Expanse (GMGI) Launches Game #55, Adds to U.S. Social Casino-Compatible Offer
Rhea-AI Summary
Expanse Studios, a division of Golden Matrix Group Inc. (NASDAQ: GMGI), has released its 55th game, Candy's Bonanza, strengthening its position in the U.S. sweepstakes and social casino market. The game is fully compatible with U.S. sweepstakes regulations and supports the company's expansion across more than 40 U.S. states. This launch represents another strategic step in developing and utilizing proprietary content within the Group's B2B iGaming portfolio.
Positive
- Launch of 55th game demonstrates strong content development capabilities
- Game compatibility with U.S. sweepstakes enables access to 40+ states
- Expansion of proprietary content portfolio strengthens B2B offering
Negative
- None.
Insights
The release of Candy's Bonanza, GMGI's 55th game, reveals a sophisticated market penetration strategy in the rapidly growing U.S. social casino space. The sweepstakes model represents a strategic advantage as it allows operation in 40+ states without requiring the extensive licensing needed for traditional real-money gaming operations.
The B2B focus is particularly noteworthy as it positions GMGI as both a content creator and technology provider. This dual role typically commands higher margins than B2C operations due to lower marketing costs and more predictable revenue streams. The sweepstakes model generates revenue through virtual currency purchases, with conversion rates typically ranging from 5-15% of active users.
The emphasis on proprietary content development is important for three reasons:
- Higher profit margins compared to licensed content where royalties eat into revenues
- Complete control over the user experience and ability to rapidly iterate based on performance data
- Building valuable intellectual property that can be leveraged across multiple platforms and jurisdictions
The social casino market's projected compound annual growth rate of 10-12% through 2027 provides a favorable backdrop for GMGI's expansion. By focusing on sweepstakes-compatible games, the company can capture market share while avoiding the regulatory complexity and costs associated with real-money gaming licenses.
Las Vegas, Nevada--(Newsfile Corp. - February 14, 2025) - The U.S. sweepstakes and social casino market is evolving rapidly, and Expanse Studios--part of Golden Matrix Group Inc. (NASDAQ: GMGI)--continues to expand its footprint with its latest release, Candy's Bonanza.
To view the full announcement, including downloadable images, bios, and more, click here.
Key Takeaways:
- Expanse Studios releases its 55th game, reinforcing its position as a leading B2B iGaming content producer and provider
- Candy's Bonanza is fully compatible with the U.S. sweepstakes, aligning with Expanse Studios' expansion in 40+ U.S. states
- The launch marks another step in the Group's strategy to grow and rely on its proprietary content
Click image above to view full announcement.
About Expanse Studios
Founded in 2017, Expanse Studios, part of Golden Matrix Group (NASDAQ: GMGI), is a B2B iGaming content provider, specializing in slots, crash games, table games, and gamified casino experiences. With a portfolio of 55+ proprietary games, the studio delivers high-quality, market-adapted content for regulated markets, sweepstakes platforms, and social casinos worldwide. For more information, visit expanse.studio or contact contact@expanse.studio.
Contact:
Milan Koricanac
milan.koricanac@meridianbet.com
Head of Global PR
Source: Meridianbet Group
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/240959
FAQ
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