Groove Commerce Partners with Bridgeline to Bring AI-Powered Search Functionality to B2B eCommerce Merchants
Rhea-AI Summary
Bridgeline Digital (NASDAQ:BLIN) has announced a strategic partnership with Groove Commerce to integrate its HawkSearch AI technology into B2B eCommerce solutions. The collaboration aims to enhance customer engagement and drive sales by providing AI-powered search functionality to merchants using platforms like BigCommerce and Shopify.
Groove Commerce, with over 17 years of experience in eCommerce design, development, and marketing, will leverage HawkSearch's advanced site search technology to help customers find products more efficiently. This partnership represents a strategic move by Bridgeline to expand its market presence and improve technological accessibility.
Positive
- Strategic partnership expands BLIN's market reach in B2B eCommerce sector
- Integration with major platforms BigCommerce and Shopify increases potential customer base
- Partnership leverages Groove Commerce's 17-year industry experience
Negative
- None.
News Market Reaction 1 Alert
On the day this news was published, BLIN declined 1.36%, reflecting a mild negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
WOBURN, MASSACHUSETTS / ACCESS Newswire / March 13, 2025 / Bridgeline Digital, Inc. (NASDAQ:BLIN), a leader in AI-powered marketing technology, announces its partnership with Groove Commerce, a leading B2B eCommerce agency specializing in eCommerce marketing, web design, and development, to leverage Bridgeline's HawkSearch AI technology to enhance customer engagement and drive sales for B2B eCommerce merchants.
HawkSearch is a recognized leader in site search technology whose solutions help customers find the exact products they are looking for. Groove Commerce will partner with HawkSearch to expand its offerings for B2B eCommerce merchants to include AI-powered search technology.
Groove Commerce brings over 17 years of experience in eCommerce design, development, and marketing. The partnership gives users of BigCommerce, Shopify, and other eCommerce Platforms easy access to HawkSearch AI-powered search.
Ari Kahn, CEO of Bridgeline Digital, stated, "Our partnership with Groove Commerce is a crucial component in our strategy to broaden our market presence and enhance technological accessibility for our customers. We are committed to delivering a superior search solution that meets the evolving needs of online shoppers."
Ethan Giffin, CEO & Founder at Groove Commerce, remarked, "By integrating HawkSearch, we enhance our ability to bring the best search experience to consumers, aligning with our dedication to always keeping the human experience at the center of every digital solution we build. Together, we are set to deliver intuitive search results to improve the shopping process for our clients' customers."
About Groove Commerce
Groove Commerce is a full-service eCommerce agency based in Baltimore, Maryland. Founded in 2007, Groove Commerce has been delivering innovative eCommerce marketing, web design, and development services for over 17 years. To learn more, please visit https://www.groovecommerce.com/.
Contact:
Ethan Giffin
CEO & Founder
info@groovecommerce.com
About Bridgeline
Bridgeline helps companies grow online revenue by increasing traffic, conversion rates, and average order value. To learn more, please visit www.bridgeline.com.
Contact:
Danielle Colvin
SVP of Marketing
Bridgeline Digital
press@bridgeline.com
SOURCE: Bridgeline Digital
View the original press release on ACCESS Newswire
FAQ
What is the purpose of Bridgeline's partnership with Groove Commerce for BLIN stock?
How will HawkSearch AI technology benefit B2B eCommerce merchants using BLIN's solution?
Which eCommerce platforms will benefit from BLIN's HawkSearch integration through Groove Commerce?
What experience does Groove Commerce bring to the BLIN partnership?
