Welcome to our dedicated page for Viant Technology news (Ticker: DSP), a resource for investors and traders seeking the latest updates and insights on Viant Technology stock.
Viant Technology Inc. develops an exclusively buy-side, AI-powered demand-side platform for programmatic advertising across the open internet, with emphasis on connected TV, streaming audio, mobile, desktop and digital out-of-home campaigns. News about DSP commonly covers financial results, advertiser spend trends, CTV adoption, investor conference participation, and platform releases such as ViantAI and Outcomes.
Company updates also include customer and agency partnerships, material agreements, and data or measurement capabilities tied to identity resolution, content signals and campaign performance. Viant’s completed acquisition of TVision Insights added attention measurement signals for television, including eyes-on-screen attention, co-viewership and in-room presence, to its advertising intelligence and measurement activities.
Viant Technology Inc. (NASDAQ: DSP) has been recognized as a Leader in the G2 Grid® Report for Demand Side Platform (DSP) for Summer 2022. This accolade is based on user ratings and overall market presence. Viant's software, Adelphic, received a 95% feature rating, while 91% of users praised its quality of support. The CEO, Tim Vanderhook, expressed gratitude for user recognition, highlighting the firm's commitment to efficiency in advertising. G2 serves over 60 million users annually, ranking Adelphic among prominent software solutions.
Viant Technology Inc. (NASDAQ: DSP) will release its second quarter 2022 financial results on August 9, 2022, after U.S. markets close. A conference call is scheduled for 2:00 p.m. PT to discuss the results. Viant specializes in people-based advertising software, connecting marketers to various advertising channels via its Adelphic platform, which serves Connected TV, mobile, and more. Viant's capabilities include linking 115 million U.S. households to over 1 billion connected devices, enhancing its data-driven advertising solutions.
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Viant Technology Inc. (NASDAQ: DSP) has launched an innovative programmatic advertising solution in collaboration with Adelaide, focusing on attention-based media quality metrics. This integration allows advertisers to automate the use of Adelaide's AU pre-bid segments within Viant's Adelphic platform, enhancing media transparency and efficiency. The AU metric predicts media placement effectiveness, enabling brands to secure high-quality media within their budgets. This partnership aims to help clients achieve better campaign outcomes and capitalize on billions of daily advertising impressions.
Viant Technology Inc. (NASDAQ: DSP) has appointed Dustin Kwan as Chief Product Officer, a newly established role aimed at enhancing product strategy. Kwan, with a significant background from Amazon, notably in leading ad products and developing Amazon DSP, is expected to accelerate Viant’s platform adoption among larger clients. CEO Tim Vanderhook highlighted Kwan's extensive experience and strategic vision as vital for Viant's growth. The company’s self-service DSP, Adelphic®, continues to connect over 115 million U.S. households with more than 1 billion devices.
Viant Technology Inc. (NASDAQ: DSP) has received the Great Place to Work® certification, with 91% of employees affirming it as a great workplace compared to 57% at typical U.S. firms. This prestigious certification is based on employee feedback and emphasizes a strong company culture. Additionally, employees report high satisfaction levels in areas such as time off and workplace safety, with scores of 97% and 98%, respectively. Viant’s commitment to employee well-being and diversity initiatives has contributed to this recognition.
Viant Technology Inc. (NASDAQ: DSP) has partnered with IRIS.TV to launch an innovative solution that integrates IRIS-enabled insights into Viant's Household ID. This collaboration aims to enhance the targeting and measurement of consumer data in a cookieless environment, addressing the increasing demand for accurate video data. Marketers can now leverage enriched insights based on viewership behaviors, improving campaign effectiveness while ensuring privacy compliance. Viant will offer unique segments to select marketers across major CTV and online video platforms for optimized ad targeting.
Viant Technology Inc. (NASDAQ: DSP) announced that its management team will present at two upcoming investor conferences. The details include: 17th Annual Needham Technology & Media Conference on May 18, 2022, at 11:45 am ET, and the Bank of America Global Tech Conference on June 7, 2022, at 5:20 pm ET. These presentations will be webcast live on Viant’s investor relations website, with replays available post-event. Viant specializes in people-based advertising software, leveraging its Demand Side Platform, Adelphic, for programmatic advertising across various channels.
Viant Technology Inc. (Nasdaq: DSP) reported Q1 2022 financial results with revenue of $42.6 million, up 6% year-over-year. Advertiser spend on its Adelphic software surged 44%, reflecting a strong demand shift toward digital channels. Active customers grew by 23% to 327. However, the company reported a net loss of $13.6 million, narrowing from $14.9 million a year earlier, and an adjusted EBITDA of $(3.9) million. For Q2 2022, revenue guidance is set at $52.5 million to $55.0 million, anticipating 4% to 9% growth.
Viant Technology (NASDAQ: DSP) announced a new integration with Mediaocean, a global omnichannel advertising platform, aimed at enhancing the transparency and efficiency of the media buying process for agencies. This collaboration will streamline the end-to-end planning and purchasing workflow, providing marketers with clearer oversight of their advertising investments. Mediaocean manages over $200 billion in annual media spend, making it a key player in the advertising sector.