Smarter, Faster, and More Human: Cerence AI and Volkswagen Advance Partnership to Deliver Next-Gen In-Car Conversations
Cerence (NASDAQ: CRNC) announced an enhanced partnership with Volkswagen Group to upgrade their IDA in-car assistant with advanced conversational AI capabilities. The improved system, powered by Cerence Chat Pro, enables more natural, multi-turn conversations without requiring users to repeat themselves.
The upgraded experience is already available in most recent Volkswagen Group models, including Volkswagen, Cupra, Seat, and Skoda brands in Europe and the US, with continued rollout throughout 2025. The enhanced IDA assistant can now engage in more complex conversations, answer questions, provide navigation assistance, and offer entertainment features like sharing fun facts.
Cerence (NASDAQ: CRNC) ha potenziato la collaborazione con il Gruppo Volkswagen per aggiornare l'assistente di bordo IDA con avanzate capacità di intelligenza conversazionale. Il sistema migliorato, basato su Cerence Chat Pro, permette conversazioni più naturali e multi-turno senza obbligare gli utenti a ripetersi.
L'esperienza aggiornata è già disponibile nella maggior parte dei modelli recenti del Gruppo Volkswagen, incluse le marche Volkswagen, Cupra, Seat e Skoda in Europa e negli Stati Uniti, con un rollout che proseguirà nel corso del 2025. Il nuovo assistente IDA è ora in grado di gestire conversazioni più complesse, rispondere a domande, fornire assistenza alla navigazione e offrire funzioni di intrattenimento come la condivisione di curiosità.
Cerence (NASDAQ: CRNC) anunció una colaboración reforzada con el Grupo Volkswagen para actualizar su asistente a bordo IDA con capacidades avanzadas de IA conversacional. El sistema mejorado, impulsado por Cerence Chat Pro, permite conversaciones más naturales y multilocales sin que los usuarios tengan que repetirse.
La experiencia mejorada ya está disponible en la mayoría de los modelos recientes del Grupo Volkswagen, incluidas las marcas Volkswagen, Cupra, Seat y Skoda en Europa y Estados Unidos, y su despliegue continuará a lo largo de 2025. El asistente IDA mejorado puede ahora mantener conversaciones más complejas, responder preguntas, ofrecer ayuda en la navegación y funciones de entretenimiento como compartir datos curiosos.
Cerence (NASDAQ: CRNC)는 폭스바겐 그룹과의 파트너십을 강화해 차량 내 어시스턴트 IDA를 고급 대화형 AI 기능으로 업그레이드한다고 발표했습니다. Cerence Chat Pro로 구동되는 개선된 시스템은 사용자가 반복해서 말할 필요 없이 보다 자연스럽고 다중 턴의 대화를 가능하게 합니다.
업그레이드된 경험은 이미 유럽과 미국의 Volkswagen, Cupra, Seat, Skoda 브랜드를 포함한 폭스바겐 그룹의 최신 모델 대부분에서 이용 가능하며, 2025년에도 계속 배포될 예정입니다. 향상된 IDA 어시스턴트는 이제 더 복잡한 대화를 수행하고 질문에 답변하며 내비게이션 지원을 제공하고 흥미로운 사실 공유와 같은 엔터테인먼트 기능도 제공할 수 있습니다.
Cerence (NASDAQ: CRNC) a annoncé un partenariat renforcé avec le Groupe Volkswagen visant à améliorer l'assistant embarqué IDA grâce à des capacités avancées d'IA conversationnelle. Le système amélioré, propulsé par Cerence Chat Pro, permet des conversations plus naturelles et multi-tours sans que les utilisateurs aient à se répéter.
L'expérience améliorée est déjà disponible sur la plupart des modèles récents du Groupe Volkswagen, y compris les marques Volkswagen, Cupra, Seat et Skoda en Europe et aux États-Unis, et son déploiement se poursuivra tout au long de 2025. L'assistant IDA amélioré peut désormais tenir des échanges plus complexes, répondre aux questions, fournir une aide à la navigation et proposer des fonctions de divertissement comme le partage d'anecdotes.
Cerence (NASDAQ: CRNC) gab eine erweiterte Partnerschaft mit dem Volkswagen Konzern bekannt, um den In-Car-Assistenten IDA mit fortschrittlichen konversationalen KI-Funktionen auszustatten. Das verbesserte System, angetrieben von Cerence Chat Pro, ermöglicht natürlichere Mehrfachdialoge, ohne dass Nutzer sich wiederholen müssen.
Das aufgewertete Erlebnis ist bereits in den meisten aktuellen Modellen des Volkswagen Konzerns verfügbar, darunter die Marken Volkswagen, Cupra, Seat und Skoda in Europa und den USA; die Einführung wird sich 2025 fortsetzen. Der erweiterte IDA-Assistent kann nun komplexere Gespräche führen, Fragen beantworten, Navigationsunterstützung bieten und Unterhaltungsfunktionen wie das Teilen interessanter Fakten anbieten.
- Partnership expansion with major automotive manufacturer Volkswagen Group
- Technology already deployed across multiple vehicle brands and markets
- Enhanced AI capabilities enabling more natural, complex conversations
- Continuous feature updates providing post-purchase value to customers
- None.
Insights
Cerence's enhanced AI partnership with VW strengthens its automotive market position while delivering recurring revenue potential through deployed technology.
Cerence's expanded partnership with the Volkswagen Group represents a significant competitive positioning in the automotive AI market. The deployment of Cerence Chat Pro's enhanced capabilities across VW's vehicle lineup—including Volkswagen, Cupra, Seat, and Skoda brands in both Europe and the US—demonstrates substantial market penetration for Cerence's conversational AI technology.
The technical advancement highlighted here is meaningful: the system now supports multi-turn conversations that maintain context between queries without requiring users to repeat information. This represents a leap forward from basic command-and-response interactions to true conversational intelligence that can follow natural dialogue flows. The example conversation shows the system maintaining context across four separate user inputs spanning different domains (Berlin facts → Museum Island → specific museum → weather).
From a business perspective, this implementation strengthens Cerence's position in two critical ways. First, it expands their footprint in an existing major customer relationship, suggesting strong customer satisfaction with previous deployments. Second, the continuous rollout throughout 2025 indicates an ongoing revenue stream rather than a one-time implementation.
Most notably, the announcement signals that Cerence's technology is being deployed in production vehicles available now, not merely a development partnership or future commitment. This real-world implementation across multiple brands demonstrates Cerence's ability to scale its technology across different vehicle platforms and user experiences while maintaining the necessary reliability for automotive applications.
Volkswagen leverages Cerence Chat Pro’s latest enhancements to deliver smarter conversations and better journeys
BURLINGTON, Mass., Aug. 25, 2025 (GLOBE NEWSWIRE) -- Cerence Inc. (NASDAQ: CRNC) (“Cerence AI”), a global leader pioneering conversational AI-powered user experiences, today announced the next evolution of its successful collaboration with the Volkswagen Group. Together, the companies have further enhanced the automaker’s IDA in-car assistant to now enable faster, more natural conversations that feel less like talking to a machine and more like talking to a helpful, knowledgeable companion – one that is ready to answer questions, suggest ideas, help with navigation, and even share fun facts or tell a story to entertain children in the car.
This new, upgraded IDA experience – already available in most recent models across various Volkswagen Group brands and models, with rollout continuing throughout 2025 – now supports more complex, multi-turn conversations, powered by Cerence Chat Pro. That means drivers can follow up naturally without needing to repeat themselves or rephrase their request, making every interaction truly conversational and bringing greater ease and enjoyment to every journey. For example:
User: Can you tell me a fun fact about Berlin?
IDA: Berlin is home to Museum Island, a UNESCO World Heritage site and one of the city’s most popular attractions.
User: Can you tell me a bit more about it?
IDA: Museum Island consists of the Altes Museum, the Neues Museum, the Alte Nationalgalerie, the Bode-Museum and the Pergamonmuseum.
User: What kind of art can I find at the second one?
IDA: The Neues Museum is known for its collection of Egyptian art, prehistoric objects and classical antiquities.
User: What’s the weather there going to be like today?
IDA: It’s sunny and about 18 degrees Celsius.
“This advanced user experience is a clear illustration of Cerence AI and Volkswagen Group’s shared commitment to making the in-car experience more personal, connected, and intelligent – addressing real driver needs and delivering added value even after vehicle purchase,” said Christian Mentz, Chief Revenue Officer, Cerence AI. “Cerence AI and Volkswagen are together defining the future of in-car interaction: conversational, intelligent, and deeply integrated. We are proud to build on our strong history of collaboration with Volkswagen to further support their commitment to innovation and driver-centric technology.”
Following the initial rollout of Cerence Chat Pro across Volkswagen Group’s brands, including Volkswagen, Cupra, Seat, and Skoda in Europe and the US, this latest advancement further strengthens Volkswagen’s leadership in bringing intuitive, intelligent mobility solutions to its drivers worldwide.
“Our goal at Volkswagen is to provide our customers with user-centric experiences that include smart, seamless technology,” said Kai Grünitz, Member of the Volkswagen Brand Board of Management responsible for Development. “By upgrading our in-car assistant in partnership with Cerence AI, we are delivering even more human-like conversations and a vastly expanded knowledge base, making every journey more enjoyable and connected – and delivering against our promise of continuously bringing added value and new capabilities to our drivers.”
For more information about Cerence Chat Pro, visit here. To learn more about Cerence AI, visit www.cerence.ai, and follow the company on LinkedIn.
About Cerence Inc.
Cerence Inc. (NASDAQ: CRNC) is a global industry leader in creating intuitive, seamless, AI-powered experiences across automotive and transportation. Leveraging decades of innovation and expertise in voice, generative AI, and large language models, Cerence powers integrated experiences that create safer, more connected, and more enjoyable journeys for drivers and passengers alike. With more than 525 million cars shipped with Cerence technology, the company partners with leading automakers, transportation OEMs, and technology companies to advance the next generation of user experiences. Cerence is headquartered in Burlington, Massachusetts, with operations globally and a worldwide team dedicated to pushing the boundaries of AI innovation. For more information, visit www.cerence.ai.
Contact Information
Kate Hickman | Tel: 339-215-4583 | Email: kate.hickman@cerence.com
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