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CarGurus Recognizes the Top New Cars of 2026 in Inaugural Confidence Awards

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CarGurus (CARG) announced the inaugural 2026 CarGurus Confidence Awards on May 6, 2026, naming category winners chosen from marketplace data, hands-on testing, and editorial reviews. Winners: Ram 1500 (Best Truck for Families), Toyota Grand Highlander (Best Family Upgrade), Genesis G70 (Best Smart Luxury), and Hyundai Ioniq 5 (Best EV Experience).

The awards used inventory thresholds, pricing guidelines, and six scored attributes: look and feel, performance, form and function, tech level, safety, and overall value.

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Negative

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News Market Reaction – CARG

-0.69%
2 alerts
-0.69% Session close to close
$3.44B Market Cap
0.0x Rel. Volume

In the May 6 session, CARG declined 0.69%, reflecting a mild negative market reaction. Our momentum scanner triggered 2 alerts that day, indicating moderate trading interest and price volatility.

Data tracked by StockTitan Argus on the day of publication.

Market Context

This announcement reinforces CarGurus’ role as a data-driven automotive marketplace, using marketpla...
Analysis

This announcement reinforces CarGurus’ role as a data-driven automotive marketplace, using marketplace insights and expert reviews to highlight top 2026 vehicles across 4 categories. It follows recent initiatives including AI-powered tools and strong 2025 financial results, with revenue of $907.0 million and non-GAAP EBITDA of $319.0 million. Investors may track how such brand visibility supports user growth, dealer engagement, and the upcoming Q1 2026 earnings on May 7, 2026.

Key Figures

Award categories: 4 categories Eligible trucks: over 30 trucks Ram 1500 trims: 10 trim levels +3 more
6 metrics
Award categories 4 categories Best Truck for Families, Family Upgrade, Smart Luxury, EV Experience
Eligible trucks over 30 trucks Field for Best Truck for Families category
Ram 1500 trims 10 trim levels Configuration options highlighted for family truck versatility
Ram 1500 cab sizes 2 cab sizes Configuration options for different family needs
Grand Highlander powertrains 3 powertrain options Versatility focus in Best Family Upgrade winner
Scoring attributes 6 key attributes Look and feel, performance, form and function, tech, safety, value

Historical Context

5 past events · Latest: Apr 20 (Positive)
Pattern 5 events
Date Event Sentiment 24h Move Catalyst
Apr 20 Earnings date notice Positive +2.0% Announced timing and access details for Q1 2026 financial results.
Apr 07 Market insights report Positive +1.4% Released Q1 2026 review on used-car demand and EV trends.
Mar 19 Consumer guidance Positive +0.1% Shared tax-season car-shopping tips and highlighted pricing dynamics.
Feb 19 Earnings results Positive +3.3% Reported 2025 revenue growth, higher EBITDA, and new buyback program.
Feb 11 AI product launch Positive -2.6% Expanded brand campaign and introduced AI-driven Dealership Mode and Discover.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

Recent news has generally seen positive price alignment, with one notable divergence on an AI product launch.

Recent Company History

Over the last few months, CarGurus has combined solid financial performance with frequent product and market updates. On Feb 19, 2026, it reported $907.0 million in 2025 revenue, up 14% YoY, and a $250.0 million 2026 repurchase program, which preceded a 3.32% gain. Subsequent consumer and market insights pieces in March and April also coincided with modest gains. The AI-focused brand campaign on Feb 11, 2026 bucked this pattern, with shares falling 2.58%. Today’s awards announcement fits the cadence of brand- and data-driven news that has often aligned with constructive price action.

Key Terms

msrp, powertrain
2 terms
msrp financial
"Vehicles needed to meet minimum inventory thresholds on the CarGurus site and fall within pricing guidelines relative to MSRP,"
MSRP is the price a manufacturer recommends retailers charge for a product, like a suggested sticker price on a car or appliance. For investors it signals pricing strategy and potential profit margins: if retailers sell above it demand may be strong or supply tight, while deep discounts below it can indicate weak sales or margin pressure. Comparing MSPR to actual selling prices helps assess revenue realism and competitive dynamics.
powertrain technical
"from new models, technology, and powertrain options, to a bigger emphasis on value"
Powertrain is the collection of parts that generate and deliver motion in a vehicle — typically the engine or electric motor, transmission, driveshafts, axles and related control systems or batteries in electric models. It matters to investors because powertrain design and efficiency drive fuel economy, performance, production cost, regulatory compliance and warranty risk, all of which affect a maker’s competitiveness, profit margins and exposure to supply-chain or technology shifts; think of it as the vehicle’s heart and muscles.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Chosen by expert reviewers and backed by CarGurus’ proprietary data, the awards highlight the best cars for affordability, modern design, and smart engineering in four key categories

BOSTON, May 06, 2026 (GLOBE NEWSWIRE) -- CarGurus, the No. 1 most visited automotive shopping site in the U.S.1, today announced the winners of the 2026 CarGurus Confidence Awards, recognizing standout vehicles in four categories that reflect the needs of today’s shoppers: Best Truck for Families, Best Family Upgrade, Best Electric Vehicle (EV) Experience, and Best Smart Luxury Model.

Category winners represent the top new car models that combine strong value, modern design, and thoughtful engineering. The picks are based on CarGurus marketplace data, hands-on testing, and editorial reviews of hundreds of vehicles each year. Winners were selected from a competitive field spanning a range of segments, powertrains, and price points.

“Car shoppers face more decisions than ever, from new models, technology, and powertrain options, to a bigger emphasis on value and reliability,” said David Undercoffler, Head of Consumer Insights at CarGurus. “The Confidence Awards help cut through that complexity to spotlight the vehicles that truly deliver — whether it’s for growing families, first-time EV buyers, or drivers looking for premium features without the premium price. Backed by insights from the largest car shopping platform in the U.S.2, our awards offer a trusted guide to the best new vehicles available today.”

CarGurus 2026 Confidence Awards winners include:

  • Best Truck for Families: Ram 1500. Edging out over 30 eligible trucks, the Ram 1500 posted the highest marks in safety, form, and function. Configuration options include 10 trim levels, two cab sizes, and multiple bed lengths to suit families of all sizes. This combination of refinement, capability, and adaptability set the Ram 1500 apart.
  • Best Family Upgrade: Toyota Grand Highlander. Built for growing families, the Toyota Grand Highlander stood out for its ability to meet the evolving needs. With a genuinely usable third row, expansive cargo capacity, and three distinct powertrain options, it delivers versatility for everyday driving while earning top marks in safety, form, and function.
  • Best Smart Luxury: Genesis G70. Offering luxury without compromise, the Genesis G70 rose above a competitive field by excelling in look, feel, and technology. Striking design, performance, and high-quality materials deliver a premium experience, while a strong cost-value score makes the Genesis G70 a standout in the segment.
  • Best EV Experience: Hyundai Ioniq 5. Making EV ownership easy, the Hyundai Ioniq 5 earned one of the most decisive victories across all categories. Leading in cost-effectiveness and technology, it simplifies the transition from gas to electric driving with intuitive features, flexible charging capabilities, and a spacious, user-friendly design that meets drivers where they are.

The full awards breakdown, including expert insights and runner-up selections, is available here.

Methodology
To determine the winners, CarGurus evaluated eligible vehicles using a combination of marketplace data and expert editorial analysis. Vehicles needed to meet minimum inventory thresholds on the CarGurus site and fall within pricing guidelines relative to MSRP, with additional category-specific limits applied where relevant.

Each vehicle was scored across six key attributes: look and feel, performance, form and function, tech level, safety, and overall value. The weighting of these factors varied by category to reflect what matters most to shoppers. CarGurus’ editorial team then ranked their top vehicles in each category using a weighted voting system.

About CarGurus, Inc.

CarGurus (Nasdaq: CARG) is the leading multinational automotive platform helping consumers and dealers confidently buy and sell vehicles. Founded in 2006 with a mission to bring more trust and transparency to car shopping, CarGurus is the No. 1 visited automotive shopping site in the U.S.1 with the largest selection of inventory and network of dealers.2 CarGurus’ unmatched selection, trusted automotive insights, and data-driven products and solutions support each shopper’s journey — from online research and shopping to in-dealership decisions — to empower them at every step. And, by translating data from billions of monthly site interactions, CarGurus provides dealers a personalized, predictive intelligence platform with software solutions that helps them run their businesses more efficiently and profitably at all stages of inventory acquisition and pricing, marketing, and conversion to sale.

CarGurus operates online marketplaces in the U.S., U.K., and Canada. The company’s network of brands includes PistonHeads, the largest online motoring community in the U.K.3, and Autolist, a U.S.- based online marketplace.

To learn more about CarGurus, visit www.cargurus.com.

1Similarweb: Traffic and Engagement Report (Cars.com, Autotrader.com, TrueCar.com, CARFAX.com
Listings (defined as CARFAX.com Total Visits minus Vehicle History Reports)), Q4 2025, U.S.
2Largest car shopping platform defined as most inventory and largest dealer network. Compared to
Autotrader.com , Cars.com, TrueCar.com, and CARFAX (Joreca as of December 31, 2025).
3Similarweb: Traffic Insights, Q4 2025, U.K.

CarGurus® and Autolist® are each a registered trademark of CarGurus, Inc., and PistonHeads® is a registered trademark of CarGurus Ireland Limited in the U.K. and the European Union. All other product names, trademarks, and registered trademarks are property of their respective owners.

© 2026 CarGurus, Inc., All Rights Reserved.

Media Contact:
Maggie Meluzio
Director, Public Relations & External Communications
pr@cargurus.com

Investor Contact:
Kirndeep Singh
Vice President, Head of Investor Relations
investors@cargurus.com


FAQ

Which vehicle won CarGurus 2026 Best EV Experience and why is it notable for buyers of CARG?

The Hyundai Ioniq 5 won Best EV Experience for cost-effectiveness, tech, flexible charging, and spacious design. According to CarGurus, it ranked strongly across marketplace data and editorial testing, making EV ownership easier for first-time and mainstream buyers.

What made the Ram 1500 the CarGurus 2026 Best Truck for Families selection (CARG)?

The Ram 1500 topped trucks for safety, form, and function and offers 10 trims, two cab sizes, and multiple bed lengths. According to CarGurus, its configuration flexibility and combined refinement and capability suited a range of family needs.

Why did CarGurus name the Toyota Grand Highlander Best Family Upgrade in 2026 (CARG)?

The Toyota Grand Highlander earned Best Family Upgrade for a usable third row, expansive cargo capacity, and three powertrain options. According to CarGurus, those features provided versatility for growing families while scoring highly on safety and functionality.

What criteria did CarGurus use to select the 2026 Confidence Awards winners for CARG?

CarGurus evaluated vehicles using marketplace inventory thresholds, pricing vs MSRP, and six scored attributes: look and feel, performance, form and function, tech level, safety, and overall value. According to CarGurus, weighting varied by category to reflect shopper priorities.

How did the Genesis G70 qualify as Best Smart Luxury in CarGurus 2026 awards (CARG)?

The Genesis G70 was selected for striking design, high-quality materials, performance, and technology that deliver a premium feel. According to CarGurus, it also scored well on cost-value metrics versus competitors in the smart luxury segment.