Princess Cruises Celebrates 25 Years of Shore Power Leadership in Juneau

Rhea-AI Summary

Princess Cruises, part of Carnival (NYSE: CCL), marks 25 years since becoming the first cruise line to connect a ship to Juneau, Alaska’s hydroelectric shore power system in 2001. Working with the City and Borough of Juneau and Alaska Electric Light & Power, the line reports 1,725 shore power connections using 123,668,490 kilowatt-hours of hydroelectric power, avoiding 84,533.60 metric tons of emissions and generating $11,242,400 in Community Partnership (COPA) credits for Juneau. According to Carnival, roughly 75% of its global fleet of over 90 ships can plug into shore power, while only about 3% of ports worldwide currently have cruise berths equipped.

News Market Reaction – CCL

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+3.3% Peak in 30 hr 23 min

$37.65B Market Cap

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In the Jul 27 session, CCL gained 3.00%, reflecting a moderate positive market reaction. Argus tracked a peak move of +3.3% during that session. Our momentum scanner triggered 15 alerts that day, indicating notable trading interest and price volatility.

Data tracked by StockTitan Argus on the day of publication.

Market Context

The platform record included CCL reactions of -1.4% and 0.46% across recent news. That history frame...

Analysis

The platform record included CCL reactions of -1.4% and 0.46% across recent news. That history framed this sustainability milestone as a non-financial announcement; current insider context recorded Net Selling, a risk to monitor.

Key Figures

Shore power operations: 25 years First Juneau connection: 2001 Ports with shore power: 41 ports +5 more

8 metrics

Shore power operations 25 years Juneau milestone

First Juneau connection 2001 first cruise line connection to Juneau shore power

Ports with shore power 41 ports global installations

Shore power connections 1,725 connections Juneau operations

Hydroelectric power used 123,668,490 million kilowatt-hours Juneau shore power operations

Emissions avoided 84,533.60 metric tons Juneau shore power operations

Community Partnership credits $11,242,400 credits benefiting the Juneau community

Fleet shore-power capability roughly 75% Carnival Corporation global fleet of over 90 ships

Historical Context

5 past events · Latest: Jul 22 (Positive)

Pattern 5 events

Date	Event	Sentiment	24h Move	Catalyst
Jul 22	Entertainment announcement	Positive	-0.2%	New Rolling Stone-led production and four World Stage shows were announced for Oosterdam.
Jul 21	Destination anniversary	Positive	+0.5%	Celebration Key marked its first anniversary after welcoming 2.4 million guests.
Jul 20	Community program	Positive	-1.4%	Carnival expanded its surplus meal donation program to The Bahamas.
Jul 20	Ship transformation	Positive	-1.4%	Cunard announced an extensive Queen Victoria transformation and new onboard offerings.
Jul 15	Voyage program	Positive	+0.3%	Seabourn introduced 54 voyages celebrating its 40th anniversary in 2028.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

Recent CCL news reactions were mixed, with three negative reactions and two positive reactions across comparable general news events.

Key Terms

shore power, hydroelectric power, kilowatt-hours, ghg emissions

4 terms

shore power technical

"Princess Cruises helped transform the future of cruising in Alaska by becoming the first"

Shore power is the practice of plugging ships, ferries or other vessels into an onshore electrical supply while docked so they can turn off their engines and onboard generators. Like plugging an electric car into a charger instead of idling the engine, it reduces fuel use and pollution and can lower operating costs, affect compliance with environmental rules, and create demand for port electrical infrastructure and related investments.

hydroelectric power technical

"connect cruise ships to Juneau's local hydroelectric power grid"

Hydroelectric power is electricity generated by using the energy of moving water—typically from rivers or reservoirs—turned through turbines to make power, like a waterwheel driving a mill. It matters to investors because hydro projects are large, long-lived assets that can produce steady, low-cost electricity and predictable cash flow similar to a toll bridge, but they also carry risks from construction expense, water availability, regulation and environmental impact.

kilowatt-hours technical

"123,668,490 million kilowatt-hours of hydroelectric power used"

A kilowatt-hour (kWh) is a unit of energy equal to one kilowatt (1,000 watts) of power used continuously for one hour; it’s the standard way utilities measure and bill electricity. Investors use kWh to compare how much electricity a plant generates, a device consumes, or a storage system can deliver, much like liters tell you how much fuel was used — it directly ties to revenue, costs and the economic value of energy assets.

ghg emissions technical

"net zero GHG emissions from operations by 2050"

GHG emissions are the greenhouse gases a company or activity releases into the atmosphere—like carbon dioxide and methane from burning fuels, farming, or industrial processes—that trap heat and drive climate change. Investors care because those emissions translate into future costs and risks (regulation, carbon pricing, supply-chain disruption, asset impairment) or opportunities from cleaner operations; think of them as a company’s ongoing “carbon bill” that can raise or lower its long‑term value.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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FORT LAUDERDALE, Fla., July 27, 2026 /PRNewswire/ -- Twenty-five years ago, Princess Cruises helped transform the future of cruising in Alaska by becoming the first cruise line to connect a ship to Juneau's hydroelectric shore power system. Today, that pioneering partnership continues to serve as a model for ports around the world while delivering lasting environmental and community benefits.

Since 2001, Princess Cruises, the City and Borough of Juneau and Alaska Electric Light & Power (AEL&P) have worked together to connect cruise ships to Juneau's local hydroelectric power grid, allowing ships to shut down their engines while in port and significantly reduce emissions. What began as a groundbreaking initiative has since become a global best practice, inspiring shore power adoption at 41 cruise ports around the world.

By the Numbers

• 25 years of shore power operations in Juneau
• First cruise line to connect to shore power in Juneau (2001)
• Nearly 60 years sailing Alaska
• 1,725 shore power connections
• 123,668,490 million kilowatt-hours of hydroelectric power used
• 84,533.60 metric tons of emissions avoided
• $11,242,400 in Community Partnership (COPA) credits benefiting the Juneau community

"For 25 years, our partnership with the City and Borough of Juneau and Alaska Electric Light & Power has demonstrated what's possible when industry, government and local communities work together toward a common goal," said Gus Antorcha, President of Princess Cruises. "Together, we've helped pioneer a technology that has transformed cruise operations around the world while delivering meaningful environmental and community benefits in Alaska. Protecting the destinations our guests love to explore has always been part of who we are, and we're proud to continue building on that legacy. As we celebrate this milestone, we remain committed to investing in innovations that support the future of cruising in the Great Land."

A Partnership That Changed the Industry
Creating the world's first shore power system in Juneau required vision, innovation and unprecedented collaboration. Connecting large cruise ships to the city's small, isolated hydroelectric grid was a complex undertaking that continues to stand as a remarkable engineering achievement. Today there are 41 ports around the world with shore power installations.                           

Over the past 25 years, that collaboration has helped reduce emissions while ships are in port, improve local air quality and establish Juneau as one of the world's leading examples of successful shore power implementation.

"We remain proud to be the port that pioneered shore power and of the ongoing public private partnership that made it happen," said Beth Weldon, Mayor of the City and Borough of Juneau. "This is a great example of diverse parties coming together to do groundbreaking work and we look forward to future opportunities for collaboration to expand shore power in Juneau."

"For 25 years, Princess Cruises has been an exceptional partner in making shore power a reality in Juneau," said Alec Mesdag, President and Chief Executive Officer, Alaska Electric Light & Power. "Connecting cruise ships to our small, isolated electric grid requires innovation, trust and close collaboration, and Princess has embraced that challenge from the very beginning. Together, we've reduced emissions, improved air quality, benefited our community and helped establish Juneau as a global leader in shore power."

Continuing a Legacy in Alaska
Princess Cruises has sailed to Alaska for nearly 60 years and remains committed to helping preserve the state's extraordinary natural beauty while supporting the communities that welcome its guests.

Today, Princess ships continue to connect to shore power in Juneau whenever available, using locally generated hydroelectric power while in port. The cruise line continues to invest in technologies and operational practices that improve energy efficiency and reduce emissions throughout its fleet.

Additional information about Princess Cruises is available through a professional travel advisor, by calling 1-800-PRINCESS (1-800-774-6237), or by visiting princess.com.

Editor's Note: Princess Cruises, part of Carnival Corporation (NYSE: CCL), pioneered shore power in the cruise industry. Today, Carnival Corporation leads the sector, with roughly 75% of its global fleet of over 90 ships equipped to plug into shoreside electricity, shut off engines in port and cut greenhouse gas and other emissions by up to 100% depending on the local energy mix. Shore power is a vital part of the industry's path to net zero GHG emissions from operations by 2050, but only 3% of the world's ports (just over 40 ports) have cruise berths equipped for it. That's why Carnival Corporation is partnering with ports around the world to expand shore power infrastructure. More details can be found in our 2025 Sustainability Report.

About Princess Cruises:
Princess Cruises is The Love Boat, the world's most iconic cruise brand that delivers dream vacations to millions of guests every year in the most sought-after destinations on the largest ships that offer elite service personalisation and simplicity customary of small, yacht-class ships. Well-appointed staterooms, world class dining, grand performances, award-winning casinos and entertainment, luxurious spas, imaginative experiences and boundless activities blend with exclusive Princess MedallionClass service to create meaningful connections and unforgettable moments in the most incredible settings in the world - the Caribbean, Alaska, Panama Canal, Mexican Riviera, Europe, South America, Australia/New Zealand, the South Pacific, Hawaii, Asia, Canada/New England, Antarctica, and World Cruises. Star Princess, the brand's newest and most innovative ship, launched October 2025, and sister ship to Sun Princess, named Condé Nast Traveler Mega Ship of the Year for a second consecutive year. The company is part of Carnival Corporation, the world's largest cruise company with a portfolio of cruise lines operating in over 800 ports & destinations worldwide (NYSE: CCL).  

 

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SOURCE Princess Cruises

FAQ

What milestone is Princess Cruises celebrating for shore power in Juneau in 2026 (CCL)?

Princess Cruises is celebrating 25 years of shore power operations in Juneau in 2026. According to Princess Cruises, it first connected a ship to Juneau’s hydroelectric shore power in 2001 and has since completed 1,725 connections, significantly reducing emissions while ships are in port.

How much emissions reduction has Princess Cruises achieved from shore power in Juneau (CCL)?

Princess Cruises reports avoiding 84,533.60 metric tons of emissions through shore power use in Juneau. According to Princess Cruises, these reductions come from using 123,668,490 kilowatt-hours of local hydroelectric power instead of running ship engines while docked over the past 25 years.

What are COPA credits and how much has Juneau received from Princess Cruises (CCL)?

COPA credits are Community Partnership credits benefiting Juneau from Princess Cruises’ operations. According to Princess Cruises, Juneau has received $11,242,400 in COPA credits linked to shore power collaboration, supporting local community benefits alongside environmental gains from reduced emissions and improved air quality.

How many Carnival (CCL) ships are equipped for shore power according to Princess Cruises?

Carnival reports that roughly 75% of its global fleet of over 90 ships is shore power capable. According to Carnival, these ships can plug into shoreside electricity, shut off engines in port and cut greenhouse gas and other emissions by up to 100%, depending on local energy mix.

How common are cruise shore power facilities at ports worldwide as of 2026 (CCL)?

Cruise shore power facilities remain relatively rare globally, with only about 3% of ports equipped. According to Carnival, just over 40 ports worldwide have cruise berths with shore power, despite the company’s ongoing partnerships to help expand this infrastructure as part of its decarbonization strategy.

What role did Juneau play in pioneering cruise ship shore power with Princess Cruises (CCL)?

Juneau hosted the world’s first cruise ship shore power system in partnership with Princess Cruises. According to the City and Borough of Juneau and Alaska Electric Light & Power, this collaboration connected large cruise ships to a small, isolated hydroelectric grid, setting a model for 41 shore-power cruise ports worldwide.