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DENNY’S RESTAURANTS ARE OFFERING A FREE ORIGINAL GRAND SLAM® AND COFFEE FOR ALL FIRST RESPONDERS IN UNIFORM THAT DINE-IN AT 164 LOCATIONS IN THE GREATER LA, ORANGE COUNTY & INLAND EMPIRE AREAS

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Denny's has announced a special initiative offering free Original Grand Slam breakfasts and coffee to first responders in uniform at 164 locations across Greater LA, Orange County, and Inland Empire areas. The offer, running from January 11 through January 19, 2025, is available for dine-in only and extends to firefighters, police officers, EMT, National Guard, and frontline workers involved in combating Southern California fires.

The promotion is subject to local safety guidelines and curfews, with restaurant availability checkable through Denny's website location finder. This initiative serves as Denny's response to support emergency personnel working to protect local communities during the ongoing fire situation in Southern California.

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Positive

  • Potential increase in foot traffic and brand visibility through community engagement
  • Strategic marketing initiative targeting emergency service personnel during crisis

Negative

  • Promotional costs affecting margins in 164 locations
  • to specific geographic region, reducing broader market impact

Available from Saturday, January 11 through Sunday, January 19

Spartanburg, SC, Jan. 10, 2025 (GLOBE NEWSWIRE) -- ***MEDIA ADVISORY***

America’s Diner is offering support – a free Original Grand Slam and hot coffee for all dine-in only first responders in uniform. This includes firefighters, police officers, EMT, National Guard and anyone working on the frontlines in the Southern California fires, diligently serving to protect and save the local community.  

One hundred and sixty-four local Denny’s will honor this free meal, through Sunday, January 19, as long as the restaurants are allowed to remain open by local safety guidelines and curfews. To find open Denny’s locations, visit www.dennys.com, click “Locations” and then enter the zip code or city/state.  

Denny’s thanks all frontline workers for their courage and dedication to the community. Our hearts are with those affected by the fires.


FAQ

What is Denny's (DENN) offering to first responders in Southern California?

Denny's is offering a free Original Grand Slam breakfast and coffee to first responders in uniform who dine in at 164 locations across Greater LA, Orange County, and Inland Empire areas.

How long is Denny's (DENN) first responder promotion running in January 2025?

The promotion runs from January 11 through January 19, 2025, subject to local safety guidelines and curfews.

Which locations are participating in Denny's (DENN) first responder promotion?

164 Denny's locations throughout Greater LA, Orange County, and Inland Empire areas are participating in the promotion.

Who qualifies for Denny's (DENN) free meal promotion during the Southern California fires?

Firefighters, police officers, EMT, National Guard, and frontline workers involved in the Southern California fires qualify for the free meal when in uniform.
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