Top Ten Shoe Brands Power Up with Bridgeline in Indonesia
Rhea-AI Summary
Bridgeline Digital (NASDAQ: BLIN) announced that its site search product has been selected by MAP Aktif Adiperkasa to enhance on-site search for ten major shoe brands including New Balance and Converse. MAP Aktif Adiperkasa, a leader in Indonesian retail, serves 280 million people through over 2,600 locations. Bridgeline's solution will optimize search results across 15 sites and improve user experience using Natural Language Processing (NLP), aiming to boost conversion rates for high-SKU catalogs. CEO Ari Kahn emphasizes the platform's capability to drive revenue growth for MAP Aktif Adiperkasa.
Positive
- Partnership with MAP Aktif Adiperkasa to enhance site search for ten brands.
- Utilization of Natural Language Processing (NLP) to improve user experience and conversion rates.
- Access to a large consumer base, serving 280 million people in Indonesia through 2,600 locations.
Negative
- None.
News Market Reaction – BLIN
In the trading session that priced this news, BLIN gained 8.59%, reflecting a notable positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
AI-generated analysis. How Rhea-AI works. Not financial advice.
WOBURN, Mass., Oct. 26, 2022 (GLOBE NEWSWIRE) -- Bridgeline Digital, Inc. (NASDAQ: BLIN), a cloud-based marketing technology software provider, announced today that their site search product has been chosen by MAP Aktif Adiperkasa to power on-site search for ten leading shoe brands.
The leading Indonesian retailer MAP Aktif Adiperkasa has selected Bridgeline to power site search for ten brands, including New Balance, Reebok, Converse, Skechers, and Foot Locker. The retailer distributes products from 150 leading brands to 280 million people in Indonesia, with over 2,600 physical locations throughout the country.
These brands will use Bridgeline across 15 total sites to power relevant search results, category pages, autocomplete, facets, filters, merchandising rules, and product recommendations in multiple languages. The retailer will improve conversions in high-SKU catalogs across several languages by relying on Bridgeline’s Natural Language Processing (NLP). Bridgeline’s NLP product enhances the user experience across all ten brands by recognizing nuances in search queries.
"Bridgeline's powerful site search solution is uniquely qualified to handle the needs of international leaders like MAP Aktif Adiperkasa," says Ari Kahn, CEO of Bridgeline, "I look forward to seeing how Bridgeline can provide value to their customers and grow their revenue."
About Bridgeline Digital
Bridgeline helps companies grow online revenue by increasing traffic, conversion rates, and average order value. Bridgeline's partnerships include Salesforce B2B Commerce, BigCommerce, Magento, and Progress Sitefinity.
To learn more, please visit www.bridgeline.com.
Contact:
Danielle Erwin
VP of Marketing
Bridgeline Digital
press@bridgeline.com
