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Global Technology Provider Selects HawkSearch to Power Mobile Commerce Platform

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Bridgeline Digital (NASDAQ:BLIN) announced that a Middle East-based global technology firm has chosen HawkSearch to enhance its mobile commerce platform. The implementation will provide AI-powered search capabilities in both English and Arabic languages.

The integration will deliver personalized results based on user behavior, location, and trending data. Merchants will have access to merchandising tools including boost and bury, autocomplete, and customer group filtering features. The mobile-first implementation leverages HawkSearch's flexible API and SaaS Hybrid infrastructure, designed for high-speed performance and scalability in mobile environments.

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Positive

  • Expansion into Middle Eastern market with new enterprise client
  • Implementation of multilingual capabilities enhancing market reach
  • Mobile-first approach targeting growing mobile commerce segment

Negative

  • None.

News Market Reaction 1 Alert

-6.71% News Effect

On the day this news was published, BLIN declined 6.71%, reflecting a notable negative market reaction.

Data tracked by StockTitan Argus on the day of publication.

AI-Powered Search Delivers Multilingual Personalization and High-Speed Product Discovery

WOBURN, MASSACHUSETTS / ACCESS Newswire / April 10, 2025 / Bridgeline Digital, Inc. (NASDAQ:BLIN), a leader in AI-driven marketing technology, announced that a global technology firm based in the Middle East has selected HawkSearch to power intelligent search and product discovery for its growing mobile commerce platform.

The technology firm will integrate HawkSearch to deliver AI-personalized results in both English and Arabic, creating a more dynamic and intuitive user experience across the app. Shoppers will benefit from real-time recommendations based on behavior, location, and trending data-while merchants can optimize product placement using merchandising tools such as boost and bury, autocomplete, and customer group filtering.

Built on HawkSearch's flexible API and SaaS Hybrid infrastructure, the mobile-first implementation is engineered for high-speed performance and scalability-ensuring enterprise-grade results in a fast-moving, mobile environment.

"This implementation highlights how HawkSearch brings advanced eCommerce discovery to a new generation of mobile-first users," said Ari Kahn, CEO of Bridgeline. "From multilingual capabilities to customer group-specific personalization, our solution is built for ambitious, digitally driven brands to scale."

About Bridgeline

Bridgeline helps companies grow online revenue by increasing traffic, conversion rates, and average order value. To learn more, visit www.bridgeline.com.

Contact:

Danielle Colvin
SVP of Marketing
Bridgeline
press@bridgeline.com

SOURCE: Bridgeline Digital



View the original press release on ACCESS Newswire

FAQ

What new partnership did Bridgeline Digital (BLIN) announce in April 2025?

Bridgeline Digital announced a partnership with a global technology firm from the Middle East to implement HawkSearch for their mobile commerce platform.

What features does HawkSearch provide for BLIN's new Middle Eastern client?

HawkSearch provides AI-powered multilingual search in English and Arabic, personalized recommendations, and merchant tools for product placement optimization.

How will the HawkSearch integration benefit merchants using BLIN's platform?

Merchants will gain access to merchandising tools including boost and bury features, autocomplete functionality, and customer group filtering capabilities.

What technical infrastructure is BLIN using for the mobile commerce implementation?

BLIN is utilizing HawkSearch's flexible API and SaaS Hybrid infrastructure, optimized for high-speed performance and scalability in mobile environments.
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