Broadridge Launches Global Digital Assets Solutions
Rhea-AI Summary
Broadridge Financial Solutions (NYSE: BR) has launched Broadridge Digital Assets Solutions to help financial institutions scale their digital asset strategies while ensuring regulatory compliance. The solution includes ClearFi, introduced in October 2024, which aggregates data from hundreds of sources to provide transparent information about digital assets.
The platform bridges traditional finance (TradFi) and decentralized finance (DeFi), serving cryptocurrency exchanges, broker/dealers, wealth managers, digital asset custodians, and investors. According to Mike Tae, Co-President of Broadridge's Investor Communication Solutions Business, the solution aims to democratize investing by providing better access and understanding of digital assets.
The initiative addresses growing demand for disclosure and governance solutions in cryptocurrency and tokenized assets, helping investors access both on-chain and off-chain information about digital assets, including cryptocurrencies, stable coins, and DeFi innovations.
Positive
- Launch of new Digital Assets Solutions platform expands BR's market presence in the growing crypto sector
- ClearFi platform creates new revenue stream through data aggregation services
- Strategic positioning in both traditional finance and DeFi markets increases potential customer base
Negative
- Early stage of digital asset market adoption may limit immediate revenue impact
- Regulatory uncertainties in crypto space could affect solution adoption
News Market Reaction
On the day this news was published, BR declined 2.13%, reflecting a moderate negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
Enabling financial institutions to scale digital asset strategies effectively in compliance with global regulation, while further enhancing investor education and choice
"By leveraging our trusted expertise in data, governance solutions, and investor communications we are helping clients provide useful information to investors and participants in the crypto and digital assets space, furthering the democratization of investing," said Mike Tae, Co-President of Broadridge's Investor Communication Solutions Business. "Broadridge's new Digital Asset Solutions will enable investors to better access, understand, and monitor these digital assets across the full range of intermediaries and exchanges offering these products. We have drawn on our deep expertise in helping tens of millions of main street investors better understand their equity and fund investments to develop solutions that will bring similar transparency to digital assets."
Broadridge Digital Asset Solutions addresses the growing demand for disclosure and governance solutions for cryptocurrency and tokenized assets. With institutional and regulatory momentum accelerating, Broadridge is helping financial institutions scale their operations in line with global regulatory standards and offering innovative tools to enhance investor education and choice.
"Broadridge Digital Asset Solutions bridges the gap between traditional finance (TradFi) and decentralized finance (DeFi) offering services designed for cryptocurrency exchanges, traditional broker/dealers, wealth managers, digital asset custodians, and investors," said Aviad Stein, Head of Digital Asset Solutions at Broadridge. "We are empowering financial institutions to innovate and grow while providing investors with the necessary tools to make informed decisions in an increasingly complex market."
Pioneering the Future of Digital Asset Disclosures
A key component of Broadridge Digital Asset Solutions is Broadridge® ClearFi ("ClearFi"), launched in October 2024 it helps investors and advisers quickly access, better understand and monitor their digital asset investments. This new suite of solutions enables financial intermediaries operating within the digital asset space to better inform their investors and participants. ClearFi helps broker-dealers, exchanges, and wallet providers provide their clients and participants with useful on-chain and off-chain information about digital assets, including cryptocurrencies, stable coins, and DeFi innovations made available through their platforms.
Results from Broadridge's Digital Asset Disclosure Survey found that investors seek basic information that is otherwise difficult for them to access because it is both on- and off-chain. When it comes to evaluating digital assets, ClearFi aggregates data from hundreds of trusted sources and consolidates it into a standardized taxonomy that facilitates transparency and investor education.
A New Era for Digital Assets
With the global financial landscape shifting toward digital assets, Broadridge's cutting-edge solutions provide a much-needed framework for scaling operations, ensuring regulatory compliance, and ultimately empowering investors with the education and resources necessary for success in the digital age.
For more information, please visit https://www.broadridge.com/clear-fi.
About Broadridge
Broadridge Financial Solutions (NYSE: BR), is a global technology leader with the trusted expertise and transformative technology to help clients and the financial services industry operate, innovate, and grow. We power investing, governance, and communications for our clients – driving operational resiliency, elevating business performance, and transforming investor experiences.
Our technology and operations platforms process and generate over 7 billion communications per year and underpin the daily trading of more than
Broadridge Contacts:
Investors:
Edings Thibault
Head of Investor Relations, Broadridge
broadridgeir@broadridge.com
Media:
Gregg Rosenberg
Global Head of Corporate Communications
Gregg.Rosenberg@broadridge.com
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SOURCE Broadridge Financial Solutions, Inc.
FAQ
What is Broadridge's new Digital Assets Solutions and when was it launched?
What features does Broadridge's ClearFi platform offer for digital asset investors?
How does Broadridge's Digital Assets Solution bridge TradFi and DeFi?
What market need does Broadridge's Digital Assets Solutions address?
