Happy Belly Expands CPG Availability with Lumber Heads Popcorn Now Available in 193 Loblaws Retail Locations
Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) has announced the expansion of its Lumber Heads Popcorn brand into 193 Loblaws Market Division grocery stores across Ontario. The expansion includes select Zehrs, Your Independent Grocer, and Loblaws locations.
Lumber Heads, which produces gluten, dairy, and peanut-free popcorn made in Canada, is part of Happy Belly's CPG (Consumer Packaged Goods) portfolio. The company plans to continue its retail expansion throughout the Spring Season, focusing on partnering with Canadian distributors nationwide.
The expansion aligns with Happy Belly's growth strategy of scaling brands through disciplined organic growth. The company utilizes a shared services model to accelerate product development, market growth, and product launches, aiming to create incremental shareholder value through expanded distribution and sales in their CPG vertical throughout 2025-2026.
Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) ha annunciato l'espansione del suo marchio Lumber Heads Popcorn in 193 negozi Loblaws Market Division in Ontario. L'espansione include alcuni punti vendita Zehrs, Your Independent Grocer e Loblaws.
Lumber Heads, che produce popcorn senza glutine, latticini e arachidi realizzati in Canada, fa parte del portafoglio CPG (Consumer Packaged Goods) di Happy Belly. L'azienda prevede di continuare la sua espansione al dettaglio durante la stagione primaverile, concentrandosi sulla collaborazione con distributori canadesi a livello nazionale.
L'espansione è in linea con la strategia di crescita di Happy Belly, che punta a scalare i marchi attraverso una crescita organica disciplinata. L'azienda utilizza un modello di servizi condivisi per accelerare lo sviluppo del prodotto, la crescita del mercato e il lancio dei prodotti, mirando a creare valore incrementale per gli azionisti attraverso una distribuzione e vendite ampliate nel loro settore CPG fino al 2025-2026.
Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) ha anunciado la expansión de su marca Lumber Heads Popcorn en 193 tiendas de Loblaws Market Division en Ontario. La expansión incluye algunas ubicaciones de Zehrs, Your Independent Grocer y Loblaws.
Lumber Heads, que produce palomitas de maíz libres de gluten, lácteos y cacahuetes fabricadas en Canadá, forma parte del portafolio de CPG (Consumer Packaged Goods) de Happy Belly. La empresa planea continuar su expansión minorista durante la temporada de primavera, enfocándose en asociarse con distribuidores canadienses a nivel nacional.
La expansión está alineada con la estrategia de crecimiento de Happy Belly de escalar marcas a través de un crecimiento orgánico disciplinado. La empresa utiliza un modelo de servicios compartidos para acelerar el desarrollo de productos, el crecimiento del mercado y los lanzamientos de productos, con el objetivo de crear un valor incremental para los accionistas a través de una distribución y ventas ampliadas en su vertical de CPG hasta 2025-2026.
해피 벨리 푸드 그룹 (CSE: HBFG) (OTCQB: HBFGF)는 온타리오의 193개 로블로우스 마켓 디비전 식료품점으로 럼버 헤드 팝콘 브랜드를 확장한다고 발표했습니다. 이번 확장에는 선택된 제르스, 당신의 독립 식료품점, 로블로우스 매장이 포함됩니다.
캐나다에서 제조된 글루텐, 유제품 및 땅콩이 없는 팝콘을 생산하는 럼버 헤드는 해피 벨리의 CPG(소비재) 포트폴리오의 일부입니다. 회사는 봄 시즌 동안 소매 확장을 지속할 계획이며, 전국의 캐나다 유통업체와의 파트너십에 집중할 것입니다.
이번 확장은 해피 벨리의 브랜드 확장 전략과 일치하며, 규율 있는 유기적 성장을 통해 브랜드를 확장하는 데 중점을 두고 있습니다. 회사는 제품 개발, 시장 성장 및 제품 출시를 가속화하기 위해 공유 서비스 모델을 활용하여 2025-2026년까지 CPG 분야에서 확대된 유통 및 판매를 통해 주주 가치를 증대하는 것을 목표로 하고 있습니다.
Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) a annoncé l'expansion de sa marque Lumber Heads Popcorn dans 193 magasins Loblaws Market Division à travers l'Ontario. L'expansion comprend certains emplacements de Zehrs, Your Independent Grocer et Loblaws.
Lumber Heads, qui produit du popcorn sans gluten, sans produits laitiers et sans cacahuètes fabriqué au Canada, fait partie du portefeuille CPG (biens de consommation emballés) de Happy Belly. L'entreprise prévoit de continuer son expansion au détail pendant la saison printanière, en se concentrant sur le partenariat avec des distributeurs canadiens à l'échelle nationale.
L'expansion s'aligne avec la stratégie de croissance de Happy Belly qui consiste à développer des marques grâce à une croissance organique disciplinée. L'entreprise utilise un modèle de services partagés pour accélérer le développement de produits, la croissance du marché et les lancements de produits, visant à créer de la valeur ajoutée pour les actionnaires grâce à une distribution et des ventes élargies dans leur secteur CPG jusqu'en 2025-2026.
Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) hat die Expansion seiner Marke Lumber Heads Popcorn in 193 Loblaws Market Division Lebensmittelgeschäfte in Ontario angekündigt. Die Expansion umfasst ausgewählte Zehrs-, Your Independent Grocer- und Loblaws-Standorte.
Lumber Heads, das glutenfreie, milchfreie und erdnussfreie Popcorn in Kanada produziert, ist Teil des CPG-Portfolios (Consumer Packaged Goods) von Happy Belly. Das Unternehmen plant, seine Einzelhandelsexpansion während der Frühlingssaison fortzusetzen und sich auf Partnerschaften mit kanadischen Distributoren im ganzen Land zu konzentrieren.
Die Expansion steht im Einklang mit der Wachstumsstrategie von Happy Belly, Marken durch diszipliniertes organisches Wachstum zu skalieren. Das Unternehmen nutzt ein Shared-Services-Modell, um die Produktentwicklung, das Marktwachstum und die Produkteinführungen zu beschleunigen, mit dem Ziel, den Shareholder-Wert durch erweiterte Distribution und Verkäufe in ihrem CPG-Bereich bis 2025-2026 zu steigern.
- Significant retail expansion with 193 new store locations
- Entry into major Canadian retail chain (Loblaws Market Division)
- Strategic expansion of distribution network
- None.
Toronto, Ontario--(Newsfile Corp. - March 18, 2025) - Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ("Happy Belly" or the "Company"), a leading consolidator of emerging food brands is pleased to announce that its CPG brand, Lumber Heads Popcorn ("Lumber Heads"), a gluten, dairy, and peanut free popcorn, is now available in 193 locations within the Loblaws Market Division grocery stores in Ontario, making it even easier for our loyal customers to shop our great tasting Made in Canada popcorn.
Lumber Heads
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"We are excited to expand our availability of Lumber Heads in Ontario with the addition of 193 new store locations, now available at select Zehrs, Your Independent Grocer and Loblaws banners. This is especially positive as Canadians look to support local and purchase products made in Canada. We look forward to more Canadians having the opportunity to try Lumber Heads, and our team continues to execute on these opportunities" said Sean Black, Chief Executive Officer of Happy Belly.
"Scaling our brands through disciplined organic growth is one of the principal drivers of growth at Happy Belly as we continue to execute on our growth strategy. In our CPG line of business, we are focused on being a sales-driven organization and continue to scale and operationalize our brands through our shared services model to accelerate product development, market growth, and product launches. We are working to grow distribution and sales in our CPG vertical throughout 2025-2026 as we create incremental value for our shareholders".
"We anticipate our product rollout will continue into retail stores throughout the Spring Season. We remain committed to partnering with Canadian distributors nationwide to expand our presence in the Canadian marketplace. Our goal is to increase our store count by securing placements in as many profitable retail locations as possible. Additionally, we are dedicated to broadening the footprint of our CPG products across Canada. By strategically targeting key markets and leveraging our distribution network, we will enhance product visibility and accessibility, driving sustained growth and strengthening our brand recognition throughout the Canadian landscape."
We are just getting started.
About Lumber Heads Food Co.
Lumber Heads was started as a response to a lack of plant-based snack options available to family and friends that struggled with dietary restrictions. Lumber Heads Kettle Corn has been continuously improved based on strong connections and feedback from our community - where the spirit of "together as one" comes alive! At Lumber Heads, we are working to bring you quality foods that offer healthy alternatives with a focus on simple quality ingredients. The connection with our customers is what drives us! We hope you'll find our love of food delivers a little something special!
Franchising
For franchising inquiries please see www.happybellyfg.com/franchise-with-us/ or contact us at hello@happybellyfg.com.
About Happy Belly Food Group
Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ("Happy Belly" or the "Company") is a leading consolidator of emerging food brands.
Happy Belly Food Group
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Sean Black
Chief Executive Officer
Shawn Moniz
Chief Operating Officer
FOR FURTHER INFORMATION, PLEASE VISIT:
www: www.happybellyfg.com or email hello@happybellyfg.com
If you wish to contact us please call: (604) 737-2303
Neither the Canadian Securities Exchange nor its Regulation Services Provider (as that term is defined in the policies of the Canadian Securities Exchange) accepts responsibility for the adequacy or accuracy of this press release, which has been prepared by management.
Cautionary Note Regarding Forward-Looking Statements
All statements in this press release, other than statements of historical fact, are "forward-looking information" with respect to the Company within the meaning of applicable securities laws. Forward-Looking information is frequently characterized by words such as "plan", "expect", "project", "intend", "believe", "anticipate", "estimate" and other similar words, or statements that certain events or conditions "may" or "will" occur and include the future performance of Happy Belly and her subsidiaries. Forward-Looking statements are based on the opinions and estimates at the date the statements are made and are subject to a variety of risks and uncertainties and other factors that could cause actual events or results to differ materially from those anticipated in the forward-looking statements. There are uncertainties inherent in forward-looking information, including factors beyond the Company's control. There are no assurances that the business plans for Happy Belly described in this news release will come into effect on the terms or time frame described herein. The Company undertakes no obligation to update forward-looking information if circumstances or management's estimates or opinions should change except as required by law. The reader is cautioned not to place undue reliance on forward-looking statements. For a description of the risks and uncertainties facing the Company and its business and affairs, readers should refer to the Company's Management's Discussion and Analysis and other disclosure filings with Canadian securities regulators, which are posted on www.sedarplus.ca.
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/245039
FAQ
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