Bread Financial (NYSE:BFH) e Caesars Entertainment hanno lanciato la nuova carta di credito Caesars Rewards Prestige Visa Signature, una carta di livello premium che offre ricompense e vantaggi migliorati. Con un costo annuale di 149 dollari, i titolari della carta ricevono benefici per un valore fino a 450 dollari all'anno, tra cui una notte in hotel gratuita (fino a 300 dollari), 50 dollari di Slot Play e 100 dollari di credito per la ristorazione.
La carta offre tassi di guadagno accelerati con 7 Crediti Premio per ogni dollaro speso nelle strutture Caesars. I nuovi titolari possono accumulare fino a 25.000 Crediti Tier nel primo anno grazie a offerte di benvenuto e bonus di spesa. La carta integra la gamma esistente di carte Caesars Rewards Visa e non prevede commissioni sulle transazioni estere.
Bread Financial (NYSE:BFH) y Caesars Entertainment han lanzado la nueva tarjeta de crédito Caesars Rewards Prestige Visa Signature, una tarjeta de nivel premium que ofrece recompensas y beneficios mejorados. Por una cuota anual de 149 dólares, los titulares reciben beneficios valorados en hasta 450 dólares anuales, que incluyen una noche de hotel gratuita (hasta 300 dólares), 50 dólares en Slot Play y 100 dólares en crédito para restaurantes.
La tarjeta ofrece tasas aceleradas de acumulación con 7 Créditos de Recompensa por cada dólar gastado en destinos Caesars. Los nuevos titulares pueden ganar hasta 25,000 Créditos de Nivel en su primer año mediante ofertas de bienvenida y bonos por gasto. La tarjeta complementa la suite existente de tarjetas Caesars Rewards Visa y no tiene cargos por transacciones en el extranjero.
Bread Financial (NYSE:BFH)와 Caesars Entertainment가 새로운 Caesars Rewards Prestige Visa Signature 신용카드를 출시했습니다. 이 프리미엄 카드로 향상된 보상과 혜택을 제공합니다. 연회비 149달러로 카드 회원은 최대 연간 450달러 상당의 혜택을 받으며, 여기에는 무료 호텔 숙박권(최대 300달러), 50달러 슬롯 플레이, 100달러 식사 크레딧이 포함됩니다.
이 카드는 Caesars 리조트에서 지출하는 1달러당 7 리워드 크레딧을 제공하는 가속 적립률을 자랑합니다. 신규 카드 회원은 환영 보너스와 지출 보너스를 통해 첫 해에 최대 25,000 티어 크레딧을 적립할 수 있습니다. 이 카드는 기존 Caesars Rewards Visa 카드 제품군을 보완하며 해외 거래 수수료가 없습니다.
Bread Financial (NYSE:BFH) et Caesars Entertainment ont lancé la nouvelle carte de crédit Caesars Rewards Prestige Visa Signature, une carte premium offrant des récompenses et avantages améliorés. Pour une cotisation annuelle de 149 $, les titulaires bénéficient d'avantages d'une valeur allant jusqu'à 450 $ par an, incluant une nuit d'hôtel gratuite (jusqu'à 300 $), 50 $ de crédits pour les jeux de machines à sous et 100 $ de crédit restauration.
La carte propose des taux d'accumulation accélérés avec 7 crédits de récompense par dollar dépensé dans les établissements Caesars. Les nouveaux titulaires peuvent gagner jusqu'à 25 000 crédits de niveau durant leur première année grâce aux offres de bienvenue et bonus de dépenses. Cette carte complète la gamme existante Caesars Rewards Visa et ne facture pas de frais de transaction à l'étranger.
Bread Financial (NYSE:BFH) und Caesars Entertainment haben die neue Caesars Rewards Prestige Visa Signature Kreditkarte vorgestellt, eine Premium-Karte mit verbesserten Belohnungen und Vorteilen. Für eine Jahresgebühr von 149 USD erhalten Karteninhaber Vorteile im Wert von bis zu 450 USD jährlich, darunter eine kostenlose Hotelnacht (bis zu 300 USD), 50 USD Slot Play und 100 USD Essensguthaben.
Die Karte bietet beschleunigte Verdienstmöglichkeiten mit 7 Reward Credits pro ausgegebenem Dollar bei Caesars-Zielen. Neue Karteninhaber können im ersten Jahr durch Willkommensangebote und Ausgabenboni bis zu 25.000 Tier Credits sammeln. Die Karte ergänzt die bestehende Caesars Rewards Visa-Serie und erhebt keine Auslandstransaktionsgebühren.
- None.
- Success depends on consumer adoption and spending patterns
- Competitive market for premium credit cards may impact growth potential
Insights
Bread Financial's partnership with Caesars expands revenue opportunities through a premium credit card with strong value proposition and loyalty integration.
This new premium credit card launch represents a strategic expansion of Bread Financial's partnership with Caesars Entertainment, moving beyond their existing card relationship into the higher-margin premium card segment. The $149 annual fee structure positions this offering in the mid-tier premium card market, with a compelling $450 value proposition that includes concrete benefits like a complimentary hotel night, dining credits, and gaming offers.
The card's design focusing on accelerated rewards and tier status achievements is particularly noteworthy. By offering up to 25,000 additional Tier Credits in the first year and ongoing tier advancement opportunities, Bread Financial has created a product that integrates deeply with Caesars' loyalty ecosystem. This approach typically drives higher card usage, retention, and engagement compared to standard co-branded cards.
For Bread Financial, this expansion has several positive implications. Premium cards generally deliver higher interchange revenue, increased average spending per account, and improved customer lifetime value. The tiered approach of maintaining both the standard and premium Caesars cards allows Bread Financial to address multiple customer segments while creating upgrade pathways within their portfolio.
Most importantly, this partnership strengthens Bread Financial's position in the competitive casino/entertainment co-brand card sector, demonstrating their ability to design sophisticated loyalty-integrated financial products for major partners. The timing suggests Bread Financial continues executing on its strategy to diversify revenue through expanded partnerships with established brands that have loyal customer bases.
- New premium-level credit card includes annual complimentary resort night, dining credits, gaming offers and more
- Accelerated rewards create even more show-stopping, value-rich experiences for cardmembers
LAS VEGAS, July 16, 2025 (GLOBE NEWSWIRE) -- Caesars Entertainment (NASDAQ: CZR), the largest casino entertainment company in the U.S., is playing a bold new hand by launching a second, elevated, Caesars Rewards® Visa Signature credit card with Bread Financial (NYSE: BFH), a tech-forward financial services company that provides simple, personalized payment, lending and saving solutions. For a
Cardmembers will receive Prestige Perks worth up to
- A complimentary hotel night upon anniversary (up to
$300) * $50 Slot Play*$100 Caesars dining credit*- Accelerated earn rates for Caesars Rewards destinations at seven Reward Credits® per
$1 spent*
"Caesars Entertainment has always been about giving our members unmatched access to the best experiences in the industry," said Josh Jones, chief marketing officer at Caesars Entertainment. "Through our world-class Caesars Rewards program and our relationship with Bread Financial, we're expanding the ways our members can earn and enjoy perks—from one-of-a-kind experiences, exceptional dining options, accelerated status opportunities and more - this new card option brings even more excitement, value and VIP treatment to every guest staying and playing with Caesars Entertainment."
"The Caesars Rewards Prestige Visa credit card gives cardmembers more ways to earn rewards immediately on everyday purchases and unlock exclusive perks on travel, entertainment, dining and gaming —making every tap a step closer to their next unforgettable Caesars experience," said Val Greer, EVP and chief commercial officer at Bread Financial. "This new credit card offers Caesars’ most dedicated members additional opportunities to make each purchase even more rewarding."
Additionally, the credit card provides more ways to earn Tier Credits through welcome offers and annual bonuses, enabling members to achieve their Caesars Rewards loyalty program tiers faster. New cardholders can earn up to 25,000 additional Tier Credits in their first year*.
Welcome Offer
- Platinum Status upgrade*
- 2,500 Tier Credits after first purchase outside of Caesars Rewards destinations*
- 20,000 Reward Credits and 2,500 Tier Credits after
$1,000 spend outside of Caesars Rewards destinations*
Annual Bonuses
- 2,500 Tier Credits with
$5,000 annual spend + another 2,500 Tier Credits with$10,000 annual spend* - 15,000 Tier Credits with
$50,000 annual spend*
The new credit card adds to the existing Caesars Rewards Visa suite, including the Caesars Rewards Visa Signature Credit Card. Whether members are gaming, dining, or on the go, Caesars and Bread Financial have cardmembers covered with two distinct credit card programs to choose from and limitless ways to earn. The Caesars Rewards Visa card has also been elevated with a sophisticated new black design, bringing a sleek, modern edge to a card that delivers everyday perks with timeless luxury. For more information, please visit caesarsrewards.com/visa.
* Visit caesarsrewards.com/visa to review important terms, conditions, and limitations on cardholder benefits.
About Caesars Entertainment, Inc.
Caesars Entertainment, Inc. (NASDAQ: CZR) is the largest casino entertainment company in the U.S. and one of the world's most diversified casino entertainment providers. Since its beginning in Reno, NV, in 1937, Caesars Entertainment, Inc. has grown through the development of new resorts, expansions and acquisitions. Caesars Entertainment, Inc.'s resorts operate primarily under the Caesars®, Harrah's®, Horseshoe® and Eldorado® brand names. Caesars Entertainment, Inc. offers diversified gaming, entertainment and hospitality amenities, one-of-a-kind destinations, and a full suite of mobile and online gaming and sports betting experiences. All tied to its industry-leading Caesars Rewards® loyalty program, the company focuses on building value with its guests through a unique combination of impeccable service, operational excellence and technology leadership. Caesars is committed to its Team Members, suppliers, communities and the environment through its PEOPLE PLANET PLAY framework. Know When To Stop Before You Start.® Gambling Problem? Call 1-800-522-4700. For more information, please visit www.caesars.com/corporate. If you think you or someone you care about may have a gambling problem, call 1-877-770-STOP (1-877-770-7867).
About Bread Financial®
Bread Financial® (NYSE: BFH) is a tech-forward financial services company that provides simple, personalized payment, lending and saving solutions to millions of U.S. consumers. Our payment solutions, including Bread Financial general purpose credit cards and savings products, empower our customers and their passions for a better life. Additionally, we deliver growth for some of the most recognized brands in travel & entertainment, health & beauty, jewelry and specialty apparel through our private label and co-brand credit cards and pay-over-time products providing choice and value to our shared customers.
To learn more about Bread Financial, our global associates and our sustainability commitments, visit breadfinancial.com or follow us on Instagram and LinkedIn.
Contact
Rachel Stultz, Bread Financial - rachel.stultz@breadfinancial.com
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/ae0d0984-0df4-477b-9734-4de9041fd1f7
FAQ
What are the main benefits of the new Caesars Rewards Prestige Visa card from Bread Financial (NYSE:BFH)?
How many Tier Credits can new Caesars Rewards Prestige Visa cardholders earn in the first year?
What is the annual fee for the Bread Financial's Caesars Rewards Prestige Visa card?
What are the welcome bonus requirements for the new Caesars Prestige Visa card?
How does the new Caesars Rewards Prestige Visa card earn rewards at Caesars properties?
