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BODi Unveils 30 Day Booty Boost, a Results-Driven Fitness Program Designed to Firm, Lift and Shape the Glutes This Summer

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glute activation method technical
A glute activation method is a set of exercises and cues designed to wake up and strengthen the muscles around the buttocks so they engage properly during movement. For investors, it matters because evidence-based activation protocols influence the effectiveness of fitness equipment, digital training programs, rehabilitation services, and wearable devices — affecting product claims, customer outcomes, regulatory scrutiny and market demand much like priming an engine improves overall performance.
isolation work technical
Isolation work is laboratory activity that separates a single substance, cell type, microorganism, or chemical compound from a complex mix so researchers can study or manufacture it on its own. For investors, successful isolation is a critical milestone because it enables reliable testing, drug or product development, quality-controlled manufacturing, and regulatory review—akin to panning for gold so you can test a nugget rather than sift through mud.
prebiotics medical
Prebiotics are indigestible fibers or compounds that selectively feed and encourage the growth of beneficial bacteria in the gut, acting like fertilizer for the microbiome. They matter to investors because consumer demand, product formulations, clinical research and regulatory approval around prebiotic claims can directly affect sales, margins and long-term growth in food, supplement and biotech companies—similar to how a new ingredient can reshape a product market.
probiotics medical
Live microorganisms, often called "good" bacteria, that are added to foods or supplements and are intended to support health when taken in sufficient amounts; think of them as friendly tenants that help keep your gut environment balanced. For investors, probiotics matter because consumer demand, scientific evidence, and regulatory rules determine market size, product labeling, manufacturing standards and potential legal or reimbursement risks, all of which affect sales and company valuations.
creatine medical
Creatine is a naturally occurring compound that helps cells, especially muscle and brain cells, refill their short-term energy stores—think of it as a tiny rechargeable battery that lets tissues sprint, recover, and perform repeated work. Investors care because creatine is a major ingredient in sports nutrition and medical products, so changes in demand, clinical evidence, safety guidance, or regulation can affect sales, product lines, and the valuation of companies that make or sell it.
whey protein medical
Whey protein is the concentrated protein extracted from the liquid left over when milk is turned into cheese, sold as a powdered ingredient for shakes, bars and fortified foods. Investors care because it is a high-margin, fast-growing ingredient in sports nutrition and health products; demand, raw milk prices, production capacity and food-safety rules can all affect a maker’s sales and profit outlook — think of it as a durable ingredient that drives recurring consumer purchases.
cardio/core training technical
Cardio/core training combines cardiovascular exercise (activities that raise heart rate, like running or cycling) with core-strength exercises (movements that strengthen the trunk muscles supporting posture and balance). For investors, it signals a broad consumer need that drives sales and engagement for gyms, fitness apps, wearables, and health services—similar to routine maintenance for a car, regular cardio/core training supports long-term health and recurring spending patterns.
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Powered by BODi’s proven Glute Activation Method, the 30-day program targets all three glute muscles to help build a rounder, fuller, more lifted “peach”

EL SEGUNDO, Calif.--(BUSINESS WIRE)-- BODi (NASDAQ: BODI), the proactive wellness company delivering nutrition, supplements, and proven fitness programs that help people take control of their health inside and out, today announced the launch of its unique new fitness program led by new BODi Super Trainer Chace Collett, 30 Day Booty Boost. Designed to deliver visible glute gains and a healthy total-body transformation, the 30-day program combines precision strength training, targeted supplementation, and accessible nutrition guidance into one streamlined system that eliminates the guesswork.

BODi unveils 30 Day Booty Boost, a results-driven fitness program designed to firm, lift and shape the glutes this summer.

BODi unveils 30 Day Booty Boost, a results-driven fitness program designed to firm, lift and shape the glutes this summer.

While many people think endless squats and lunges are the key to firming and lifting the butt, those common exercises only address part of the posterior chain, and can place more demand on the legs, leading to more gains in the thighs than the glutes.

30 Day Booty Boost uses BODi’s proprietary Glute Activation Method to target all three glute muscles: the maximus, medius, and minimus, through activation, compound lifts, and isolation work. It’s designed to build glutes that are firmer, rounder, fuller, and more lifted, while total-body training sculpts a stronger, leaner, more athletic body without bulking the thighs.

“30 Day Booty Boost is exactly what BODi does best: take a major consumer goal and turn it into a smart, proven, easy-to-follow system,” said Carl Daikeler, co-founder and CEO of BODi. “This is not just another lower-body workout. It is a targeted program built around glute activation, strength training, total-body fitness, nutrition, and supplementation to help people achieve visible results in a way that feels empowering and sustainable. Chace brings incredible energy and expertise to this program, and the result is a workout experience that helps women build strength, shape, confidence, and pride in what their bodies can do.”

The program structure is simple: 30-50 minute workouts, six days a week, with an optional recovery day, including upper-body, total-body, and cardio/core training for healthy full-body results. 30 Day Booty Boost requires a bench, dumbbells, Power Loops, and Strength Slides.

“We created 30 Day Booty Boost to help people train their glutes with intention, precision, and confidence,” said Collett. “This program is about more than just chasing a look. It is about learning how to activate the right muscles, build real strength, and reshape the body in a way that is empowering. If you have wanted to focus on your glutes and see visible change, this program gives you my proven structure, intensity, and support to go after those results in just 30 days.”

Supplements Designed to Support Results

In addition to training, 30 Day Booty Boost is combined with targeted BODi supplements to complement the program and help maximize progress, all while tasting as good as they perform.

  • P90X Lean Muscle Stack - P90X Whey Protein, Pre-Workout, and Creatine work together to fuel results by helping enhance greater, lean glute muscle gains and boost overall strength and performance, each with their proprietary P90X-Factor formulation.
  • Shakeology by BODi - Made with superfoods, prebiotics, probiotics, minerals, vitamins, and 16–17g of protein, Shakeology has delivered more than one billion servings since launch, helping provide vital nutrients often missing from everyday diets to support healthy energy, weight loss, gut health, and immune health.

To mark the launch of the new program, BODi is offering a special Booty Bundle promotion that includes an $80 discount on its Annual Digital Subscription for just $99, which breaks down to $8.25 monthly for a savings of 45% overall, along with a complimentary 14-day serving pack of Shakeology (a value of $69.95) and Power Loops (a value of $29.95). To learn more, discover BODi’s premium nutrition and supplements, or sign up, visit www.BODi.com.

About BODi and The Beachbody Company

BODi is a proactive wellness company delivering nutrition, supplements, and proven fitness programs that help people take control of their health inside and out. With nearly three decades of experience, BODi, formerly Beachbody, has evolved from a leader in home fitness into a comprehensive health and fitness ecosystem designed to help people achieve their goals and lead healthier, more fulfilling lives. Anchored by science-backed nutrition solutions like Shakeology and supported by its portfolio of proven fitness and habit-building programs, including P90X and INSANITY, BODi is creating a more accessible and effective path to long-term health.

Since its inception, BODi has supported more than 30 million customers in achieving lasting results. The company continues to innovate across nutrition and digital fitness to deliver simple, proven solutions for modern lifestyles.

To subscribe and shop, visit BODi.com. For company and investor information, please visit TheBeachbodyCompany.com.

Media Relations:
BODi@aiir.agency

Investor Relations:
IR@BODi.com

Source: BODi