FaZe Esports, a GameSquare Company, Announces Partnership with CORSAIR
Rhea-AI Summary
FaZe Esports (partnered with GameSquare) and CORSAIR (Nasdaq:CRSR) announced a three-year, seven-figure partnership to develop pro-grade esports hardware and co-branded experiences. CORSAIR is named exclusive mouse, keyboard, headset, and mousepad partner, with jersey sleeve placement and category exclusivity across FaZe integrations.
The collaboration covers co-developed products, content, live activations, and fan experiences, leveraging FaZe's global audience to inform product design and amplify CORSAIR's brand in competitive gaming.
Positive
- Three-year, seven-figure agreement to develop esports hardware
- Exclusive peripherals partner (mouse, keyboard, headset, mousepad) with jersey sleeve placement
- Co-developed pro product line using direct player feedback and iterative testing
- Integrated marketing via content, live activations, and fan experiences
Negative
- None.
News Market Reaction – CRSR
In the Apr 16 session, CRSR gained 3.73%, reflecting a moderate positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Previous Partnership Reports
| Date | Event | Sentiment | 24h Move | Catalyst |
|---|---|---|---|---|
| Nov 11 | Gaming partnership | Positive | +0.3% | Expanded multi-year cross-brand partnership with Call of Duty: Black Ops 7. |
| Sep 20 | Gaming partnership | Positive | +2.0% | Exclusive multi-year cross-brand partnership with Call of Duty franchise. |
| Jun 18 | B2B partnership | Positive | +0.8% | Strategic distribution partnership with TD SYNNEX for business customers. |
24h Move is the share-price change in the day after each event; other market factors may also have contributed.
Partnership announcements have historically led to small, positive price reactions for CRSR.
This announcement extends CORSAIR’s strategy of leveraging high-visibility gaming and distribution partnerships. Prior deals included cross-brand collaborations with the Call of Duty franchise and a B2B-focused partnership with TD SYNNEX in 2024–2025, each followed by modest single-day gains. Combined with recently reported strong FY2025 growth and peripherals focus, the FaZe Esports agreement fits an ongoing push to deepen brand reach across both consumer and enterprise channels.
Key Terms
esports technical
sim racing technical
AI-generated analysis. How Rhea-AI works. Not financial advice.
Three Year Partnership Brings Premium Gaming Hardware to FaZe Esports
FRISCO, TX / ACCESS Newswire / April 16, 2026 / GameSquare Holdings, Inc. ("GameSquare" or the "Company") (NASDAQ:GAME), a next-generation media, entertainment, technology and digital native treasury company, today announced that its wholly owned esports organization FaZe Esports, has partnered with CORSAIR Gaming, Inc. (Nasdaq:CRSR), a leading global provider and innovator of high-performance products for gamers, streamers, content-creators, gaming PC builders, and sim racing enthusiasts.
The three-year, seven-figure agreement, is centered on developing and delivering best-in-class, professional-grade esports hardware. CORSAIR and FaZe Esports will work together to advance a dedicated pro line of products designed specifically for competitive players, incorporating direct player feedback, testing insights, and iterative product enhancements to optimize in-game performance.
Under the partnership, CORSAIR becomes the exclusive mouse, keyboard, headset, and mousepad partner of FaZe Esports and will receive jersey sleeve placement and category exclusivity across team integrations. The companies will collaborate on co-developed content, digital campaigns, live event activations, and online fan experiences, as well as esports product development and customization initiatives for FaZe fans. The collaboration connects one of the most recognized and successful esports teams with one of the industry's leading performance hardware providers.
"FaZe Esports' partnership with CORSAIR reflects the sustained growth of the FaZe Esports brand and our ability to connect CORSAIR with our highly engaged global audiences," said Justin Kenna, CEO of GameSquare. "CORSAIR's been one of the most respected brands in gaming and esports for a long time, and we're thrilled to work with them. We are focused on building long-term for CORSAIR and the esports industry more broadly, while enhancing the performance and success of our FaZe Esports teams and players."
"FaZe Esports is one of the most iconic gaming organizations in the world," said Tobias Brinkmann, SVP, Gaming Devices at CORSAIR. "We can't wait to get actionable feedback on our products from some of the best gamers in the world, so we can create products that truly meet and exceed their needs. We're excited to work together to showcase CORSAIR's performance technology through premium content and authentic creator integrations that resonate with the global gaming community."
The collaboration is designed to drive meaningful brand impact for CORSAIR by tapping into FaZe Esports' deeply engaged global fandom and culturally influential content ecosystem. FaZe Esports is one of the most supported organizations in gaming, with a community built on authenticity, loyalty, and sustained engagement. This partnership gives CORSAIR access to a fanbase that doesn't just watch content but actively participates in it and supports the brand.
About CORSAIR
CORSAIR (NASDAQ:CRSR) is a leading global developer and manufacturer of high-performance gear and technology for gamers, content creators, and PC enthusiasts. From award-winning PC components and peripherals, to premium streaming equipment, smart ambient lighting, and esports coaching services, CORSAIR delivers a full ecosystem of products that work together to enable everyone, from casual gamers to committed professionals, to perform at their very best.
© 2026 CORSAIR Memory, Inc. All rights reserved. CORSAIR and the sails logo are registered trademarks of CORSAIR in the United States and/or other countries. All other company and/or product names may be trade names, trademarks, and/or registered trademarks of the respective owners with which they are associated.
To learn more about CORSAIR, please visit www.corsair.com.
About FaZe Esports
FaZe Esports is a global powerhouse at the intersection of esports, culture, and digital entertainment. Home to world-class talent and championship-caliber rosters, FaZe competes at the highest level across premier titles including Counter-Strike, Rainbow Six Siege, and more. More than just a team, FaZe Esports blends competitive excellence with massive fan engagement, creator influence, and brand-driven storytelling, helping define what modern esports is on a global stage.
About GameSquare Holdings, Inc.
GameSquare (NASDAQ:GAME) is a cutting-edge media, entertainment, and technology company transforming how brands and publishers connect with Gen Z, Gen Alpha, and Millennial audiences. With a platform that spans award-winning creative services, advanced analytics, and FaZe Esports, one of the most iconic gaming organizations, we operate one of the largest gaming media networks in North America. As a digital-native business, GameSquare provides brands with unparalleled access to world-class creators and talent, delivering authentic connections across gaming, esports, and youth culture. Complementing our operating strategy, GameSquare has developed an innovative treasury management program designed to generate yield and enhance capital efficiency, reinforcing our commitment to building a dynamic, high-performing media company at the intersection of culture, technology, and next-generation financial innovation.
To learn more, visit www.gamesquare.com.
Forward-Looking Information
This news release contains "forward-looking information" and "forward-looking statements" (collectively, "forward-looking statements") within the meaning of the applicable securities legislation. All statements, other than statements of historical fact, are forward-looking statements and are based on expectations, estimates and projections as at the date of this news release. Any statement that involves discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, assumptions, future events or performance (often but not always using phrases such as "expects", or "does not expect", "is expected", "anticipates" or "does not anticipate", "plans", "budget", "scheduled", "forecasts", "estimates", "believes" or "intends" or variations of such words and phrases or stating that certain actions, events or results "may" or "could", "would", "might" or "will" be taken to occur or be achieved) are not statements of historical fact and may be forward-looking statements. In this news release, forward-looking statements relate, among other things, to: the Company's future performance, returns generated by its business strategies, revenue, growth and profitability; and the Company's ability to execute on its current and future business plans. These forward-looking statements are provided only to provide information currently available to us and are not intended to serve as and must not be relied on by any investor as, a guarantee, assurance or definitive statement of fact or probability. Forward-looking statements are necessarily based upon a number of estimates and assumptions which include, but are not limited to: the Company's ability to grow its business and being able to execute on its business plans and strategies, the success of Company's vendors and partners in their provision of services to the Company, the Company being able to recognize and capitalize on opportunities and the Company continuing to attract qualified personnel to support its development requirements. These assumptions, while considered reasonable, are subject to known and unknown risks, uncertainties, and other factors which may cause the actual results and future events to differ materially from those expressed or implied by such forward-looking statements. Such factors include, but are not limited to: the Company's annual meeting and corporate governance, its ability to achieve its objectives, the Company successfully executing its growth strategy, the ability of the Company to obtain future financings or complete offerings on acceptable terms, failure to leverage the Company's portfolio across entertainment and media platforms, dependence on the Company's key personnel and general business, economic, competitive, political and social uncertainties. These risk factors are not intended to represent a complete list of the factors that could affect the Company which are discussed in the Company's most recent MD&A. There can be no assurance that forward-looking statements will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should not place undue reliance on the forward-looking statements and information contained in this news release. GameSquare assumes no obligation to update the forward-looking statements of beliefs, opinions, projections, or other factors, should they change, except as required by law.
Investor Relations
Andrew Berger
Phone: (216) 464-6400
Email: ir@gamesquare.com
Media Relations
Chelsey Northern / The Untold
Phone: (254) 855-4028
Email: pr@gamesquare.com
SOURCE: GameSquare Holdings, Inc.
View the original press release on ACCESS Newswire