Edible Garden's New Distribution at Safeway Accelerates National Reach of Pickle Party™ and Pulp®
Rhea-AI Summary
Edible Garden (Nasdaq: EDBL) announced that Safeway will carry its Pickle Party™ fresh fermented pickles and krauts and Pulp® fermented sauces, expanding retail availability across Safeway’s network of more than 900 stores. Pickle Party is positioned as a refrigerated, raw, fermented, Kosher, and Non‑GMO functional pickle line produced with Hermann Pickle Company using traditional fermentation methods and no artificial preservatives, stabilizers, or added sugars. Pulp broadens Edible Garden’s value‑added condiment portfolio by offering fermented gourmet and chili‑based sauces aimed at health‑ and flavor‑focused shoppers. Management frames the launch as a step to scale branded food offerings beyond core produce.
Positive
- Added distribution at Safeway’s more than 900 stores
- Pickle Party is refrigerated, raw, fermented, Kosher, and Non‑GMO
- Partnership with Hermann Pickle Company for traditional fermentation
- Pulp expands value‑added condiment portfolio into fermented sauces
Negative
- None.
Key Figures
Market Reality Check
Peers on Argus
While EDBL was down 8.97%, several peers like AGRI (+5.43%) and SISI (+4%) were up, indicating the move appeared stock-specific rather than sector-driven.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Jan 14 | Retail distribution | Positive | -11.2% | Pickle Party gained Midwest distribution at Woodman’s Markets. |
| Jan 13 | Retail expansion | Positive | +33.6% | Products added at new Urban Market and DUMBO Market locations. |
| Jan 12 | E-commerce launch | Positive | -7.3% | Kick. Sports Nutrition became available on Walmart.com. |
| Jan 9 | Management change | Positive | -3.5% | Board member moved into EVP, Strategic Partnerships role. |
| Jan 7 | Tax asset monetization | Positive | -10.3% | Sale of NJ net operating losses generated about $3.35M proceeds. |
Recent history shows mostly negative price reactions to generally positive operational and financing news, with only one strong upside move.
Over the past few weeks, Edible Garden announced multiple distribution wins and strategic steps, including Woodman’s Markets (Jan 14), New York City urban market expansion (Jan 13), and Walmart.com availability for Kick. Sports Nutrition (Jan 12). It also monetized New Jersey net operating losses for about $3.35 million on Jan 7 and appointed a new EVP for strategic partnerships on Jan 9. Despite these seemingly positive developments, four of five prior news events saw negative next-day price reactions, framing today’s Safeway announcement against a backdrop of market skepticism.
Market Pulse Summary
This announcement adds another notable retail partner, with Safeway’s network of more than 900 stores broadening exposure for Edible Garden’s Pickle Party and Pulp brands. It follows recent distribution gains and a tax-asset monetization of about $3.35 million, against a backdrop of a stock trading below its $1.95 200-day moving average and earlier going-concern disclosures. Investors may watch how incremental volumes, margin mix from value-added products, and future regulatory filings reflect this expanded footprint.
Key Terms
controlled environment agriculture (cea) technical
non-gmo technical
AI-generated analysis. Not financial advice.
Expands Availability of Functional, Fermented Condiments to New Consumer Markets
BELVIDERE, NJ, Jan. 22, 2026 (GLOBE NEWSWIRE) -- Edible Garden AG Incorporated (“Edible Garden” or the “Company”) (Nasdaq: EDBL, EDBLW), a leading provider of controlled environment agriculture (CEA) solutions and sustainable, locally grown organic produce, today announced that Safeway is now carrying Pickle Party™, the Company’s line of fresh, fermented, Kosher, and Non-GMO pickles and krauts, and Pulp®, its line of fermented gourmet and chili-based sauces. The launch expands Edible Garden’s retail footprint and provides increased consumer access to functional, flavor-forward food options through one of the nation’s most established grocery banners.
Safeway is a leading U.S. supermarket chain and a subsidiary of Albertsons Companies, operating more than 900 stores across the Western and Mid-Atlantic United States. Known for its strong fresh offering, trusted private-label programs, and commitment to quality and value, Safeway serves millions of customers each week across a broad demographic base. The addition of Pickle Party and Pulp reflects Safeway’s focus on expanding its assortment of better-for-you, differentiated products that align with evolving consumer demand for clean ingredients, bold flavor, and functional benefits.
Pickle Party is Edible Garden’s entry into the fresh condiments category and is positioned as the world’s first functional pickle line. Crafted in partnership with the Hermann Pickle Company, Pickle Party products are raw, refrigerated, fermented, Kosher, and Non-GMO, and are produced using traditional fermentation methods. The line includes a range of pickles and krauts spanning classic, spicy, and globally inspired flavor profiles, and is free from artificial preservatives, stabilizers, and added sugars, aligning with Edible Garden’s commitment to clean-label, better-for-you foods.
Pulp complements Pickle Party within Edible Garden’s growing condiment portfolio, offering fermented gourmet and chili-based sauces that expand the Company’s presence in value-added condiments and appeal to consumers seeking bold, globally inspired flavors.
“Safeway has a long-standing reputation for delivering fresh, high-quality foods while continually adapting its assortment to meet evolving consumer preferences,” said Jim Kras, Chief Executive Officer of Edible Garden. “Pickle Party and Pulp were created for today’s shopper seeking bold flavor, clean ingredients, and functional benefits in everyday foods. The Safeway launch represents a continued step in our efforts to scale our branded, value-added consumer products portfolio beyond core produce, and Safeway’s broad reach, strong fresh positioning, and commitment to better-for-you innovation make it an ideal partner as we build a more balanced, growth-oriented branded food platform.”
ABOUT EDIBLE GARDEN®
Edible Garden AG Incorporated is a leader in controlled environment agriculture (CEA), delivering locally grown, organic, better-for-you, sustainable produce and products through its Zero-Waste Inspired® next-generation farming model. Available in over 5,000 retail locations across the United States, Caribbean, and South America, Edible Garden is at the forefront of the CEA and sustainability technology movement, distinguished by its advanced safety-in-farming protocols, sustainable packaging, patented GreenThumb software, and innovative Self-Watering in-store displays. The Company operates state-of-the-art, vertically integrated greenhouses and processing facilities, including Edible Garden Heartland in Grand Rapids, Michigan; Edible Garden Prairie Hills in Webster City, Iowa; and its headquarters at Edible Garden Belvidere in New Jersey. It also partners with a network of contract growers strategically located near major U.S. markets to ensure freshness and reduce environmental impact.
Edible Garden’s proprietary GreenThumb 2.0 software—protected by U.S. Patents US 11,158,006 B1, US 11,410,249 B2, and US 11,830,088 B2—optimizes vertical and traditional greenhouse growing conditions while aiming to reduce food miles. Its patented Self-Watering display (U.S. Patent No. D1,010,365) is designed to extend plant shelf life and elevate in-store presentation. In addition to its core CEA operations, Edible Garden owns three patents in advanced aquaculture technologies: a closed-loop shrimp farming system (US 6,615,767 B1), a modular recirculating aquaculture setup with automated water treatment and feeding (US 10,163,199 B2), and a sensor-driven ammonia control method utilizing electrolytic chlorine generation (US 11,297,809 B1).
The Company has been recognized as a FoodTech 500 firm by Forward Fooding, a leading AgriFoodTech organization, and is a Giga Guru member of Walmart’s Project Gigaton sustainability initiative. Edible Garden also develops and markets a growing line of nutrition and specialty food products, including Vitamin Way® and Vitamin Whey®—plant and whey protein powders—and Kick. Sports Nutrition, a premium performance line for health-conscious athletes seeking cleaner, better-for-you options. The Company’s offerings further include fresh, sustainable condiments such as Pulp fermented gourmet and chili-based sauces, as well as Pickle Party, a collection of fermented fresh pickles and krauts.
Learn more at https://ediblegardenag.com.
For Pulp products, visit https://www.pulpflavors.com.
For Vitamin Whey® products, visit https://vitaminwhey.com.
For Kick. Sports Nutrition products, visit https://kicksportsnutrition.net/.
Watch the Company’s latest corporate video here.
Forward-Looking Statements
This press release contains forward-looking statements, including with respect to the Company’s growth strategies, ability to expand its distribution network and distribution relationships, and performance as a public company. The words “believe,” “expect,” “intend,” “look forward,” “objective,” “plan,” “seek,” “strategy,” “will,” and similar expressions are intended to identify forward-looking statements. These forward-looking statements are subject to a number of risks, uncertainties, and assumptions, including market and other conditions and the Company’s ability to achieve its growth objectives. The Company undertakes no obligation to update any such forward-looking statements after the date hereof to conform to actual results or changes in expectations, except as required by law.
Investor Contacts:
Crescendo Communications, LLC
212-671-1020
EDBL@crescendo-ir.com