Top Garden and Pet Supplier Fetches New Growth Strategy with Bridgeline

Rhea-AI Summary

Bridgeline Digital (NASDAQ: BLIN) announced a partnership with a leading garden and pet supplier to implement its AI-powered site search solution, HawkSearch. The supplier is set to invest over $80,000 into the licensing of HawkSearch for their Optimizely B2B site. This integration will enhance site search and data quality, aiding in personalized recommendations for millions of monthly searches. HawkSearch aims to improve the eCommerce experience by accurately matching search queries, thus streamlining the purchasing process for customers.

Positive

• Secured over $80,000 licensing deal with a top garden and pet supplier.
• HawkSearch offers enhanced eCommerce functionality by improving data quality and personalized recommendations.
• Proven track record of success in B2B industries with existing customers.

Negative

• None.

WOBURN, Mass., Nov. 15, 2022 (GLOBE NEWSWIRE) -- Bridgeline Digital, Inc. (NASDAQ: BLIN), announced that a market leader in the Garden and Pet industries chose its AI-powered site search solution HawkSearch to provide site search, recommendations, and data quality enhancement for their Optimizely B2B site.

The garden and pet supplier has committed to a more than $80,000 license for Bridgeline’s HawkSearch to power personalized recommendations and data quality enhancement capabilities. The supplier will use HawkSearch to power site search functionality for two leading websites with millions of search inquiries each month.

The supplier will leverage HawkSearch's connector plugin to Optimizely’s B2B platform. This connector reduces the complexity and implementation time to integrate the advanced HawkSearch features within Optimizely's B2B platform. HawkSearch's data quality enhancement feature converts units of measure, matching a search for an "8-inch" product with products indexed as "8 inches," "eight inches," etc., to direct visitors to the exact results that elevate the eCommerce experience.

HawkSearch has served the B2B industries for over a decade and has a proven history of powering growth for Optimizely customers such as Cleaner Supply Co., Winston Brands Inc., Crescent Electric, and Collections ETC.

Ari Kahn, CEO of Bridgeline, says, "Bridgeline is dedicated to working with our partner Optimizely to provide growth opportunities for our new customers. We are excited to see how HawkSearch can help this supplier progress its eCommerce roadmap."

About Bridgeline Digital

Bridgeline helps companies grow online revenue by increasing traffic, conversion rates, and average order value. To learn more, please visit www.bridgeline.com.

Contact:

Danielle Erwin

VP of Marketing

Bridgeline Digital

press@bridgeline.com

FAQ

What is the partnership between Bridgeline Digital and the garden and pet supplier?

Bridgeline Digital has partnered with a leading garden and pet supplier to implement its AI-powered site search solution, HawkSearch, for their Optimizely B2B site.

How much is the licensing deal for HawkSearch?

The supplier has committed to a licensing deal worth over $80,000 for Bridgeline's HawkSearch solution.

What features does HawkSearch provide to the supplier?

HawkSearch will enhance site search, provide personalized recommendations, and improve data quality for the supplier's websites.

How does HawkSearch improve the eCommerce experience?

HawkSearch enhances the eCommerce experience by accurately matching search queries, allowing customers to find products more efficiently.