Duluth Trading Brings Durable Style to Kansas City with New Legends Outlets Mall Location
Duluth Trading Company (NASDAQ: DLTH) announced the opening of its newest retail store in Kansas City, Kansas on September 11, 2025. Located at Legends Outlets, this marks the company's first new store opening since 2021 and its second location in Kansas.
The 16,000-square-foot store, with nearly 12,000 square feet dedicated to shopping space, will feature the brand's signature workwear and accessories. The location will host a grand opening celebration on September 20, including a ribbon-cutting ceremony, the Big Dam Van experience, Kansas Speedway appearances, and special promotions.
The store opening aligns with Duluth Trading's omnichannel strategy and continues the company's retail momentum, positioning itself in Kansas's leading tourist destination alongside major attractions like Kansas Speedway and Sporting KC.
Duluth Trading Company (NASDAQ: DLTH) ha annunciato l'apertura del suo più recente punto vendita a Kansas City, Kansas, il 11 settembre 2025. Situato ai Legends Outlets, questo rappresenta la prima nuova apertura dell'azienda dal 2021 e la seconda sede in Kansas.
Il negozio di 1.500 metri quadrati (16.000 piedi quadrati), con quasi 1.115 metri quadrati dedicati alla superficie di vendita, proporrà l'iconica linea di abbigliamento da lavoro e accessori del brand. La sede ospiterà una cerimonia di inaugurazione il 20 settembre, con taglio del nastro, l'esperienza Big Dam Van, presenze legate al Kansas Speedway e promozioni speciali.
L'apertura si inserisce nella strategia omnicanale di Duluth Trading e alimenta il momento positivo del retail dell'azienda, posizionandola in una delle principali destinazioni turistiche del Kansas, accanto ad attrazioni come il Kansas Speedway e lo Sporting KC.
Duluth Trading Company (NASDAQ: DLTH) anunció la apertura de su tienda más reciente en Kansas City, Kansas, el 11 de septiembre de 2025. Ubicada en los Legends Outlets, esta es la primera apertura nueva de la compañía desde 2021 y su segunda ubicación en Kansas.
La tienda de 16.000 pies cuadrados, con casi 12.000 pies cuadrados dedicados a la zona de ventas, contará con la reconocida ropa de trabajo y accesorios de la marca. El local celebrará su gran apertura el 20 de septiembre con una ceremonia de corte de cinta, la experiencia Big Dam Van, apariciones relacionadas con Kansas Speedway y promociones especiales.
La apertura coincide con la estrategia omnicanal de Duluth Trading y mantiene el impulso minorista de la compañía, ubicándola en uno de los principales destinos turísticos de Kansas, junto a atractivos como Kansas Speedway y Sporting KC.
Duluth Trading Company (NASDAQ: DLTH)는 2025년 9월 11일 캔자스주 캔자스시티에 가장 최근 매장을 오픈했다고 발표했습니다. Legends Outlets에 위치한 이 매장은 2021년 이후 회사의 첫 신규 매장 오픈이자 캔자스주 내 두 번째 매장입니다.
16,000평방피트 규모의 매장으로 쇼핑 공간은 거의 12,000평방피트에 달하며, 브랜드의 시그니처 작업복과 액세서리를 선보일 예정입니다. 해당 매장은 9월 20일 그랜드 오프닝 행사를 개최하며 리본 커팅, Big Dam Van 체험, Kansas Speedway 관련 행사 출연 및 특별 프로모션을 진행합니다.
이번 매장 오픈은 Duluth Trading의 옴니채널 전략과 맞물리며 회사의 리테일 모멘텀을 이어가고, Kansas Speedway와 Sporting KC와 같은 주요 명소가 있는 캔자스의 대표 관광지에 자리하게 됩니다.
Duluth Trading Company (NASDAQ: DLTH) a annoncé l'ouverture de son tout nouveau magasin à Kansas City, Kansas, le 11 septembre 2025. Situé aux Legends Outlets, il s'agit de la première nouvelle ouverture de l'entreprise depuis 2021 et de sa deuxième implantation dans le Kansas.
Le magasin de 16 000 pieds carrés, avec près de 12 000 pieds carrés consacrés à la surface de vente, proposera la gamme emblématique de vêtements de travail et d'accessoires de la marque. Le site accueillera une cérémonie d'inauguration le 20 septembre, comprenant une coupe de ruban, l'expérience Big Dam Van, des apparitions liées au Kansas Speedway et des promotions spéciales.
Cette ouverture s'inscrit dans la stratégie omnicanale de Duluth Trading et prolonge la dynamique commerciale de l'enseigne, en la positionnant dans l'une des principales destinations touristiques du Kansas, aux côtés d'attractions telles que le Kansas Speedway et Sporting KC.
Duluth Trading Company (NASDAQ: DLTH) gab bekannt, dass das neueste Einzelhandelsgeschäft am 11. September 2025 in Kansas City, Kansas, eröffnet wurde. Es befindet sich im Legends Outlets und ist die erste Neueröffnung des Unternehmens seit 2021 sowie der zweite Standort in Kansas.
Der 16.000 Quadratfuß große Laden, davon fast 12.000 Quadratfuß Verkaufsfläche, wird die charakteristische Arbeitsbekleidung und Accessoires der Marke führen. Die Filiale feiert ihre Eröffnung am 20. September mit einer Banddurchschnittszeremonie, der Big Dam Van-Erfahrung, Auftritten im Zusammenhang mit dem Kansas Speedway und Sonderaktionen.
Die Eröffnung passt zur Omnichannel-Strategie von Duluth Trading und setzt den Einzelhandelserfolg des Unternehmens fort. Damit positioniert sich das Unternehmen in einer der führenden Touristenattraktionen Kansas‘, in der Nähe von Attraktionen wie dem Kansas Speedway und Sporting KC.
- First new store opening since 2021, showing renewed retail expansion
- Strategic location in Kansas's #1 tourist destination
- Strong retail momentum reported by the company
- Large retail footprint with 16,000 square feet of space
- None.
Second Store in State Set to Open on Sept. 11
"Our retail stores are a critical part of our omnichannel approach to bringing this incredible brand to life and have experienced strong momentum this year. We are excited to open our first new store since 2021 and are proud that it will be in
Spanning more than 16,000 square feet — with nearly 12,000 dedicated to shopping — the new store is built true to Duluth Trading style. Shoppers will find the brand's signature touches throughout, from vintage tool displays and workshop fixtures to two antique showstoppers: a "military mule" M274 and a 1969 Chevy C10 tailgate, both primed for photo opportunities. And because Duluth is built for real life, the store is stocked and ready for fall with fresh colors and patterns in tried-and-true favorites like women's Heirloom Gardening® Bibs, men's Fire Hose® Work Pants, and Buck Naked® underwear for men and women — gear that works as hard as the people who wear it.
To celebrate its grand opening, Duluth Trading will host several events on Saturday, Sept. 20:
9:45 a.m. CDT
- Official Ribbon-Cutting Ceremony – Join Duluth Trading leadership and local dignitaries as we officially open our doors at Legends Outlets.
10 a.m. to 8 p.m. CDT
- The Big Dam Van – A traveling pop-up experience featuring tailgate essentials from coolers, grills, and lawn chairs to games like cornhole and spin-the-wheel will be parked on-site. Guests who stop by the Big Dam Van can receive in-store discounts, browse Duluth's best-selling collections, and snap a photo inside a giant pair of underwear (yes, really).
- Kansas Speedway Appearance – Meet the team from Kansas Speedway and check out their official pace car. Plus, don't miss your chance to enter a special raffle for two tickets to the
Hollywood Casino 400 NASCAR race on Sunday, September 28. - Gift With Purchase – Spend
$200
About Duluth Trading Company
Based in
About Legends Outlets Kansas City
Located in the heart of Village West, the state of
Media Contact:
TURNER Public Relations
duluth@turnerpr.com
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SOURCE Duluth Trading
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