STOCK TITAN

Leading B2B Lighting Distributor Selects HawkSearch to Power Search on BigCommerce Site

Rhea-AI Impact
(Low)
Rhea-AI Sentiment
(Neutral)
Tags

Bridgeline Digital (NASDAQ:BLIN) announced that a major B2B lighting distributor has chosen HawkSearch to enhance search functionality on its BigCommerce platform. The implementation will cover a catalog of over 10,000 SKUs, featuring Hybrid Search, Product Recommendations, and Unit of Measure capabilities.

The solution aims to improve product discovery and optimize the B2B shopping experience by supporting complex product data and industry-specific requirements. This partnership reinforces HawkSearch's position in both the lighting vertical and B2B space.

Bridgeline Digital (NASDAQ:BLIN) ha annunciato che un importante distributore B2B di illuminazione ha scelto HawkSearch per migliorare la funzionalità di ricerca sulla sua piattaforma BigCommerce. L'implementazione riguarderà un catalogo di oltre 10.000 SKU, includendo Hybrid Search, Raccomandazioni di Prodotti e funzionalità di Unità di Misura.

La soluzione punta a facilitare la scoperta dei prodotti e ottimizzare l'esperienza di acquisto B2B, supportando dati complessi e requisiti specifici del settore. Questa collaborazione rafforza la posizione di HawkSearch sia nel settore dell'illuminazione sia nello spazio B2B.

Bridgeline Digital (NASDAQ:BLIN) anunció que un importante distribuidor B2B de iluminación ha elegido HawkSearch para mejorar la funcionalidad de búsqueda en su plataforma BigCommerce. La implementación cubrirá un catálogo de más de 10,000 SKUs, incluyendo Búsqueda Híbrida, Recomendaciones de Productos y capacidades de Unidad de Medida.

La solución tiene como objetivo mejorar el descubrimiento de productos y optimizar la experiencia de compra B2B, apoyando datos complejos y requisitos específicos de la industria. Esta asociación refuerza la posición de HawkSearch tanto en el sector de iluminación como en el espacio B2B.

Bridgeline Digital (NASDAQ:BLIN)은 주요 B2B 조명 유통업체가 BigCommerce 플랫폼에서 검색 기능을 강화하기 위해 HawkSearch를 선택했다고 발표했습니다. 이번 도입은 10,000개 이상의 SKU를 포함한 카탈로그에 대해 하이브리드 검색, 제품 추천, 단위 측정 기능을 제공할 예정입니다.

이 솔루션은 복잡한 제품 데이터와 업계별 요구사항을 지원하여 제품 발견을 개선하고 B2B 쇼핑 경험을 최적화하는 것을 목표로 합니다. 이번 파트너십은 조명 분야와 B2B 시장에서 HawkSearch의 입지를 더욱 강화합니다.

Bridgeline Digital (NASDAQ:BLIN) a annoncé qu'un important distributeur B2B dans le secteur de l'éclairage a choisi HawkSearch pour améliorer la fonctionnalité de recherche sur sa plateforme BigCommerce. La mise en œuvre concernera un catalogue de plus de 10 000 références, intégrant la recherche hybride, les recommandations de produits et les fonctionnalités d'unité de mesure.

Cette solution vise à faciliter la découverte des produits et à optimiser l'expérience d'achat B2B en prenant en charge des données produits complexes et des exigences spécifiques au secteur. Ce partenariat renforce la position de HawkSearch tant dans le secteur de l'éclairage que dans l'univers B2B.

Bridgeline Digital (NASDAQ:BLIN) gab bekannt, dass ein großer B2B-Beleuchtungsvertrieb HawkSearch ausgewählt hat, um die Suchfunktionalität auf seiner BigCommerce-Plattform zu verbessern. Die Implementierung umfasst einen Katalog mit über 10.000 SKUs und beinhaltet Hybrid Search, Produktempfehlungen und Maßeinheiten-Funktionen.

Die Lösung zielt darauf ab, die Produktsuche zu verbessern und das B2B-Einkaufserlebnis zu optimieren, indem komplexe Produktdaten und branchenspezifische Anforderungen unterstützt werden. Diese Partnerschaft stärkt HawkSearchs Position sowohl im Beleuchtungssektor als auch im B2B-Bereich.

Positive
  • New client acquisition in B2B lighting sector
  • Implementation across large catalog of 10,000+ SKUs
  • Expansion of presence in lighting vertical market
Negative
  • None.

WOBURN, MA / ACCESS Newswire / July 10, 2025 / Bridgeline Digital, Inc. (NASDAQ:BLIN), a leader in AI-driven marketing technology, announced today that a leading B2B lighting distributor has selected HawkSearch to drive search and product discovery across its BigCommerce webstore.

The distributor will deploy HawkSearch across a catalog of more than 10,000 SKUs, utilizing its advanced capabilities to deliver fast, accurate results and an optimized B2B shopping experience. With support for complex product data and industry-specific requirements, HawkSearch will play a key role in enhancing usability and driving conversions across their digital storefront.

The implementation will include Hybrid Search, Product Recommendations, and Unit of Measure capabilities, critical features for companies managing technical product catalogs with varying measurement standards and purchasing behaviors.

"This win strengthens our position in the lighting vertical and reinforces HawkSearch's value in the B2B space," said Ari Kahn, CEO of Bridgeline. "Our platform continues to prove itself as the AI-powered solution of choice for manufacturers and distributors looking to optimize digital product discovery."

About Bridgeline
Bridgeline helps companies grow online revenue by increasing traffic, conversion rates, and average order value. To learn more, visit www.bridgeline.com.

Contact:
Danielle Colvin
SVP of Marketing
Bridgeline Digital
press@bridgeline.com

SOURCE: Bridgeline Digital



View the original press release on ACCESS Newswire

FAQ

What new partnership did Bridgeline Digital (BLIN) announce in July 2025?

Bridgeline Digital announced that a leading B2B lighting distributor selected their HawkSearch platform to power search and product discovery on their BigCommerce webstore.

How many SKUs will HawkSearch manage for the new lighting distributor client?

HawkSearch will manage and optimize search capabilities across a catalog of more than 10,000 SKUs.

What key features will be included in the HawkSearch implementation for the lighting distributor?

The implementation will include Hybrid Search, Product Recommendations, and Unit of Measure capabilities, designed for managing technical product catalogs.

How will this partnership benefit Bridgeline Digital's market position?

This partnership strengthens Bridgeline's position in the lighting vertical and reinforces HawkSearch's value in the B2B space as an AI-powered solution for manufacturers and distributors.
Bridgeline

NASDAQ:BLIN

BLIN Rankings

BLIN Latest News

BLIN Latest SEC Filings

BLIN Stock Data

17.40M
9.47M
20.67%
4.23%
0.55%
Software - Infrastructure
Services-prepackaged Software
Link
United States
WOBURN