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Cardlytics Announces Multi-Year Contract Renewal with Lloyds Bank Plc
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Cardlytics (NASDAQ: CDLX) Renews Spending Rewards Agreement with Lloyds Bank Plc
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ATLANTA, Dec. 19, 2023 (GLOBE NEWSWIRE) -- Cardlytics (NASDAQ: CDLX), an advertising platform in banks’ digital channels, announced that Cardlytics UK Limited, a wholly owned subsidiary of Cardlytics, Inc., renewed its Spending Rewards Agreement with Lloyds Bank Plc. Under the agreement, Cardlytics UK Limited will continue to provide service to Lloyds customers through December 31, 2026.
About Cardlytics
Cardlytics (NASDAQ: CDLX) is a digital advertising platform. We partner with financial institutions to run their banking rewards programs that promote customer loyalty and deepen banking relationships. In turn, we have a secure view into where and when consumers are spending their money. We use these insights to help marketers identify, reach, and influence likely buyers at scale, as well as measure the true sales impact of marketing campaigns. Headquartered in Atlanta, Cardlytics has offices in Menlo Park, New York, Los Angeles, and London. Learn more at www.cardlytics.com.
What is the latest announcement from Cardlytics (NASDAQ: CDLX)?
Cardlytics (NASDAQ: CDLX) announced the renewal of its Spending Rewards Agreement with Lloyds Bank Plc through its subsidiary, Cardlytics UK Limited, extending the service provision to Lloyds customers until December 31, 2026.
What does the renewal of the Spending Rewards Agreement entail for Cardlytics (NASDAQ: CDLX)?
The renewal allows Cardlytics UK Limited, a wholly owned subsidiary of Cardlytics, Inc., to continue providing service to Lloyds customers through December 31, 2026, maintaining its presence in banks' digital channels.
How does the renewal impact Cardlytics (NASDAQ: CDLX) as an advertising platform?
The renewal solidifies Cardlytics' position in banks' digital channels, enhancing its ability to deliver targeted advertising and spending rewards to Lloyds customers, potentially leading to increased revenue and market presence.
cardlytics uses purchase-based intelligence to make marketing more relevant and measurable. we partner with more than 2,000 financial institutions to run their banking rewards programs that promote customer loyalty and deepen banking relationships. in turn, we have a secure view into where and when consumers are spending their money. we use these insights to help marketers identify, reach and influence likely buyers at scale, as well as measure the true sales impact of marketing campaigns. at cardlytics, we are analysts, developers, and data scientists. we are marketers, account managers, and consultants to our clients. we are all focused on making sense of the data we see to make it informative and actionable for our partners. headquartered in atlanta, ga, with offices in new york city, london, san francisco, and chicago, our team rallies around a common desire to win and to help our clients win. we are focused on building a revolutionizing company, but we still care about each other
