Happy Belly's Heal Wellness QSR Announces Securing a Real-Estate Location for Windermere, in the City of Edmonton, Alberta
Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) has secured a new location for its Heal Wellness brand in Windermere, Edmonton, Alberta, with franchise signing imminent. The location, set for possession in early 2026, targets an affluent, health-conscious demographic in an area known for high foot traffic and proximity to fitness centers.
Heal Wellness, a quick-service restaurant specializing in smoothie bowls, acai bowls, and smoothies, is expanding its presence in Western Canada. The company currently has 521 contractually committed retail franchise locations across its emerging brands, with 5 QSR brands currently under construction nationwide.
The expansion in Windermere aligns with Happy Belly's growth strategy, targeting areas with higher-than-average household incomes and health-conscious consumers. The company plans to continue its expansion throughout 2025 and 2026, focusing on selecting optimal franchise partners and strategic real estate locations.
Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) ha assicurato una nuova sede per il suo marchio Heal Wellness a Windermere, Edmonton, Alberta, con la firma del franchising imminente. La sede, prevista per l'occupazione all'inizio del 2026, mira a un pubblico facoltoso e attento alla salute in un'area nota per l'alto traffico pedonale e la vicinanza ai centri fitness.
Heal Wellness, un ristorante di servizio veloce specializzato in smoothie bowls, acai bowls e smoothies, sta ampliando la sua presenza nel Canada occidentale. Attualmente, l'azienda ha 521 sedi di franchising contrattualmente impegnate attraverso i suoi marchi emergenti, con 5 marchi QSR attualmente in costruzione a livello nazionale.
L'espansione a Windermere si allinea con la strategia di crescita di Happy Belly, mirando a aree con redditi familiari superiori alla media e consumatori attenti alla salute. L'azienda prevede di continuare la sua espansione nel 2025 e 2026, concentrandosi sulla selezione di partner franchising ottimali e posizioni immobiliari strategiche.
Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) ha asegurado una nueva ubicación para su marca Heal Wellness en Windermere, Edmonton, Alberta, con la firma del franquiciado inminente. La ubicación, prevista para ocupar a principios de 2026, está dirigida a un público adinerado y consciente de la salud en un área conocida por su alto tráfico peatonal y proximidad a centros de fitness.
Heal Wellness, un restaurante de servicio rápido especializado en smoothie bowls, acai bowls y smoothies, está ampliando su presencia en el oeste de Canadá. Actualmente, la empresa cuenta con 521 ubicaciones de franquicia contratualmente comprometidas a través de sus marcas emergentes, con 5 marcas QSR actualmente en construcción a nivel nacional.
La expansión en Windermere se alinea con la estrategia de crecimiento de Happy Belly, enfocándose en áreas con ingresos familiares superiores a la media y consumidores conscientes de la salud. La empresa planea continuar su expansión a lo largo de 2025 y 2026, centrándose en seleccionar socios de franquicia óptimos y ubicaciones inmobiliarias estratégicas.
해피 벨리 푸드 그룹 (CSE: HBFG) (OTCQB: HBFGF)는 앨버타주 에드먼턴의 윈더미어에 있는 힐 웰니스 브랜드의 새로운 위치를 확보하였으며, 프랜차이즈 계약 체결이 임박했습니다. 이 위치는 2026년 초에 점유될 예정이며, 높은 유동 인구와 피트니스 센터와의 근접성으로 인해 부유하고 건강을 중시하는 고객층을 겨냥하고 있습니다.
힐 웰니스는 스무디 볼, 아사이 볼 및 스무디를 전문으로 하는 패스트푸드 레스토랑으로, 서부 캐나다에서의 입지를 확장하고 있습니다. 현재 회사는 521개의 계약된 프랜차이즈 위치를 보유하고 있으며, 5개의 QSR 브랜드가 현재 전국적으로 건설 중입니다.
윈더미어에서의 확장은 해피 벨리의 성장 전략과 일치하며, 평균 가구 소득이 높은 지역과 건강을 중시하는 소비자를 목표로 하고 있습니다. 회사는 2025년과 2026년 동안의 확장을 계획하고 있으며, 최적의 프랜차이즈 파트너와 전략적 부동산 위치를 선택하는 데 집중할 것입니다.
Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) a sécurisé un nouvel emplacement pour sa marque Heal Wellness à Windermere, Edmonton, Alberta, avec la signature du contrat de franchise imminente. L'emplacement, prévu pour possession début 2026, cible une clientèle aisée et soucieuse de sa santé dans une zone connue pour son fort passage piéton et sa proximité avec des centres de fitness.
Heal Wellness, un restaurant de restauration rapide spécialisé dans les smoothie bowls, acai bowls et smoothies, étend sa présence dans l'Ouest canadien. L'entreprise compte actuellement 521 emplacements de franchise contractuellement engagés à travers ses marques émergentes, avec 5 marques QSR actuellement en construction à l'échelle nationale.
L'expansion à Windermere s'aligne avec la stratégie de croissance de Happy Belly, ciblant des zones avec des revenus familiaux supérieurs à la moyenne et des consommateurs soucieux de leur santé. L'entreprise prévoit de continuer son expansion tout au long de 2025 et 2026, en se concentrant sur la sélection de partenaires de franchise optimaux et d'emplacements immobiliers stratégiques.
Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) hat einen neuen Standort für seine Marke Heal Wellness in Windermere, Edmonton, Alberta, gesichert, wobei die Unterzeichnung des Franchisevertrags bevorsteht. Der Standort, der Anfang 2026 bezogen werden soll, zielt auf eine wohlhabende, gesundheitsbewusste Zielgruppe in einem Gebiet mit hohem Fußverkehr und Nähe zu Fitnesszentren ab.
Heal Wellness, ein Schnellrestaurant, das sich auf Smoothie-Bowls, Acai-Bowls und Smoothies spezialisiert hat, erweitert seine Präsenz in Westkanada. Das Unternehmen hat derzeit 521 vertraglich gebundene Franchise-Standorte in seinen aufstrebenden Marken, wobei 5 QSR-Marken derzeit landesweit im Bau sind.
Die Expansion in Windermere entspricht der Wachstumsstrategie von Happy Belly, die sich auf Gebiete mit überdurchschnittlichem Haushaltseinkommen und gesundheitsbewussten Verbrauchern konzentriert. Das Unternehmen plant, seine Expansion in den Jahren 2025 und 2026 fortzusetzen und dabei den Fokus auf die Auswahl optimaler Franchise-Partner und strategischer Immobilienstandorte zu legen.
- Secured prime real estate location in affluent Windermere area
- Strong expansion with 521 contractually committed franchise locations
- 5 QSR brands currently under construction showing active growth
- Strategic location targeting high-income, health-conscious demographic
- New location won't be operational until early 2026
- Franchise agreement not yet finalized
Toronto, Ontario--(Newsfile Corp. - March 13, 2025) - Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ("Happy Belly" or the "Company"), a leading consolidator of emerging food brands is pleased to announce that its Heal Wellness brand has successfully secured a real estate location in Windermere, Alberta, alongside the imminent signing of a franchisee. Heal Wellness ("Heal") is a fresh smoothie bowls, acai bowls, and smoothies quick serve restaurant ("QSR").
Heal Wellness
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Windermere has an affluent, health-conscious demographic, rapid residential and commercial growth, and strong retail presence. This upscale neighborhood attracts professionals, families, and fitness enthusiasts who prioritize healthy eating and premium dining experiences. With a higher-than-average household income, residents are willing to invest in nutritious, high-quality food options, making smoothies and açaí bowls a perfect fit. Windermere is also home to numerous fitness centers, yoga studios, and recreational facilities, creating a built-in customer base seeking convenient, nutrient-dense meals before or after workouts. Additionally, the area's proximity to outdoor spaces like Terwillegar Park encourages an active lifestyle, further driving demand for fresh, on-the-go options. Windermere offers high foot traffic and excellent visibility, making it an attractive location for a QSR concept.
"The expansion of our retail footprint in Western Canada is rapidly gaining momentum, with our first mover advantage beginning to yield strong results. We've witnessed robust franchise interest across the nation—from both franchisees and landlords—setting the stage for steady predictable growth," said Sean Black, Chief Executive Officer of Happy Belly. "With over 30 years of building solid business and franchise relationships across Canada has been crucial in securing premium locations for our brands. Possession for this location will be early 2026, as we build the pipeline for consistent growth over the next 12-24 months."
"The steady stream of new franchise agreements and the securing of strategic real estate across Canada reinforces our expansion strategy while generating long-term value for our shareholders. Our vision remains clear-to establish Heal Wellness as the leading acai bowl and smoothie brand in Canada."
"As we progress into 2025, our priority remains accelerating both organic and inorganic growth. Currently, 5 of our QSR brands are under construction across Canada, and we anticipate announcing additional developments throughout the year as we secure new franchise agreements and prime real estate nationwide. This marks another stride in our mission to become a predictable and disciplined growth company. Happy Belly now boasts 521 contractually committed retail franchise locations across our emerging brands-whether in development, under construction, or already open. We are diligently expanding this pipeline throughout 2025 and 2026 with our methodical approach to growth. Continuously selecting the right franchise partners and optimal real estate remains key to achieving our brands' development goals."
We are just getting started
Franchising
For franchising inquiries please see www.happybellyfg.com/franchise-with-us/ or contact us at hello@happybellyfg.com.
About Happy Belly Food Group
Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ("Happy Belly" or the "Company") is a leading consolidator of emerging food brands.
Happy Belly Food Group
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Sean Black
Chief Executive Officer
Shawn Moniz
Chief Operating Officer
FOR FURTHER INFORMATION, PLEASE VISIT:
www: www.happybellyfg.com or email hello@happybellyfg.com
If you wish to contact us please call: (604) 737-2303
Neither the Canadian Securities Exchange nor its Regulation Services Provider (as that term is defined in the policies of the Canadian Securities Exchange) accepts responsibility for the adequacy or accuracy of this press release, which has been prepared by management.
Cautionary Note Regarding Forward-Looking Statements
All statements in this press release, other than statements of historical fact, are "forward-looking information" with respect to the Company within the meaning of applicable securities laws. Forward-Looking information is frequently characterized by words such as "plan", "expect", "project", "intend", "believe", "anticipate", "estimate" and other similar words, or statements that certain events or conditions "may" or "will" occur and include the future performance of Happy Belly and her subsidiaries. Forward-Looking statements are based on the opinions and estimates at the date the statements are made and are subject to a variety of risks and uncertainties and other factors that could cause actual events or results to differ materially from those anticipated in the forward-looking statements. There are uncertainties inherent in forward-looking information, including factors beyond the Company's control. There are no assurances that the business plans for Happy Belly described in this news release will come into effect on the terms or time frame described herein. The Company undertakes no obligation to update forward-looking information if circumstances or management's estimates or opinions should change except as required by law. The reader is cautioned not to place undue reliance on forward-looking statements. For a description of the risks and uncertainties facing the Company and its business and affairs, readers should refer to the Company's Management's Discussion and Analysis and other disclosure filings with Canadian securities regulators, which are posted on www.sedarplus.ca.
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/244430
FAQ
When will the new Heal Wellness HBFGF location in Windermere, Edmonton open?
How many franchise locations does Happy Belly Food Group HBFGF currently have committed?
How many Happy Belly HBFGF QSR brands are currently under construction?
Why did HBFGF choose Windermere, Edmonton for its new Heal Wellness location?
