Happy Belly Food Group's Heal Wellness Announces the Grand Opening of Its Newest Location in the Britannia Neighbourhood of Calgary, Alberta
Rhea-AI Summary
Happy Belly Food Group (OTCQB: HBFGF) opened a new Heal Wellness location on March 28, 2026, at 800-49th Avenue SW in the Britannia neighbourhood of Calgary, Alberta.
Heal is a QSR focused on smoothie and açaí bowls; this marks the brand's 35th open location, with 173+ in development and 666 contractually committed franchise locations across Happy Belly's portfolio.
AI-generated analysis. Not financial advice.
Positive
- 35 Heal Wellness locations now open nationwide
- 173+ Heal locations reported in development
- 666 contractually committed retail franchise locations across Happy Belly portfolio
Negative
- None.
News Market Reaction – HBFGF
On the day this news was published, HBFGF declined 5.30%, reflecting a notable negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
Toronto, Ontario--(Newsfile Corp. - March 27, 2026) - Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ("Happy Belly" or the "Company"), a leader in acquiring and scaling emerging food brands across Canada is pleased to announce the grand opening of its newest Heal Wellness ("Heal") this Saturday, March 28th, at 800-49th Avenue South West, in the Britannia neighbourhood of Calgary, Alberta, Canada. Heal Wellness is a fast-growing quick-service restaurant ("QSR") brand specializing in fresh smoothie bowls, açaí bowls, and smoothies, built around clean ingredients and a better-for-you lifestyle.
Happy Belly 1
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"This Calgary opening marks another meaningful step forward as we continue scaling Heal across high-quality, health-forward markets throughout Canada," said Sean Black, Chief Executive Officer of Happy Belly Food Group. "Reaching our 35th Heal Wellness location nationwide is an important milestone for the brand and a reflection of the continued demand we are seeing for convenient, wellness-focused food offerings. Calgary remains an attractive market for Heal, supported by strong residential growth, active communities, and a consumer base that increasingly values clean, functional, grab-and-go food options."
Happy Belly 2
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Situated in the established Britannia neighbourhood of Calgary, Alberta, this new Heal Wellness location is positioned in a highly desirable Calgary trade area supported by affluent households, strong neighbourhood fundamentals, and a demographic profile that aligns well with the brand's target customer. This location has access to a well-established residential base and steady local traffic from families, professionals, and nearby community activity.
"Heal Wellness continues to expand rapidly across Canada and into the United States, solidifying its position as a leading açaí and smoothie bowl brand," said Sean Black. "With 35 locations now open nationwide, and more than 173 in development, Heal remains a key driver of growth within Happy Belly's broader portfolio of 666 contractually committed retail franchise locations across multiple emerging brands in various stages of development, construction, and operation. Our predictable and disciplined growth engine continues to deliver measurable results as we expand our footprint with a focus on strong real estate, experienced operators, and long-term shareholder value.
"We are just getting started," said Sean Black.
About Heal Wellness
Heal Wellness was founded with a passion and mission to provide quick, fresh wellness foods that support a busy and active lifestyle. We currently offer a diverse range of smoothie bowls and smoothies. We take pride in meticulously selecting every superfood ingredient on our menu to fuel the body, including acai smoothie bowls, smoothies, and super-seed grain bowls. Our smoothie bowls are crafted with real fruit and enriched with superfoods like acai, pitaya, goji berries, chia seeds, and more.
Franchising
For franchising inquiries please see www.happybellyfg.com/franchise-with-us/ or contact us at hello@happybellyfg.com.
About Happy Belly Food Group
Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ("Happy Belly" or the "Company") is a leader in acquiring and scaling emerging food brands across Canada.
Happy Belly Food Group
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Sean Black
Co-founder, Chief Executive Officer
Shawn Moniz
Co-founder, President
FOR FURTHER INFORMATION, PLEASE VISIT:
www: www.happybellyfg.com or email hello@happybellyfg.com
If you wish to contact us please call: 1-877-589-8805
Neither the Canadian Securities Exchange nor its Regulation Services Provider (as that term is defined in the policies of the Canadian Securities Exchange) accepts responsibility for the adequacy or accuracy of this press release, which has been prepared by management.
Cautionary Note Regarding Forward-Looking Statements
All statements in this press release, other than statements of historical fact, are "forward-looking information" with respect to the Company within the meaning of applicable securities laws. Forward-Looking information is frequently characterized by words such as "plan", "expect", "project", "intend", "believe", "anticipate", "estimate" and other similar words, or statements that certain events or conditions "may" or "will" occur and include the future performance of Happy Belly and her subsidiaries. Forward-Looking statements are based on the opinions and estimates at the date the statements are made and are subject to a variety of risks and uncertainties and other factors that could cause actual events or results to differ materially from those anticipated in the forward-looking statements. There are uncertainties inherent in forward-looking information, including factors beyond the Company's control. There are no assurances that the business plans for Happy Belly described in this news release will come into effect on the terms or time frame described herein. The Company undertakes no obligation to update forward-looking information if circumstances or management's estimates or opinions should change except as required by law. The reader is cautioned not to place undue reliance on forward-looking statements. For a description of the risks and uncertainties facing the Company and its business and affairs, readers should refer to the Company's Management's Discussion and Analysis and other disclosure filings with Canadian securities regulators, which are posted on www.sedarplus.ca.
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/290203