Welcome to our dedicated page for Forrester Resh news (Ticker: FORR), a resource for investors and traders seeking the latest updates and insights on Forrester Resh stock.
Forrester Research, Inc. reports company developments tied to its independent research, data, and advisory services for technology, customer experience, digital, marketing, revenue, and product leaders. News commonly covers quarterly financial results, contract value trends, revenue guidance, and management commentary on the company’s research and advisory model.
Company updates also feature Forrester AI, formerly Izola, and integrations that deliver Forrester research within workplace tools such as Microsoft Teams and Microsoft 365 Copilot. Recurring releases include enterprise AI research, B2B go-to-market studies, global technology awards, B2B Summit programming, and events that showcase the company’s research frameworks and client-facing advisory themes.
Forrester (Nasdaq: FORR) has announced the opening of nominations for its global technology awards in two categories: Technology Strategy Impact and Enterprise Architecture. These awards aim to recognize organizations that successfully implement technology strategies fostering growth and enhancing customer success. Eligible participants include businesses with over 1,000 employees employing tech for transformation across regions like North America, EMEA, and APAC. The Technology Strategy Impact award will focus on those utilizing a future fit tech strategy, which can result in revenue growth at double the pace of competitors. The Enterprise Architecture award, in collaboration with The Open Group, will honor firms that enhance business outcomes through effective EA practices. Nominations are open until June 19, 2023, with award recipients to be announced at upcoming events in September and October 2023.
Forrester Research (Nasdaq: FORR) announced its first-quarter earnings conference call is set for 4:30 p.m. Eastern time on Thursday, May 4, 2023. Interested investors can access the call through forrester.com, and are advised to log in at least 15 minutes early. Preregistration is available for participants. Additionally, a replay will be accessible on Forrester's website for those unable to attend the live session.
Forrester Research is a prominent research and advisory firm aiding leaders in various sectors to leverage customer obsession for growth. Their insights are based on extensive research methodologies including annual consumer surveys and real-time feedback.
Forrester (NASDAQ: FORR) has awarded Majid Al Futtaim (MAF) its inaugural Customer-Obsessed Enterprise Award for the EMEA region. This recognition celebrates MAF's commitment to prioritizing customer engagement and experience, contributing to business growth and employee satisfaction. The award will be presented during the CX EMEA event, scheduled for May 10-11, 2023, in London. MAF was recognized for its significant investments in creating customer-centric experiences across its network of shopping malls and hotels in the Middle East and North Africa. According to Forrester's Martin Gill, MAF's customer-focused strategies foster retention and profitability, aligning various functions to enhance customer value.
Forrester (Nasdaq: FORR) has announced the winners of its inaugural Customer Obsession Awards in North America, recognizing Best Buy for its customer-centric strategies. The awards, to be presented at the CX North America conference from June 13–15, 2023, honor organizations that prioritize customer needs to drive business growth. Executives from NRG, M&T Bank, and Labcorp received the Customer-Obsessed Leadership Award for their efforts in establishing customer-focused cultures within their organizations. Rick Parrish, VP at Forrester, highlighted that these awardees exemplify how customer-centric leadership and strategies can enhance growth and retention.
Forrester (Nasdaq: FORR) has unveiled the complete agenda for its CX North America conference, scheduled for June 13–15, 2023, in Nashville, Tennessee, and online. The conference aims to equip B2C organizations with strategies to enhance customer alignment across key functions such as customer experience (CX), marketing, and digital operations. Forrester emphasizes that companies with high alignment report 2.4x higher revenue growth and 2x higher profitability. The event will feature role-based sessions, industry insights, and the 2023 North American Customer Obsession Awards. Notable sessions include strategies on customer obsession in tough economies and managing brand growth amidst economic downturns, highlighting the significance of customer-centric strategies for sustainable profitability.
Forrester (Nasdaq: FORR) has announced the agenda for the upcoming B2B Summit North America, taking place in Austin, Texas, and digitally from June 5-7, 2023. The summit addresses the evolving B2B buying landscape and emphasizes the need for organizations to align marketing, sales, and product functions to drive customer and buyer value.
The event will feature over 100 sessions with insights from industry leaders, including guest speakers like Dara Treseder, CMO of Autodesk, and musical performance by Nathaniel Rateliff & The Night Sweats. Notable sessions will focus on strategies for sustainable growth, cross-functional alignment, and adapting to shifts in buyer behavior.
Attendees can network and participate in pre-event workshops, highlighting Forrester's commitment to driving innovative B2B practices.
Forrester (Nasdaq: FORR) announced the agenda for its CX EMEA event scheduled for May 10-11, 2023, in London. The event aims to assist CX, B2C marketing, and digital leaders in enhancing customer retention and driving revenue growth. Forrester research shows companies with aligned functions see 2.4x higher revenue growth. The agenda features key sessions on building customer-centric organizations and navigating marketing in a cookieless environment. The event will highlight the 2023 EMEA Customer-Obsessed Enterprise Award winner, showcasing best practices in customer-centric leadership.
NovoPayment, in collaboration with Forrester Consulting, released a study titled The 2023 Nimble Bank Playbook, indicating that smaller banks and credit unions face challenges in digital transformation, primarily due to staffing and technological constraints. The survey of over 200 decision-makers revealed that 87% witnessed an increase in demand for digital services, with 71% noting customers' needs exceeding existing infrastructure. To address these challenges, 90% believe their size allows for quicker adaptation through partnerships with Banking-as-a-Service (BaaS) providers, enhancing competitiveness against larger banks.
According to Forrester's research, companies with high alignment in customer-facing functions experience 2.4x greater revenue growth and double the profitability compared to those lacking such alignment. The study emphasizes the need for B2B firms to align sales, marketing, and product teams, while B2C firms must integrate marketing, customer experience, and digital functions. A customer-obsessed growth strategy requires technology teams to adapt swiftly to market changes. The report suggests a journey-centric approach to enhance alignment and focus on customer value, which leads to increased revenue growth and improved customer retention.
Forrester (Nasdaq: FORR) reveals insights from its report, indicating that Millennials and Gen Z buyers now comprise 64% of business buyers, with Millennials alone exceeding half. This demographic exhibits significant dissatisfaction—90% reported issues with vendors, surpassing 71% of older buyers. The report suggests younger buyers demand more self-serve channels and rely on third-party information, reflecting their digital proficiency. Companies must adapt their strategies to meet these evolving consumer habits amidst economic uncertainties. Insightful data drives the need for businesses to rethink engagement methods for success.