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Forrester Research Inc. - FORR STOCK NEWS

Welcome to our dedicated news page for Forrester Research (Ticker: FORR), a resource for investors and traders seeking the latest updates and insights on Forrester Research.

Our selection of high-quality news articles is accompanied by an expert summary from Rhea-AI, detailing the impact and sentiment surrounding the news at the time of release, providing a deeper understanding of how each news could potentially affect Forrester Research's stock performance. The page also features a concise end-of-day stock performance summary, highlighting the actual market reaction to each news event. The list of tags makes it easy to classify and navigate through different types of news, whether you're interested in earnings reports, stock offerings, stock splits, clinical trials, fda approvals, dividends or buybacks.

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Rhea-AI Summary
Forrester's Global Tech Market Forecast for 2023 to 2027 predicts a 5.3% growth in technology spend in 2024, primarily driven by increased spending on software and IT services, especially generative AI, cloud, security, and digital, and economic growth in the Asia Pacific region. By 2027, software and IT services are expected to capture 69% of global tech spend, with investments in generative AI software predicted to reach $227 billion by 2030 at a 36% compound annual growth rate. Asian countries, including India, the Philippines, Vietnam, Indonesia, Malaysia, and China, are forecasted to have the fastest tech spend growth in 2024. The global tech spend is projected to reach $4.7 trillion in 2024, with growth across all regions, including 5.7% in Asia Pacific, 5.4% in North America, and 5.1% in Europe. India is expected to become one of the largest exporters of technology services, with IT exports reaching $194 billion in 2023, and total technology and service industry revenues potentially reaching $350 billion by 2025. Financial services and healthcare will see the fastest tech spend growth in 2024, with strong demand for cloud and AI across all regions.
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Rhea-AI Summary
Forrester (FORR) estimates that global tech spending will reach $4.7 trillion in 2024, putting pressure on technology leaders to provide IT capabilities that drive growth while managing costs. The company's high-performance IT research focuses on alignment, trust, and adaptivity, and identifies four common high-performance IT styles: enabling, co-creating, amplifying, and transforming.
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Forrester (FORR) forecasts that total retail sales of Europe-5 countries will increase from €2.3 trillion in 2023 to reach €2.7 trillion in 2028 at a 2.9% compound annual growth rate (CAGR). Online retail sales are expected to rebound to pre-pandemic levels in 2024 and beyond, reaching €579 billion in 2028, representing 22% of total retail sales in these markets. Germany, the UK, and France are the key markets with significant growth in both offline and online retail sales.
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Forrester (Nasdaq: FORR) has opened the call for nominations for its 2024 Customer-Obsessed Enterprise Awards. These awards recognize organizations that prioritize customer focus and deliver exceptional customer experiences, with open nominations across Asia Pacific, Europe, and North America. The awards also include a special category for leaders in North America who demonstrate strong customer focus. The winners will be honored at Forrester's CX forums in 2024.
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Forrester (FORR) reports that 71% of enterprises are experimenting with generative AI (genAI) to enhance experiences, offerings, and productivity. The mass adoption of genAI has transformed customer and employee interactions and expectations, catapulting AI initiatives to the basis for competitive roadmaps. Enterprises are advised to make trust an intrinsic part of their genAI foundation, stay focused on practical use cases, invest in known and emerging skills, and differentiate by relying on their own business data.
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FORR: Barclays Receives Forrester Security & Risk Enterprise Leadership Award for Transforming Security, Privacy, and Risk Strategy, Recognized for Excellence in Designing and Executing Behavior Framework to Build Trust with Stakeholders, Employees, and Clients
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Forrester, a B2B research and advisory firm, has opened nominations for its 2024 B2B Return On Integration Honors and B2B Programs Of The Year Awards. These awards recognize B2B organizations for their excellence in aligning marketing, sales, and product functions to drive revenue growth. Nominations are open to organizations of all sizes and the deadline to submit is January 14, 2024.
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Forrester Research announces Q3 financial results with flat contract value at $349.4 million. CEO George F. Colony highlights development of Izola AI system and expansion of client outcomes.
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Rhea-AI Summary
According to Forrester's 2024 predictions, 50% of large firms in the EU will invest in AI compliance before the implementation of the EU AI Act in 2025. Misinformation on social media will increase the demand for trusted news sources like the BBC. Forrester also predicts improvements in customer experience through generative AI, limited enterprise adoption of prompt engineering services by cloud hyperscalers, and a boost in productivity and problem-solving through AI initiatives. Millennial buyers will have different preferences in B2B buying, and Europe is expected to lead in hybrid work adoption.
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Forrester predicts that 60% of generative AI skeptics will embrace the technology in 2024. Business leaders' investment in genAI will increase employees' creative problem-solving time by up to 50%. CX will improve with the help of genAI, while agencies will invest in custom AI solutions. Clouds will launch prompt engineering services, but enterprise adoption will be limited. Regulators will focus on genAI and companies will need to invest in third-party risk management. Millennial buyers will demand early access to B2B product experts. Employee experience investments may suffer from a lack of funding in 2024.
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Forrester Research Inc.

Nasdaq:FORR

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374.49M
11.76M
39.06%
55.42%
1.22%
Research and Development in the Social Sciences and Humanities
Professional, Scientific, and Technical Services
Link
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Cambridge

About FORR

forrester research is one of the most influential research and advisory firms in the world. we work with business and technology leaders to develop customer-obsessed strategies that drive growth. forrester’s unique insights are grounded in annual surveys of more than 500,000 consumers and business leaders worldwide, rigorous and objective methodologies, and the shared wisdom of our most innovative clients. through proprietary research, data, custom consulting, exclusive executive peer groups, and events, the forrester experience is about a singular and powerful purpose: to challenge the thinking of our clients to help them lead change in their organizations. for more information, visit forrester.com.